Teach Your Clients How to Express Their Brand Voice
Use our done-for-you course kit to deliver your own, branded online course or in-person event that helps them focus on how to define a voice and tone that will reflect their personality in all of their content.... no matter who creates it or where it's published.
Everything you need to attract students to your course, so you can close more sales...
A ready-to-go course, saving you months of time on content creation...
The ability to edit, customize, and brand the materials, so it fits your market & your personality...
A Complete "Course-In-A-Box," At A Fraction Of The Cost Of Starting From Scratch...
Here's why your students will love Expressing Your Brand Voice...
People are inundated with content every minute of every day. And most of that content sounds and looks the same.
So people simply ignore it.
That means that all of your clients' content marketing efforts may end up being a waste of time! UNLESS they do what the most successful marketers have learned.
The best content marketers use a distinctive voice and tone in their content,
...so it stands out from the crowd and makes a memorable impression.
But most business owners never take the time to find their voice,
...let alone implement it in their content.
Luckily, you can use our 'ready-to-go' course on Expressing Your Brand Voice to help your clients ensure their content has a unique personality.
When your clients find their 'brand voice' and make it specific, they'll immediately have a way to express their individuality in all their content and stand out from their competitors,
....and they'll be thanking you for the new exposure and customers their brand voice brings them!
When you purchase a license to Expressing Your Brand Voice, you’ll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.
Get Expressing Your Brand Voice Now!
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Here's what you'll teach in Expressing Your Brand Voice:
Introduction - The Benefits of Developing a Unique Voice for Your Brand
You'll start off by discussing how a unique brand voice will energize your clients' marketing and help them stand out from their competitors. You’ll even show them some great examples of brands who get it right, so that they'll know what to strive for.
Module 1 - The First Steps in Crafting Your Brand Voice
Next, you’ll reveal the steps for uncovering their brand personality and how it drives the tone and language of their brand voice. After your learners complete the 4 steps, they'll already have their foundation set for using a unique voice in all their content moving forward.
Module 2 - Personify Your Brand Voice in Your Business
Your clients did the hardest part in Module 2 and now it’s time to have some fun diving into the details of what their brand voice sounds like in real life. You’ll show them how to create some clear guidelines in a variety of areas where they create content, and you’ll explain how to make the guidelines specific so that anyone can create content that instantly sounds like their brand.
Module 3 - Implement Your Brand Voice
You’ve shown your participants how to define their brand voice and lay it out in detail, so now it’s time to make sure they implement that voice everywhere. In Module 3, you’ll explore the best strategies for creating consistency in all of their content, no matter who’s developing it (even if it’s them doing it!)
Conclusion & Next Steps
By this point, your clients have clearly defined a unique, engaging brand voice in detail. In this final module, you’ll have them take all the work they've done in the course and create their final action plan, complete with to-do items and deadlines. By the time they're done, they'll be ready and eager to implement their brand voice in all of their content.
Get your license to Expressing Your Brand Voice:
And to teach the program above, here’s exactly what you’ll get in Expressing Your Brand Voice:
Click on any tab to see a detailed list of course content you'll get with your license:
Student Materials - to Learn & Take Action
* Course Book (6456 words, 39 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
* Action Guide - 20-page guide which helps your students take action on what they learn, so you’ll have happy, successful customers
* Brand Voice Guidelines Worksheet & Example – To use alongside the course and action guide to plan brand voice guidelines.
* A 16-page Summary Cheat Sheet - which you and your clients can quickly reference to save time, versus having to refer to the book every time (Customers love these!)
* 10 Colorful Graphics that are used in the course book and slideshow - which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
* Infographic - Implement a Consistent Voice for Your Brand (in.pptx, .pdf, & .png)
* Brand Voice Examples - A list of sources/links for excellent brand voice examples
Not sure about the value of our done-for-you course content? Here’s what business owners just like you have to say about Content Sparks:
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/BrandVoice_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on Expressing Your Brand Voice as shown in the Course Book.
By the time you complete the course, you will be able to:
- Define the important benefits of developing a voice for your brand that stands out and personifies your business.
- Implement the structured 4-step process for identifying your brand voice so that you can define your customers, core values, personality, and differentiators.
- Decide on your brand voice style, tone, and language in specific detail, so that it can be implemented by anyone in your business, no matter what role they play.
- Create brand voice guidelines to ensure your voice is used consistently in all marketing content and in all interactions with your business at every level.
- Create a plan for implementation and future revisions of your brand voice, so that it can evolve over time while still retaining your core, driving principles.
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach. Another way to teach Expressing Your Brand Voice if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results.
Many of our clients do amazing in-person events with our course kits, and you will too!
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver Expressing Your Brand Voice in person in a luxury venue
A little extra thought turns Expressing Your Brand Voice into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about marketing would be incomplete without Expressing Your Brand Voice.
Check out Build a Memorable Brand to see related courses you can put together to create the perfect curriculum for your audience.
The Thing to Keep In Mind...
While there are other done-for-you content companies out there, only Content Sparks specializes in sales and marketing products.
Our products are developed by our in-house team, so this isn’t available for sale anywhere else.
And 'Expressing Your Brand Voice' was based on our 30+ years of experience developing products just like this one for Fortune 500 companies and small business owners...programs that get results.
Get your license to Expressing Your Brand Voice: Only $197
100% No Risk Guarantee
Again, this is Sharyn Sheldon, and thanks for reading.
I hope you enjoy teaching Expressing Your Brand Voice and I’m so excited to see what it’s going to do for your business and for your customers!
P.S. On the fence? Think about it this way...
There’s a risk-free guarantee... There's PROOF this works....
And since it's EASIER to do this than to do it all yourself, why not give it a shot?
P.P.S. If you don't buy this, will your business hit a plateau?
Will you continue to have to trade time for money?
Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?
Don't let that happen to you.
Get this now, and let’s start growing your business today.