Is your mobile website scaring away your readers and customers? Is it even showing up in Google's mobile search results for people browing on their phones? In this day and age, having a site that functions well and looks good on a smart phone or tablet is essential for being found online and for converting prospects to customers. We've put together a list of 9 steps you should take to check the mobile version of your site. If you're falling short on any of these, it's time to … [Read more...] about Is Your Website Mobile-Friendly? 9 Steps to Find Out
Archives for May 2015
Demo of OptimizePress – My Favorite Tool for Sales Pages
Do you struggle with getting your sales pages, opt-in pages, or other landing pages to look 'just right'? Or maybe your current ones are a little dated, with old-fashioned styling and images? My customers often ask me what tool I use to create my big sales pages and opt-in pages. The answer is: ==> OptimizePress I love the total flexibility I get to create any layout I want. And I adore the fact that I don't have to be techy or know any coding. The only criticism I have is that … [Read more...] about Demo of OptimizePress – My Favorite Tool for Sales Pages
12 Tips for Creating Visually Enticing Content
Have you ever landed on a page and were greeted by a big long block of text? ...and then left. I've done it more times than I can count. Who has time to sift through and try to figure out what the key points are? They made me do that in college. I don't need to be forced to now. It should NOT be hard work. If your readers like what they see at first glance, then they'll decide whether they want to read the detail...or not. That said, we put together a slideshow that gives … [Read more...] about 12 Tips for Creating Visually Enticing Content
9 Formulas for High-Converting Headlines
Your headline is what determines whether your reader will: Read past the first word of a post Open your email Pay attention to your sales page Give you another second of their time That's a lot of responsibility! It's also why copywriters and content marketers can spend more time on their headline than on writing their content. However, there are headline formulas that have been proven to work again and again. We put a few of those into the infographic below. There are 9 … [Read more...] about 9 Formulas for High-Converting Headlines
8-Point Checklist for Creating Your Online Course Profit Funnel
"I don't know where to start!" That's something I hear often when people look at all the content they need to put together for an online course. There are so many moving parts and it seems overwhelming if you're just getting started. And ESPECIALLY if you're hoping to make some money from your course. So I decided to put together a checklist that summarizes the key tasks you need to do from set up to delivery and beyond. You can download it right here: The 8 key steps in the … [Read more...] about 8-Point Checklist for Creating Your Online Course Profit Funnel
137 Power Words for High-Converting Copy that Sells
Do you ever find yourself searching for just the right word to jazz up your sales copy? Or maybe you want to know what words would work best in a headline - a headline that catches people's attention and gets them to read your content. Even better, what about words that really persuade people to take action - whether it's to buy a product, provide their email address, or just click through to a blog post? So how can you do this? By adding power words. Power words are words that … [Read more...] about 137 Power Words for High-Converting Copy that Sells
How to Make Your Content Unique through Examples
One of the best ways to make your content totally unique and relevant to your market is through the examples you inject throughout. Your examples and stories are what will bring your content to life for your readers and help them to see how it applies to their own world. But where do you start? You have this great piece of customizable content that you're free to edit, but many people just get stuck. Well, it's far easier than you think. A little bit of search and research is … [Read more...] about How to Make Your Content Unique through Examples
