Content Design Essentials

$147.00

 Use our ‘done-for-you' content to create your own eBook, online course, or expert learning resource on how to…

Give Your Readers an Extraordinary Content Experience and Increase Your Conversions.

Just add your insights, rebrand it, and share or sell for 100% profit!

 

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Content Design Essentials

Give Your Readers an Extraordinary Content Experience and Increase Your Conversions.

With Content Design Essentials, you’ll get everything you need to create your own webinar, workshop, lead magnet, or paid product that helps people create an engaging content experience for their reader that increases their conversions and their sales. 


Here's why you need to teach this topic...

Content (including blogging) is the most popular form of marketing for an online business, but it's changed and evolved so much over the years that publishing a 300-word blog post won't gain you traction anymore. In the unlikely event that it does, the content has to be something better than a wall of text...

In today's online world, it's not just text that matters, it's where you place that text in relation to your content images and how you tie it all together with a call to action. In fact, most people who teach marketing will tell you that the most commonly overlooked element is the call to action!

As you can see, content is more than words, more than images... It's the Content Design Experience!

When you teach your students how to design their content for success, you're teaching them how to improve their search engine rankings, how to increase their content conversions, and how to create an extraordinary content experience that gets remarked upon time and time again.

And if you know a little bit about content, you can easily teach Content Design Essentials!

Here's your students' Success Roadmap for Content Design Essentials

As you can see, this quick and easy-to-teach online course will elevate your student's content so they're able to engage and convert their readers on every step of the buyer's journey - with beautifully optimized content. 

[Check out the Module Overviews below for more details on what you'll cover in the course.]

Our ready-to-go program is divided into separate modules so it can be quickly broken up to deliver sections over time – to avoid overwhelm and give time for implementation.

And everything is editable and rebrandable.

So you can go through it yourself if you want to power-up your own content design,

AND, you can use the same materials to help your audience.

That's because when you purchase a license to our customizable courses (PLR), you get the rights to:

  • Edit the content any way you want
  • Put your name and brand on, and
  • Repurpose it into whatever media you want

Then use your Content Design Essentials course to…

  • Attract a flood of excited leads for your other products and services
  • Expand your reputation as an expert with online courses, webinars, workshops, videos, and more
  • Provide resources for your clients to help them get results (and win their lasting devotion)
  • Create a nice new income stream with a paid program (it can even run on autopilot)

You'll be helping your audience with one of the most critical elements for increasing their conversions and sales - engaging their customers! 

And…. you'll be adding a major asset to your own business (a course!) that will take it to a whole new level too!

Click the button below to get your license to "Content Design Essentials" now:

Here's what you'll be teaching...

There are 5 modules in the course, an introduction, and concluding action plan. The course can easily be delivered as a self-study eBook, membership site resource, online course, live workshop, or any other way you want.

Here's a summary of each module's learning outcomes:

Introduction

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 - Start Here

Blogging is a powerful marketing technique and a critical part of your content marketing strategy. If your posts aren’t delivering results, then you might need to shake up how your blog content is presented.

In this first module, you'll help your students recognize how to identify their content goals and how they align with their readers’ buying journey, so that they can move them further along that path and advance their overall business goals.

Module 2 - Content Design Best Practice

People have less time for reading and have become used to scanning text. The people reading your blog posts won’t read every word. This is where you may need to start your upgrades to your content design.

In Module 2, you’ll have your students delve into implementing content design strategies that will elevate their blogging design to a level that consistently attracts, engages, and retains readers.

Module 3 - Engage & Convert Your Readers

A well-designed content experience will engage and convert readers. Ultimately, you want readers to take the action you’ve suggested and move them to the next stage in your sales funnel.

In Module 3, you’ll teach your students how they can create superior blog posts that keep readers immersed throughout and motivate them to take a desired action.

Module 4 - Optimize Your Content

There’s no doubt about it; content marketing and search engine optimization (SEO) go hand in hand.

In Module 4, you'll walk your students through how to optimize their content so that it gets picked up by search engines, attracts more readers, and increases conversions even further.

Module 5 - Conclusion & Next Steps

In this final module, you’ll teach some tips so that your students can continue to improve their content design and see the best results from their web content.

You’ll also review the course and have your students plan their next action steps, so they can achieve the goals they set for this course.

And here's all the content you'll get!

Student Materials
  • Course Book (6,324 words, 38 pages) – All the content and activity instructions you need to create a comprehensive self-study eBook, online course, bonus resource, or handout for a live workshop (Value $1997).
  • Action Guide (20 pages) – A complete set of worksheets which helps your students take action on what they learn in the Course Book, so you’ll have happy, successful students.
  • Content Design Checklist - To use alongside the Action Guide, that will help your students to audit their blog posts.
  • Blog Post Content Template (5 pages) - To help your students with structuring their blog post content.
  • Blog Post Design Template (4 pages) -  To help your students create a design document for their blog posts.
  • Summary Cheat Sheet (2,538 words, 17 pages) which includes the main takeaways, key points, and action steps from the course. You and your students can use it as a quick reference to save time, versus having to refer to the course book every time. (TIP: Our customers love using the cheat sheet to identify what they want to customize in the course, and for sales copy snippets.)
  • Graphics (13 colorful graphics that are used in the course book and slideshow, .pdf, .ppt & .png). These give a snapshot view of concepts, as well as adding some visual zing.
  • Course Overview Infographic –  A 1-page at-a-glance visual of the course, so your students always know where they are in their progress (.pptx, .pdf & .png).
  • Course Roadmap Infographic – A 1-page at-a-glance visual of their path through the course (.pptx, .pdf & .png).
Instructor Materials
  • Slideshow (91 Slides) – Ready to fire up your recording software or share on webinars, online classrooms, and live presentations or workshops (Takes at least a day to create or $600 to outsource).
  • Speaker Notes (in Slide Notes below slides) – Use the script under the slides (in the .pptx) to guide your presentations and recording. Ready to customize for your language.
  • Top Ways to Deliver Your Training Program Use our tips for picking the best way to deliver your course, based on your audience and your own skills.
  • Instructions for using your new content Step-by-step tips for getting started, customizing, and repurposing your content.
Lead Generation Materials
  • Social Media Posts (10 Tips for sharing on social media) – Use these to get more traffic to your content

Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

What does my license allow me to do with my Content Sparks content?

Your license gives you the rights to edit or cut up the content into sections, combine it with other content, or transform it to other media formats (such as audio, video, graphics, etc).

You can then share or sell the content with paid customers or prospects who have given you contact details.

The exception is the content meant for promotion, such as tweets, blog posts, and graphics. You can publish those freely anywhere on the web to drive traffic to your site and offers.

What am I NOT allowed to do with my Content Sparks content?

You are not allowed to sell or give away a license  or the editable files to anyone else. That means you can NOT sell or share the Private Label Rights (PLR), Resell Rights, or Master Resell Rights to anyone.

Also, you are not allowed to publish the content freely on the web where anyone can read or download it, including free membership sites or forums. The exception is promotional materials, as mentioned above. This protects the value of your content.

Do I have to rewrite the content?

You have the option to rewrite it if you choose, but it is not necessary. However, we recommend that you rewrite and add to any web-based content that you want found by search engines (like Google), so that it will rank higher in search engines. Adding value to existing content is also important, such as additional images, examples, stories, or lists of resources. By adding your own personal examples and experience, you'll boost your reputation and credibility exponentially.

What should I charge for the content once I've made it into a product?

Pricing your content is always a challenge and it depends on your own market. Some people charge $97 for a webinar series. Others add it to a $27/month paid membership program each month. And some have charged as much as $1997 for a full training program with coaching added.

Take a look at what competitors and similar businesses are charging in your industry. Then find your own middle ground based on how you want to position yourself.

We recommend that you never charge less than $27, depending on the length of the program, and charge more if you're adding live or video elements. Charge even more if you're adding coaching.

If I want to set up a sales funnel, how do I get started?

We have a number of tutorials and videos in our blog, as well as a list of our favorite resources we use in our own business.

Start by watching these tutorials:

==> Profiting from Content: Basic Funnel Set Up for Beginners

==> How to Quickly Customize Your Content

And get ideas for resources to use here:

==> Resources I Use in My Business

How can I get help if I need it?

You can always contact our support desk here:

support@contentsparks.com

You should expect an answer within 24 hours, except on weekends.

Click the button below to get your license to "Content Design Essentials" now:

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Jennifer Henczel Connect Now Academy

I'm able to develop new programs quickly and professionally

Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well.

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Tamara Patzer

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

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Daniel Ulin

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

Your Investment

As you can see, Content Sparks course kits pack in a lot of value.

That’s because as sales and marketing  course specialists, we develop top-notch material for you.

So you don’t have to spend months to research the topic, narrow down the key points, outline a logical flow, design learning activities, write all the content, develop worksheets and checklists, create the slideshow, design graphics, edit and proofread everything, and make it look professional.

And you don’t have to spend thousands of dollars to hire a team to do all of that for you.

Instead, you can easily and quickly create your own course…

With help from a company with a long track record of success…

You can earn more money, work fewer hours, and become the authority in your market.

All for significantly less than trying to do the same thing on your own.

Click the button below to get your license to "Content Design Essentials" now:

Hi,

I'm  Sharyn Sheldon

I’m a passionate learner who is fanatical about well-written content, hates to waste time, and loves to share my knowledge with others. I’ve also spent over 25 years creating marketing and training programs for Fortune 500 companies, small businesses, and entrepreneurs.

During that time, I’ve built up my own flourishing businesses as a training consultant and then as a provider of brandable, ready-to-teach business and marketing courses. In other words, we create the courses and YOU get to teach them under YOUR name!

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