Quickly put together your own online course, live workshop, or coaching program on How to Build an Email List from Scratch where you'll teach your audience a proven step-by-step plan to start building their most valuable business asset... an email list. Simply download the materials, add your name and branding, and then sell or teach to clients or prospects.
With this complete training program, you get:
With How to Build an Email List from Scratch, you’ll get everything you need to DELIVER, TEACH, and ATTRACT students to your own program, where you'll teach them how to start and grow the type of email list that drives their business success.
One of the most valuable assets any successful business has is a targeted email list.
It's your direct line of communication to each of your followers, allowing you to:
So why doesn't every business owner focus on building an email list?
Usually it's because they're either overwhelmed by the idea, haven't gotten around to it yet, or haven't had success with email marketing in the past.
And often it's because they're sucked into the temptation of trendy, shiny marketing tactics that may or may not give results.
But email marketing is proven to work. In fact,
73% of senior-level marketers believe email marketing is core to their business,
...as email is a critical touchpoint along the customer journey. (Salesforce)
And with our course on 'How to Build an Email List from Scratch', you'll help your audience create and implement this priceless piece of their business.
You'll walk your students through a step-by-step process for identifying exactly who they want to attract, putting in place all the pieces needed to get those people subscribed (on autopilot), and leveraging their list to supercharge their success.
Even better, when you purchase a license to How to Build an Email List from Scratch, you’ll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.
You’ll be helping your clients and customers finally take advantage of the power of email marketing to grow their business,
….while you add an extra stream of income into your own business at the same time!
How to Build an Email List from Scratch is designed to be delivered in whatever format makes the most sense for YOUR audience. For example, you can deliver it as any or all of the following:
How you use the content is entirely up to you and what you need for your audience and your business. But no matter how you decide to teach the course, here's what you'll cover:
Introduction
You'll kickstart the course by giving a quick overview and explaining what people will be able to do by the time they're done, so that they're excited to jump in and start learning.
Module 1 - Start with the Essentials for a Valuable Email List
In the first module, you'll discuss the value of email marketing and present the key actions students will need to take to build their email list. You'll then guide them through how to set realistic goals for their list-building activities, so they can make steady progress towards their objective of having a targeted list that grows their business.
Module 2 - Define Your Target Audience
There’s no point building a large list just for the sake of it. A smaller, focused list will serve your business better.
In Module 2, you'll show your students how to describe the ideal customer they want on their email list, so that they'll be able to create the most relevant and valuable content to engage subscribers.
Module 3 - Plot Your Customer's Journey
Your email list is a key tool for guiding customers through a journey from prospect to loyal, repeat buyer. But you can only use your list effectively if you know the steps you want people to take on that journey.
In Module 3, you'll show your students how to plot the journey they want their clients and customers to take once they have subscribed, so your students have clear objectives about how to nurture relationship with subscribers … and generate more business down the line
Module 4 - Create an Enticing Lead Magnet
Your students now know the customers and clients they want to attract, and where they want to take those people after they've subscribed. But how do they actually convert their target audience to email list subscribers?
In Module 4, you'll show your students how to motivate their ideal customer to sign up for their list by offering a valuable gift that solves one specific challenge… and showcases their talent at the same time.
Module 5 - Set Up Your Automated List Building System
Your students have their free gift to entice people onto their list, so now they need a way for those target subscribers to provide their email address and receive their gift and future emails. That's where an email marketing platform and autoresponder come in, along with opt-in forms and pages.
In Module 5, you'll help your students set up the critical systems they need for building their list, so that ther list building can run on autopilot while they focus on other areas of their business.
Module 6 - Write and Schedule Your First Relationship-Building Email Sequence
Now that potential clients and customers have ‘raised their hands’ and said ‘yes, I want to know more’, your students need to make sure that subscribers remain engaged and don't just unsubscribe from their list.
In Module 6, you'll guide your students through writing their first follow-up email sequence to nurture their subscriber relationships, so that they build a community of people who will be interested in receiving their offers of help.
Module 7 - Start Growing Your List of Subscribers
So your students have their opt-in box, their opt-in page, and their first emails all ready to go. How will people know it’s there? Your students need to get people (or ‘traffic’) to their opt-in page and forms to sign up for their gift and start the relationship.
In Module 7, you'll give your students a variety of methods for attracting people to their email opt-in, so that they keep building their list consistently every month.
Module 8 - Measure Your List Building Progress
Your students will want to know how all this hard work is paying off. They particularly want to know how successful they are being at creating and nurturing relationships with potential clients and customers.
In Module 8, you'll show your students how to monitor the rising numbers on their list, so they can measure how effective their strategies are and where they need to adjust to attract more subscribers.
Conclusion and Next Steps
Once your students have reflected on their progress, they'll want to make plans for going further to accelerate their business and give value to their customers.
In this concluding module, you’ll help your students make a plan to include additional ways to continue driving traffic to their opt-in page, so that their list keeps expanding and their business revenue grows as a result. And, you'll have them identify valuable follow-up content they can offer to keep potential customers engaged, so that their subscribers gradually grow to know, like, and trust them.
Course Book
85 pages of content and activity instructions you can use to create a comprehensive self-study eBook, online course, or handout for a live workshop
You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself
Action Guide
A complete set of worksheets which helps your students take action on what they learn, so you’ll have happy, successful customers
Summary Cheat Sheet
A 29 page course overview, which includes the main takeaways, key points, and action steps from the course. You and your clients can use it as a quick reference to save time, versus having to refer to the book every time
Customers love these!
Graphics of Key Points
22 colorful graphics that are used to visualize key content in the course book (and slideshow).
These not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
Slideshow
207 slides, which give you a ready-made presentation for a multi-day classroom workshop, webinar series, or videos. You just fire up your slide program or screen recorder... and start teaching or recording
Worth at least $750 and hours of your time
Speaker Notes
A full script and instructions for presenting the course, so you’ll know exactly what to say. You'll find your notes both under the slides AND in a separate document.
Just add some of your own language to make it sound like you. That's what makes your course truly unique.
Course Follow-Up Emails
5 emails to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life
A decent copywriter charges at least $100 per email.
Implementation Guide and Suggested Curriculum
Additional instructions and ideas, so that you're prepared to deliver the quality your customers expect.
You'll even get a list of 12 different courses you can use to put together a longer series or membership site for a high-ticket program.
Opt-In Report
Use the report on 'The Essential List Building Blueprint' as a lead magnet to get new people on your email list, so you can sell your course or other products & services. We even give you a slideshow and cheat sheet version!
A $550 value all by itself.
Opt-In Follow-Up Emails
5 emails to send to people after they receive your lead magnet to nurture your relationship with your new subscribers. These increase your own credibility and sell your programs for you, saving you time and converting more subscribers into customers
Another $500+ value
Blog Posts
5 articles which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for your course
Costs $500+ to outsource
Infographic
Share the infographic on The 6 Essentials for Building Your Email List on social media or elsewhere to show your audience how important the topic is.
Or use it as an additional lead magnet or content upgrade on your blog to attract more students for your course.
Watch as I open up the course folders and show you EXACTLY what content you'll get and how it works...
You can see that Content Sparks programs pack in a lot of value.
That’s because as learning experts and marketing specialists, we develop top-notch material AND we want to help you use it to attract clients and customers, so that everyone’s business grows.
But don’t worry, the cost is going to be MUCH less than you think.
Much less than it should be, based on the value of this program...
Much less than courses that teach you how to create a program like this yourself...
(Plus, this is ready to launch in minutes, not months, and even includes lead generation material to attract students to the course.)
Much less than hiring a team to help you design your program and create content...
And MUCH, MUCH less than learning how to create a program like this by trial and error...
...where you can lose money AND get zero sales.
So let’s say, conservatively, that you can create this course yourself for $8,000.
Now, that’s not nearly enough money to hire someone to help you...that’s just accounting for your personal time.
(If you’re a highly paid consultant, however, that $8,000 estimate is going to be MUCH higher...)
So you’d still have to research the topic, narrow down the key points, outline a logical flow, figure out learning activities that people can do, write all the content, develop support resources (like worksheets and checklists), create the slideshow, design graphics, edit and proofread everything, make it look professional, create lead generation materials, write autoresponder emails, and more.
For example, here's the approximate amount of time it takes us to create a course like this one...
But if you don't have experience creating courses, it's going to take HUNDREDS of hours to do that properly...
And probably additional hundreds or thousands of dollars just to learn how to build a quality course or a high-converting sales funnel...
And after all of that, you don’t know if anyone is going to buy...
Especially if you’ve never sold your own program before.
OR, you can easily and quickly create your own courses...
Using ready-to-go programs from a company with a long track record of success...
And expand your business...
Earn more money, work fewer hours, and become the authority in your market.
All for significantly less than trying to do the same thing on your own.
So, as part of this offer...
You won't pay $8,000...
You won't pay $3,500...
You won't even pay $1,250...
Get only the content you need in How to Build an Email List from Scratch....
Need to generate leads? Grab the 'Flash' version, which contains the Lead Generation Materials listed below:
Want to offer an eBook or text-only course? Grab the 'Beacon' version, which contains the Student materials listed below:
Want to create and sell a full multimedia online course or live workshop? Grab the 'Blaze' version, which has everything in Flash & Beacon PLUS slides, teaching materials and more!
Take a look through all the materials.
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.
If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
To answer that, first I have to tell you a bit about why Content Sparks was created...
Hi, I’m Sharyn Sheldon, founder of Content Sparks.
Soon after starting my very first small business, I found myself stuck...
I knew that creating sales and marketing products for my customers would take my business to the next level, however, there were a few big problems.
Maybe they sound familiar?
And so I stayed stuck...
...until I discovered brandable, done-for-you content.
For instance, I used this ready-to-go content to create bonuses for products I wanted to promote.
All I had to do was download it, add some points I thought were important, and brand it.
I saved at least a day of work this way, and at the time, I was billing out $2,000/day.
I also earned several hundred dollars in commissions because I was able to offer a valuable bonus.
Still, I noticed some problems with the brandable content out there...
For one thing, some of the products weren't designed for learning and taking action.
And when they were, the content was sometimes outsourced to non-native English speakers.
Also, a lot of the done-for-you content out there was pretty bad...
The sales and marketing products weren’t written by sales and marketing experts...and it definitely was not up to my standards. So I still had to spend a LOT of time editing it.
So that's why I started Content Sparks, to provide high-quality, customizable sales and marketing courses.
Today our team has created business training programs for Fortune 500 companies and small businesses for over 30 years... courses that get results.
Just imagine this scenario:
"I had to come up with something on short notice…. I had purchased Mastering Mind Maps previously and was able to quickly put together a one hour presentation.... and it only took about an hour to create. It would have easily been 40 hours of work for me from scratch. This was a real life saver!"
Kate Rodrigue, Director, The Standard Insurance
"I often use Content Sparks to put out a ‘test’ product, see if there's any interest. I was surprised at the speed that I can put something together to test, so that's saved me tens of thousands of pounds.
Also, if I do a talk or workshop, I have something to sell at the end of it.... since I don't always know who will be in the room or what their needs are."
Sarah Arrow, Birds on the Blog
"I don't have to worry about the quality level with Content Sparks, I just have to tweak it to my voice. It’s the equivalent of hundreds or thousands of dollars of time saved. Plus, it makes me a valuable resource to my clients--I look like a superstar!"
Peter Vogopoulos, Executive & Business Leadership Coach
"Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment."
Tamara Patzer, Local Marketing Director & Social Media Educator
"I used Content Sparks products to create a lead magnet for $37 intro coaching calls. I was blown away with the quality. And it saved me at least $50,000 worth of my time. With one solo ad, I got 123 emails and 65 phone numbers of prospects. Now it's up to me to call them!"
VaNessa Duplessie, The Coaches' Coach
"Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well."
Jennifer H., Inspired Influencers Academy
"When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.
This is first-rate stuff—highly recommended. Period."
Daniel Ulin, CEO and Founder, DHU Marketing
Click on the link below to see an example of a 12-month series of courses that includes How to Build an Email List from Scratch:
While there are other done-for-you content companies out there, only Content Sparks specializes in brandable courses on business, sales, and marketing topics.
Our courses are developed by our in-house team of experts, so this isn’t available for sale anywhere else.
And 'How to Build an Email List from Scratch' was based on our 30+ years of experience developing programs just like this one for Fortune 500 companies and small business owners... courses that get results for your students.
Instead of thousands of dollars and hundreds of hours sunk into a program that may or may not sell...
You get completely customizable, ready-to-teach courses with lead generation materials to attract customers and clients, developed by a team with more than 30 years of sales and marketing experience...instantly.
And you get to take your business to the next level, while providing incredible value for your customers.
They’re going to love you for it.
And instead of paying $5,000+, you can get your choice of the course content, instructor materials, and lead generation materials, all for these special low prices...
Need to generate leads? Grab the 'Flash' version, which contains the Lead Generation materials listed below:
Want to offer an eBook or text-only course? Grab the 'Beacon' version, which contains the Student materials listed below:
Want to create and sell a full multimedia online course or live workshop? Grab the 'Blaze' version, which has everything in Flash & Beacon PLUS slides, teaching materials and more!
Plus, you risk nothing with our money-back guarantee.
If you’re still reading, my guess is that you know this is the way to take your business to a new level...
Both in terms of revenue...
And in your visibility and authority in your market.
So trust your gut and the results over 3,000 other coaches, consultants, and marketers have gotten, ...and check it out for yourself.
Again, this is Sharyn Sheldon, and thanks for reading.
I hope you enjoy teaching How to Build an Email List from Scratch and I’m so excited to see what it’s going to do for your business and for your customers and clients!
Sharyn Sheldon Founder, Content Sparks
P.S. On the fence? Think about it this way...
There’s a risk-free guarantee...
There's PROOF this works....
And since it's EASIER to do this than to do it all yourself, why not give it a shot?
P.P.S. If you don't buy this, will your business hit a plateau?
Will you continue to have to trade time for money?
Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?
Don't let that happen to you.
Get the content you need now, and let’s start growing your business today.
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