Sales funnels are the dinosaurs of marketing. New business owners used to be told that all they had to do is keep building funnels and the money would follow. And yes, funnels still play a part in your marketing. But it's just a small part in a much larger picture. When it comes to growing your coaching business, Customer Lifecycle Marketing is the strategy that will lead to GREATER income with LESS expense and effort. Consider these stats: Based on those number, it … [Read more...] about Customer Lifecycle Marketing for Business Coaches and Consultants
How much has your business grown since you started? If your answer is “not as much as I would like”, then you are not alone. We all know that growth should be at the top of our priority list. However, in real life it’s easy to get bogged down and distracted by the day-to-day running of your business. But what if I told you that you could tackle your biggest business growth challenges with just 3 types of online courses? And it doesn’t have to take you a lot of time to manage, once you … [Read more...] about The 3 Types of Online Courses You Need to Grow Your Business
The beauty of content marketing is in its versatility. The reason it’s such a successful strategy is that there’s a content type to suit practically any audience’s tastes and needs. For example, need a way to get some statistics across to your audience that’s easy to understand? Create an infographic. Want to establish yourself as an influential figure in your industry? Create a video showing how people can solve specific problems. Want to qualify your prospects so you’re only targeting your … [Read more...] about 4 Place to Use Quizzes in Content Marketing…. that aren’t JUST for fun!
You can never be short of ideas for how to get more clients. There are hundreds of tactics. And yet, we can still find a multitude of excuses for not spending time marketing. After all, we're busy helping the customers we already have! That's why we put together our ready-to-go course and report called Get More Clients. It has 19 tactics you can teach to your customers. But why stop at 19? The following list of ideas will leave you with no excuses. I've pulled them from some … [Read more...] about 32 Top Ways to Get More Clients (Round Up)
Never set up an automated funnel before? Want to know how to get started with setting up and profiting from your Content Sparks content? In this video, I walk through the basic steps you need to take to put together everything you need to bring in new customer leads on auto-pilot. I focus on tools that I use myself, but you should use whatever is easiest for you that works in your budget. The video is just under 13 minutes long, and you can grab a complete checklist overview just below the … [Read more...] about How to Set Up an Automated List Building Funnel
Think list building is complicated? New email marketers often get overwhelmed by all the moving part of email funnels. That's partly because there are so many different strategies and tactics being taught. Don't let yourself or your clients get bogged down before they're even started! We put together a simple infographic for you that outlines the basic parts of an effective list building funnel and the most important thing to remember for each element. All of these … [Read more...] about Anatomy of a List Building Funnel
One of the most valuable assets in your business, and your life, is your network of relationships with other people. In fact, you could run your entire business quite easily just by making some good connections with the right people. Making these sorts of connections can be done online, through social media and email, but nothing can replace the personal element of a face-to-face connection. That said, I'll bet a poll would show that the majority of people are uncomfortable with the idea … [Read more...] about 10 Tips for Mastering Networking at Business Events