Calling all coaches looking to boost revenue (without taking on more clients)!
Do you have a following of people who respect your knowledge and are interested in what you have to say? Turn that following into dollars with a membership site.
Before you say it’s too much work – I have a not-so-secret shortcut for you: create your membership with brandable, done-for-you content (also called PLR).
In this article, I will show you how to build a membership site fast with PLR content. So grab a fresh cup of coffee and read on. By the end of this post, you’ll have a blueprint for growing your business through your audience without breaking a sweat.
What is a Membership Site (And Why Should Coaches Create One)?
A membership site is a website that offers exclusive content, products, services, or experiences to its members.
The beauty of it? You charge for access.
Membership sites come in all shapes and sizes, but they are usually built around a specific niche/interest and provide value to their members through regularly updated content and services. Building a membership site for your audience comes with many benefits. Here are my favorites:
Next up, I’ll show you six types of membership sites you can build.
6 Types of Membership Websites Coaches Can Create
Overwhelmed by possibilities? Here are six great types of membership sites you can create. Pick one that fits your audience and ability and get to work!
Pick a format and move on to the next section to decide what type of content you’ll put in your membership site.
What Types of Content Should You Include in a Membership Site?
There are certain types of content that your members will be searching for immediately after joining your site.
Depending on the type of membership site you create, you should consider including a few of the following:
While this could be a daunting to-do list, brandable, done-for-you content makes it a breeze.
For example, suppose you purchased a PLR course. You can add a few interactive elements for students to run through online, and use the worksheets as downloadable materials for members as they complete each module.
I recommend including multimedia elements where possible to provide a little diversity to meet everyone’s learning styles. Check out my guide to creating online course videos for great tips here. Your done-for-you content can serve as your script and often comes with slides that can be recorded as a video.
What Types of Coaching Content Can PLR be Used For?
If the idea of creating all this content raises your pulse a bit, don’t worry. You won’t have to do it all alone.
You can use PLR for any or all of these types of coaching content, including:
Download a copy of the FREE Checklist now!
Want a handy checklist for all the steps for how to create a membership site?
In a matter of minutes after browsing my shop you could have an entire membership site’s worth of content!
How to Create a Membership Site with PLR [5 Steps]
Even with PLR, creating a membership site from scratch can be a big task. I’m talking about more than a weekend’s worth of work.
Follow these five steps and you’ll have a winning membership site on the other side:
![How to Create a Membership Site with PLR [5 Steps]](https://contentsparks.com/wp-content/uploads/2024/04/Blog-Post-How-to-Create-a-Membership-Site-with-PLR-5-Steps.png "Blog Post - How to Create a Membership Site with PLR [5 Steps]")
Step 1: First, Identify Your Target Customer and Offer
Building a membership site starts with clarifying exactly what you’re creating, who you’re creating it for, and how you’ll build it.
To help with that, start by answering these questions:
Your audience
Your offer
Once you’re satisfied with the answers, move on to the next step.
Step 2: Gather Your Content
Having answered those questions you can begin to collect content to publish.
Identify the topics you’ll cover and get the done-for-you content that relates to them. HINT, my shop has content for a variety of niches and topics, check it out!
Customize and rebrand your PLR content so it matches your brand, and you’re all set. Don’t forget to convert any editable documents into PDFs too. You don’t want people to share their exclusive membership content!
Next, create content to fill any gaps yourself. Make sure you’ve covered things like welcome information, how to use the site, and any FAQs.
Step 3: Set Up Your Membership Site
Now that you have your content in hand it’s time to create your site. Building a membership site from scratch can be a big task on its own. To help you, I’ll break it down into the following steps:
1. Pick Your Platform
If you don’t have one already, choose a platform to host your content.
Will you use a WordPress membership plugin? Perhaps you’ll create your site using a course platform like Teachable? If you’re going to generate sign-ups through affiliates, are the features you need already built-in to the platform?
2. Brand Your Site
Now match your membership site to your brand’s look and feel. Make sure your membership site shows off YOU and includes the necessary elements of your brand – logo, colors, graphics, fonts, your headshot, etc.
3. Add Payment Options
Keep this bit simple and make sure your pricing encourages signups but also reflects the high value you’re offering. Some membership sites have their own built-in payment flows. If yours doesn’t, Stripe is a fantastic (and easy to set up) payment provider.
4. Upload Your Content and Create Your Site Pages
You’re nearly there! Now it’s time to take your PLR content and upload it to the site along with any personalized content you create.
Don’t forget to create the standard site pages you’ll need – sales pages, thank you pages, legal pages, etc.
5. Schedule Your Email Follow-Ups
Now it’s time to go live. Before you do, create and schedule follow-up emails for members to welcome them, show them how to use your membership site, and build an ongoing relationship.
Step 4: Promote Your Membership Site
Everything ready? Great! Now you just need some members…
Follow the following steps to build a launch plan for your membership site and watch the new subscribers roll on through. If you already have an audience, I recommend beginning with them for some quick customers before going live to the world.
1. Create a Sales Funnel
Put together a funnel with a top-quality lead magnet and follow-up emails to attract potential members and convert them to paying subscribers. Remember that you can use PLR for this content too!
2. Give Your Current Customers First Access and Best Deal
Loyalty is incredibly important. Reward existing customers and make sure that they know about your new membership site first. Give them the lowest price and extra perks.
3. Recruit Affiliates
Get the necessary information to your affiliate team so that they can start promoting your site. Recruit new affiliates by looking for people with a similar audience and building a relationship with them.
4. Content Marketing
Put together and publish informational, relevant content in the right places to build awareness of your membership site.
5. Social Media Marketing
Remember that Facebook Group? Let them know about your site! But don’t stop there. Share your new membership site with all your social media networks.
6. Advertising
Consider spending a little on things like Facebook ads to reach people you’d otherwise be unable to. This is a great way to advertise your lead magnet and get people into your membership site funnel.
Step 5: Deliver on Your Promises!
This is the most critical part of any product or service you offer.
If your membership model relies on customers making consistent payments, you need to give them consistent content. Keep adding content.
Find out what your customers are looking for and source it for them. Stay in touch by communicating regularly and tweak your content publishing schedule accordingly.
It’s essential to remember that this is effectively a service business.
As such, the impression your members leave with is what will make or break your membership site. You’ll need to tirelessly put yourself in their shoes to best meet their needs.
Create Your Membership Site With PLR Today!
Creating a membership site doesn't have to involve hours and hours spent on content creation. By using brandable, done-for-you content, you'll save yourself the biggest chunk of time and be able to get your site up and running quickly.
Then you can focus your efforts on where to add your unique value, where to best promote your site, and make sure your members are happy.
Want a handy checklist for all the steps for how to create a membership site?
Just click on the button below to download our FREE Checklist: How to Create a Membership Site Using Done-for-You Content
Want to get off to a fast start with your membership site?
Explore all the PLR content you can rebrand and add for your paying members now!
Check Out Our Full Range of Courses in the Shop
Teach Yourself. Then teach your audience.
When you purchase a license to any of our ready-to-go course kits, you get the rights to edit it any way you want (or leave as-is) and add your own name and branding.
Then use your new course to:
- Attract new clients and customers (such as with a free training, webinar, or eCourse)
- Add a new stream of income (such as with a paid course or workshop)
- Keep your current customers successful and coming back for more (such as with bonus webinars, videos, and other learning resources).
Enjoy!
