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Your next course is done for you...

How to Promote & Market Your Business Book

Just Download This Ready-to-Teach Course, Add Your Branding, and Launch!


Quickly put together your own online course, live workshop, or coaching program on how to Promote & Market Your Business Book - where you'll teach your audience how to increase sales and put their book to work for their business.

Simply download the materials, add your name and branding, and then sell or teach to clients or prospects.

With this easy-to-edit, complete course kit, you get:

  • A ready-to-teach course, saving you months of time on content creation...  
  • Everything you need to attract students to your course, so you can close more sales...  
  • The ability to edit, customize, and brand the materials, so it fits your market and your personality...  
  • A complete "training-in-a-box," at a fraction of the cost of starting from scratch...  
  • ...and much more!

Here's Exactly What You'll Get...

Are you a business coach, service provider, or course creator? Want to earn more AND help your audience at the same time? Then keep reading to find out how you can leverage the power of delivering your own course on book marketing.  

Here's how...

Anyone in business who wants to demonstrate their expertise will benefit from writing their own ‘business book’. It helps you to: 

  • Increase your visibility 
  • Establish your credibility  
  • Set you apart from your competitors 
  • Attract new leads for your products and services 
  • Bring in clients at higher rates 
  • Open opportunities for other types of business

It’s also a great form of passive income. And who doesn’t want that?!  

But just writing a book and putting it on amazon won’t do much for you if no one sees it.  

If you want the heart, sweat, and soul you poured into your book to pay off….  

You need to put that same effort into marketing your book.  

So, what can you do to help your audience get the sales and impact their book deserves?  

Teach them a step-by-step process for maximizing the income and impact from their book.  

You don’t even have to create any of the course content yourself. We've done it for you!

Content Sparks has created a premium, Ready-to-Teach course called ‘Promote and Market Your Business Book’ that you can both LEARN from and TEACH under your own name.  

This powerful program covers the proven process for launching, marketing, and leveraging your book,  

….even if you haven’t made any sales yet.  

And while the course is designed for people who already have a book, you can easily combine it with our course on how to Write Your Expert Book, if your audience hasn’t done that yet.  

In Promote & Market Your Business Book you’ll teach your students how to: 

  • Ensure they have multiple formats of their book – to appeal to a wide range of readers (and listeners) 
  • Set up all the elements they need for a successful launch and beyond 
  • Follow a proven launch process and timeline – to maximize visibility and sales 
  • Continue to market their book post-launch,… so they can earn passive income ongoing
  • Leverage their book to attract more leads and create other sources of income 

[Check out the Module Overviews below for more details on what you'll cover in the course.]  

Our ready-to-go course kit is divided into separate modules and lessons, so it can easily be broken up to deliver sections over time – to avoid overwhelm and give time for implementation.  

Best of all, everything is editable and rebrandable.  

So you can learn from it yourself and start putting your own book to work for you,  

AND, you can use the same materials to help your audience.

That's because when you purchase a license to our customizable courses, you get the rights to: 

  • Edit the content any way you want
  • Put your name and brand on, and
  • Repurpose it into whatever media you want

Then use your new course to...

  • Attract a flood of leads for your other products and services
  • Expand your reputation as an expert with online courses, webinars, workshops, videos, and more
  • Provide resources for your clients to help them get results (and win their lasting devotion)
  • Create a nice new income stream with a paid program (it can even run on autopilot)

You'll be helping your audience implement a powerful strategy for growing their audience and their business.  

And... you'll be adding a major asset to your own business (a course!) that will take it to a whole new level.

Here's what you'll teach in 'Promote & Market Your Business Book'...

Promote & Market Your Business Book is designed to be delivered in whatever format makes the most sense for YOUR audience. For example, you can deliver it as any or all of the following:

  • 2-day in-person, hands-on workshop (or VIP retreat)
  • Online course with both text and a series of 20 or more bite-sized videos
  • Webinar series with 4 or more live, interactive sessions (plus handouts)
  • Self-study eBook with Action Guide (add a coaching upsell to increase value)
  • Dripped email course with attached worksheets (add links to your other programs!)

How you use the content is entirely up to you and what you need for your audience and your business. But no matter how you decide to teach the course, here's what you'll cover:  


You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 – Are You Getting the Most Out of Your Book?

Your students have taken time to write and publish a book, but it may not be bringing in the results they wanted.  

In this first module, you'll guide your students to take stock and check in on what’s happening with their book

  • Lesson 1: Your Marketing Assets - In Lesson 1, your students will evaluate their current marketing assets so they can identify gaps that, when filled, will ramp up sales and revenue.
  • Lesson 2: Review Your Sales Performance - In Lesson 2, your students will review the sales performance of their published book and take any necessary steps to make it more sell-able.  

Module 2 – Your Publishing Options

When your students first published their book, they probably looked at the options available and chose what seemed best at the time.  

In Module 2, you’ll explore the current, main publishing options available and the basics for how to publish a print, a digital, and an audio version of their book.

  • Lesson 1: Publishing and Print Versions - In Lesson 1, you'll help your students choose from the publishing options available to ensure their book has the widest circulation, and publish a print version so they will always have a physical book to share.
  • Lesson 2: Digital Books - In Lesson 2, you'll teach your students how to publish a digital version of their book, so that readers can sample their work at an entry-level price.
  • Lesson 3: Audio Books - In Lesson 3, you’ll show your students how to publish an audio version of their book, which will provide an option for people who want to listen rather than read.

Module 3 – Set Up for Sales Success

If your students want to succeed with sales of their book, they need to know what goal they're striving for, how they'll get there, and who will support and help them along the way.  

In Module 3, you’ll guide your students through everything that needs to happen in the pre-launch phase, and you'll give them a proven book launch timeline.

  • Lesson 1: Set Launch Goals - In Lesson 1, you'll have your students identify specific goals for their book launch, including financial goals, so that they can allocate an appropriate budget.
  • Lesson 2: Develop Launch Material - In Lesson 2, you'll show your students how to create marketing material to use during their launch and find opportunities to get their book noticed, so that they get the maximum coverage possible.
  • Lesson 3: Build Your Launch Team - In Lesson 3, you'll help your students identify the supporters who will promote their book for them, so that they are sure to have a successful launch and make sales.
  • Lesson 4: Plan Events - In Lesson 4, you'll show your student's how to plan and organize events that will take place during the launch period, so that everything is set up well before their launch date.
  • Lesson 5: Your Launch Timeline - In Lesson 5, you'll help your students set up a detailed launch timeline, so that they keep on track with the necessary tasks during the launch and don't get overwhelmed deciding what to do next.  

Module 4 - The Launch

With everything in place for a successful launch, in Module 4, you'll take your students through the tasks for launch day itself and the entire launch period, so that they excite interest in their book and generate sales. 

Module 5 – Post Launch

Your students don’t just sit back and relax after their book launch is over. There’s still plenty to do.  

In Module 5, you’ll show your students how to plan activities to keep sales momentum going post-launch, so that they can continue to make book sales.  

Module 6 - Leverage

Your students will have had some sales success during their book launch, but there are plenty more opportunities to increase their income by leveraging their book.  

In Module 6, you’ll explore products and services they can offer based on their book’s content, and help them find ways to use their book’s success to attract new leads and expand their visibility.

  • Lesson 1: Build Products and Services around Your Book - In Lesson 1, you'll show your students how to pick products and services they can extract from their book for increased income, so that they tap the potential of their book to grow their business.
  • Lesson 2: Use Your Book to Develop Your Visibility - In Lesson 2, you'll show your students ways that they can use their book success as a source of steady leads and to expand their reputation and reach.  

Module 7 - Review and Refine

In this final module, you’ll share some tips to keep your students getting results from their published book.  

You’ll also have the opportunity to review the course and have your students plan future action steps, so they can achieve the goals they set for this course. 

And to teach the program above, here’s exactly what you’ll get in 'Promote & Market Your Business Book':

Part 1: Student Materials - to Learn & Take Action 

Promote & Market Your Business Book - Course Book

Course Book 

87 pages of content and activity instructions you can use to create a comprehensive self-study eBook, online course, or handout for a live workshop

You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself  

Promote & Market Your Business Book - Action Guide

Action Guide 

A complete set of worksheets which helps your students take action on what they learn, so you’ll have happy, successful customers  

Promote & Market Your Business Book - Cheat Sheet

Summary Cheat Sheet 

A 38-page course overview, which includes the main takeaways, key points, and action steps from each module of the course 

You and your students can use it as a quick reference to save time, versus having to refer to the course book every time.

Customers always love these!  

Promote & Market Your Business Book - Graphics

Graphics of Key Points

35 colorful graphics that are used to visualize key content in the course book (and slideshow).

These not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx, .pdf and .png)  

You'll also get the following...

  • Marketing Assets Checklist – for your students to see where they have gaps in their book marketing.
  • Book Launch Timeline – for your students to plan out their pre-launch activities and stay on track (just plug in the launch date and each task deadline is generated for them!)
  • Promote & Market Your Business Book Overview Infographic - which gives your students an 'at a glance' visual of the process for launching and marketing their online course (in .pdf, .png & .pptx)
  • Handouts of All of the Presentation Slides - so participants can follow along, take notes, and refer back to the material later...all you have to do is hit ‘send’ or ‘print’ (only provided in the full Blaze package - see pricing further down the page)

Part 2: Instructor Materials to Teach Your Course

Promote & Market Your Business Book - Slideshow


223 slides, which give you a ready-made presentation for a multi-day classroom workshop, webinar series, or videos. You just fire up your slide program or screen recorder... and start teaching or recording 

Worth at least $750 and hours of your time 

Promote & Market Your Business Book - Speaker Notes

Speaker Notes 

A full script and instructions for presenting the course, so you’ll know exactly what to say. You'll find your notes both under the slides AND in a separate document. 

Just add some of your own language to make it sound like you. That's what makes your course truly unique. 

Promote & Market Your Business Book - OptIn Email 1

Course Follow-Up Emails 

5 emails to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life 

A decent copywriter charges at least $100 per email. 

Promote & Market Your Business Book - Implementation Guide

Implementation Guide and Suggested Curriculum 

Additional instructions and ideas, so that you're prepared to deliver the quality your customers expect.

You'll even get a list of 12 different courses you can use to put together a longer series or membership site for a high-ticket program.

You'll also get the following...

  • Evaluation Form - so you can get customer feedback and further customize the course for your audience (and turn them into raving fans) 
  • Course Research Sources list - which gives you reference material so you can brush up on your own knowledge and answer any question your customers ask (Saves you hours of searching on Google) 
  • Top Ways to Deliver Your Training - which helps you select the right delivery method for you, so you can reach your target audience and maximize sales 
  • Instructions for Using Your Content - which give you additional tips for for using and repurposing your content in different ways.

Part 3: Lead Generation Materials to Attract Students

Promote & Market Your Business Book - OptIn Report

Opt-In Report 

Use the report on '5 Easy Ways to Increase Revenue from Your Book' as a lead magnet to get new people on your email list, so you can sell your course or other products & services. We even give you a slideshow and cheat sheet version!

A $550 value all by itself.

Promote & Market Your Business Book - OptIn Email 1

Opt-In Follow-Up Emails 

7 emails to send to people after they receive your lead magnet to nurture your relationship with your new subscribers. These increase your own credibility and sell your programs for you, saving you time and converting more subscribers into customers 

Another $500+ value 

Promote & Market Your Business Book - Blog Post 1

Blog Posts 

5 articles which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for your course

Costs $500+ to outsource

Promote & Market Your Business Book - OptIn Infographic


Share the infographic on '5 Easy Ways to Increase Revenue from Your Book' on social media or elsewhere to show your audience how important the topic is. 

Or use it as an additional lead magnet or content upgrade on your blog to attract more students for your course.

You'll also get the following...

  • Opt-In Slideshow - which gives you the opt-in report in a presentation format with speaker notes, so you can also present it in person, as a video, or on a webinar (webinars have been proven to have the highest conversion rates!) 
  • Opt-In Cheat Sheet - which gives you a summary outline of the opt-in report as another alternate lead magnet (people love content they can consume quickly) 
  • 30 Social Media Posts - which give you pre-written tips to share on all your social media (try putting them on shareable images too!)

Take a Sneak Peek Inside the Course 

Watch as I open up the course folders and show you EXACTLY what content you'll get and how it works...

What's Your Investment for All This Incredible Content?

You can see that Content Sparks programs pack in a lot of value.  

That’s because as learning experts and marketing specialists, we develop top-notch material AND we want to help you use it to attract clients and customers, so that everyone’s business grows.  

But don’t worry, the cost is going to be MUCH less than you think.  

Much less than it should be, based on the value of this program...  

Much less than courses that teach you how to create a program like this yourself...  

(Plus, this is ready to launch in minutes, not months, and even includes lead generation material to attract students to the course.)  

Much less than hiring a team to help you design your program and create content...  

And MUCH, MUCH less than learning how to create a program like this by trial and error...  

...where you can lose money AND get zero sales. 

So let’s say, conservatively, that you can create this course yourself for $8,000.  

Now, that’s not nearly enough money to hire someone to help you...that’s just accounting for your personal time.  

(If you’re a highly paid consultant, however, that $8,000 estimate is going to be MUCH higher...) 

So you’d still have to research the topic, narrow down the key points, outline a logical flow, figure out learning activities that people can do, write all the content, develop support resources (like worksheets and checklists), create the slideshow, design graphics, edit and proofread everything, make it look professional, create lead generation materials, write autoresponder emails, and more. 

For example, here's the approximate amount of time it takes us to create a course like this one... 

But if you don't have experience creating courses, it's going to take HUNDREDS of hours to do that properly...  

And probably additional hundreds or thousands of dollars just to learn how to build a quality course or a high-converting sales funnel...  

And after all of that, you don’t know if anyone is going to buy...  

Especially if you’ve never sold your own program before.  

OR, you can easily and quickly create your own courses...  

Using ready-to-go programs from a company with a long track record of success...  

And expand your business...  

Earn more money, work fewer hours, and become the authority in your market.  

All for significantly less than trying to do the same thing on your own.  

So, as part of this offer...  

You won't pay $8,000...  

You won't pay $3,000...  

You won't even pay $1,500...

Get only the content you need in Promote & Market Your Business Book...

Flash Content

Need to generate leads? Grab the 'Flash' version, which contains the Lead Generation Materials listed below:

  • Opt-In Report - 5 Easy Ways to Increase Revenue from Your Book  
  • Summary Cheat Sheet (overview of report)
  • Slideshow - to go with report
  • 7 Opt-In Report Follow-up Emails 
  • 5 Blog Posts 
  • Infographic  
  • 30 Social Media Posts


Get the Lead Gen Content Only

Beacon Content

Want to offer an eBook or text-only course? Grab the 'Beacon' version, which contains the Student Materials listed below:

  • Course Book - Promote & Market Your Business Book
  • Action Guide - for implementing action steps in the course book 
  • Marketing Assets Checklist  
  • Book Launch Timeline  
  • Summary Cheat Sheet 
  • Graphics 
  • Infographic – Promote & Market Your Business Book Overview


Blaze Content

Want to create and sell a full multimedia online course or live workshop? Grab the 'Blaze' version, which has everything in Flash & Beacon PLUS slides, teaching materials and more!

  • ALL CONTENT from the Flash package
  • ALL CONTENT from the Beacon package
  • Slideshow
  • Speaker Notes
  • Slides Handout
  • Suggested Curriculum
  • Implementation Guide
  • Course Follow Up Emails
  • Research Sources
  • Evaluation form
  • Top ways to deliver your training
  • Instructions for using your content  



100% No Risk Guarantee

Take a look through all the materials.  

If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.

But Will Done-For-You Programs from Content Sparks REALLY Boost My Revenue?

To answer that, first I have to tell you a bit about why Content Sparks was created... 

Hi, I’m Sharyn Sheldon, founder of Content Sparks.  

Soon after starting my very first online business, I found myself stuck...  

I knew that creating sales and marketing content for my customers would take my business to the next level, however, there were a few big problems. 

Maybe they sound familiar?

Sharyn Sheldon
  • I was so busy doing work for customers that I never seemed to have enough time to work on my own business... 
  • I was overwhelmed and didn’t know where to start...I was just staring at a blank page... 
  • I didn’t have the budget to hire a team or to spend $3,000 on one of those online “how to market and grow your business” courses... 
  • I didn’t know how to attract customers for my products and services... 
  • I was worried about maintaining income level (and my ability to ever grow it)...

And so I stayed stuck...  

...until I discovered brandable, done-for-you content.  

For instance, I used this ready-to-go content to create bonuses for products I wanted to promote.  

All I had to do was download it, add some points I thought were important, and brand it.  

I saved at least a day of work this way, and at the time, I was billing out $2,000/day.  

I also earned several thousand dollars in commissions because I was able to offer a valuable bonus. 

Still, I noticed some problems with the brandable content out there...  

For one thing, some of the products weren't designed for learning and taking action.  

And when they were, the content was sometimes outsourced to non-native English speakers.  

Also, a lot of the done-for-you content out there was pretty bad...  

The sales and marketing products weren’t written by sales and marketing experts...and it definitely was not up to my standards. So I still had to spend a LOT of time editing it.  

So that's why I started Content Sparks, to provide high-quality, customizable sales and marketing courses. 

Today our team has created business training programs for Fortune 500 companies and small businesses for over 30 years... courses that get results.  

Just imagine this scenario:

  • You have a high-quality course in just minutes...
  • You quickly jump in and customize any of the material...
  • You launch the course for a fraction of the cost of starting from scratch...
  • You have everything you need to attract customers and clients...
  • Your program continues to sell, taking your business to that next level...without any extra work on your part...

You don’t have to take my word for it, though. Here’s what business owners just like you have to say about Content Sparks:

"I often use Content Sparks to put out a ‘test’ product, see if there's any interest. I was surprised at the speed that I can put something together to test, so that's saved me tens of thousands of pounds.  

Also, if I do a talk or workshop, I have something to sell at the end of it.... since I don't always know who will be in the room or what their needs are."  

Sarah Arrow, Birds on the Blog

"The quality, the ease of adaptation, the logical flow of the information provided, the professional look of the courses both on the front end (student materials) and the back-end (teacher and marketing materials) makes using Content Sparks courses an easy and best choice!"

Dave Sweney, CEO, Soaring Eagle LLC, creators of the SMART Tools for Business and SMART Affiliate Program

"Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment."

Tamara Patzer, Local Marketing Director & Social Media Educator

"I used Content Sparks products to create a lead magnet for $37 intro coaching calls. I was blown away with the quality. And it saved me at least $50,000 worth of my time. With one solo ad, I got 123 emails and 65 phone numbers of prospects. Now it's up to me to call them!"

VaNessa Duplessie, The Coaches' Coach

"Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well."

Jennifer H., Inspired Influencers Academy

"It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times."

Chris Gloss, Coach, Public Speaker & Veteran

Imagine creating an online academy, product suite, or a full membership site.... 

Click on the link below to see an example series of courses that work beautifully together with Promote & Market Your Business Book:

The Thing to Keep In Mind...

While there are other done-for-you content companies out there, only Content Sparks specializes in brandable courses on business, sales, and marketing topics.  

Our courses are developed by our in-house team of experts, so this isn’t available for sale anywhere else.  

And 'Promote & Market Your Business Book' was based on our 30+ years of experience developing programs just like this one for Fortune 500 companies and small business owners... courses that get results for your students.

So, Here's What You'll REALLY Get with 'Promote & Market Your Business Book'...

Instead of thousands of dollars and hundreds of hours sunk into a program that may or may not sell...  

You get completely customizable, ready-to-teach courses with lead generation materials to attract customers and clients, developed by a team with more than 30 years of sales and marketing experience...instantly.  

And you get to take your business to the next level, while providing incredible value for your customers. 

They’re going to love you for it.  

And instead of paying $8,000+, you can get your choice of the course content, instructor materials, and lead generation materials, all for these special low prices...

Here's a recap of what you'll get with each package...

Flash Content

Need to generate leads? Grab the 'Flash' version, which contains the Lead Generation materials listed below:

  • Opt-In Report - 5 Easy Ways to Increase Revenue from Your Book 
  • Summary Cheat Sheet (overview of report) 
  • Slideshow - to go with report
  • 7 Opt-In Report Follow-up Emails 
  • 5 Blog Posts 
  • Infographic 
  • 30 Social Media Posts  


Beacon Content

Want to offer an eBook or text-only course? Grab the 'Beacon' version, which contains the Student materials listed below:

  • Course Book - Promote & Market Your Business Book
  • Action Guide - for implementing the action steps in the course book
  • Marketing Assets Checklist  
  • Book Launch Timeline  
  • Summary Cheat Sheet 
  • Graphics 
  • Infographic – Promote & Market Your Business Book Overview 


Blaze Content

Want to create and sell a full multimedia online course or live workshop? Grab the 'Blaze' version, which has everything in Flash & Beacon PLUS slides, teaching materials and more!

  • ALL CONTENT from the Flash package 
  • ALL CONTENT from the Beacon package 
  • Slideshow 
  • Speaker Notes 
  • Slides Handout 
  • Suggested Curriculum 
  • Implementation Guide 
  • Course Follow Up Email 
  • Research Sources 
  • Evaluation form 
  • Top ways to deliver your training 
  • Instructions for using your content


Plus, you risk nothing with our money-back guarantee.  

If you’re still reading, my guess is that you know this is the way to take your business to a new level...  

Both in terms of revenue...  

And in your visibility and authority in your market.  

So trust your gut and the results over 3,000 other coaches, consultants, and marketers have gotten, ...and check it out for yourself.

Again, this is Sharyn Sheldon, and thanks for reading.  

I hope you enjoy teaching Promote & Market Your Business Book and I’m so excited to see what it’s going to do for your business and for your customers and clients!

Sharyn Sheldon

Sharyn Sheldon Founder, Content Sparks

P.S. On the fence? Think about it this way...  

There’s a risk-free guarantee...  

There's PROOF this works....  

And since it's EASIER to do this than to do it all yourself, why not give it a shot?

P.P.S. If you don't buy this, will your business hit a plateau?  

Will you continue to have to trade time for money?  

Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?  

Don't let that happen to you.  

Get the content you need now, and let’s start growing your business today.