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Create Your Ideal Customer Profile

$297.00

 Use our White Label Course kit to LEARN, TEACH, and ATTRACT students to your own course on…

How to Ensure Your Marketing, Products, and Services Are Always on Target.

Just add your voice and branding, then share with clients or sell for 100% profit!

 

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Teach Your Clients How to Create Their Ideal Customer Profile

By helping your students create a detailed ideal customer profile,  they'll have an invaluable marketing tool to guide all their business decisions and ensure their marketing, products and services are always on target. 


The best news? The course content is done for you!

Everything you need to attract students to your course, so you can close more sales...

ready-to-go course, saving you months of time on content creation...

The ability to edit, customize, and brand the materials, so it fits your market & your personality...

A Complete "Course-In-A-Box," At A Fraction Of The Cost Of Starting From Scratch...

Here's why your students will love Create Your Ideal Customer Profile...

Many business owners make the mistake of trying to sell to everyone who might benefit from their product or service.

They worry that if they narrow their target market too much, they won't be able to make enough sales.

In reality, the opposite is true.

When you try to appeal to everyone, you end up with:

  • Bland sales copy that no one can relate to
  • Products and services that never quite fit anyone's needs
  • A constant struggle to convert leads to customers

On the flip side, those businesses who take the time to create an in-depth Ideal Customer Profile (ICP) find every decision comes naturally.

They know exactly:

  • What to say and what language to use in content and copy
  • How to tailor their products and services to their customers' needs
  • What new offers their audience will race to purchase

When you have a detailed ICP, you don't have to agonize over every business and marketing decision. All you have to do is think about how your ICP would react.

But what needs to go into your ideal customer profile?

That's where our white label, done-for-you course comes in…

It's a ready-to-teach program that walks you step-by-step through all the elements that you need to define in order to have a full description of your ideal customer – one that makes all your business decisions effortless.

The best part is all the course content is already written for you!

With our easy-to-edit, customizable (PLR) course materials, you can quickly launch your own program on how to Create Your Ideal Customer Profile… in as little as a weekend.

You’ll be walking your students through how to:

  • Identify their primary target audience, so that they can market to those people who are the best fit for their products and services
  • Create an initial ideal customer profile by tapping their current understanding of their audience
  • Validate their customer information, so that they have the most accurate data on which to base their ideal customer profile
  • Analyze their data and refine the profile of their ideal customer, so they will be confident in tailoring their marketing to them
  • Decide how their detailed ideal customer profile can have the most impact right now, so that they get started using it immediately
Create Your Ideal Customer Profile Course Roadmap Branded

By teaching our course, Create Your Ideal Customer Profile, you’ll walk your students step-by-step through all the elements that they need to define in order to have a full description of their ideal customer – one that makes all their business decisions effortless.

The best part is that when you purchase a license to Create Your Ideal Customer Profile, you'll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want. 


Then use your new course to...

Attract a flood of leads for your other products and services 

Build your reputation as an expert with webinars, workshops, videos, and more

Create a nice new income stream with a paid program (it can even run on autopilot)

Provide resources for your clients to help them get results (and win their lasting gratitude)

You'll be helping your clients take their business to a whole new level - where they can expand their reputation and get new leads... 

….while you add an extra stream of revenue into your own business at the same time!

Create Your Ideal Customer Profile

Here's what you'll teach in Create Your Ideal Customer Profile:

Introduction 

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going. This module will help motivate your students to focus on the real reason they want to supercharge their sales funnels! 

Module 1 – Your Primary Target Audience

If you try to market your product or service to an overly general audience, you'll always have a tough time making decisions on things like messaging, sales copy, content, and every other aspect of your business.

In Module 1, you'll help your students identify their primary target audience, so that they can make the marketing and business decisions that will drive their success.

Module 2 – Build Your 5D Ideal Customer Profile (ICP)

Now that you have an idea of who you want to serve, it’s time to dig deeper and investigate the details of who that person is. You’d normally think about a person in 3D, but in this module, you’ll be looking into every aspect of your ideal customer’s life from different angles. We call it a 5D ICP to reflect that depth.

In Module 2, you'll show your students how to create an initial ideal customer profile by tapping their current understanding of their audience.

  • Lesson 1: Gather the Facts – In Lesson 1, you'll explore the areas of demographics, psychographics and behavioral characteristics with your students, so they can start building their ICP.
  • Lesson 2: Feel Their Pain – In Lesson 2, you'll help your students identify some of the main dilemmas that their ideal customer could be facing, so that they can understand their ICP’s challenges better and target the right solution for their needs.
  • Lesson 3: Explore Their Wants – In Lesson 3, you'll teach your students how to find out people's dreams and aspirations, so that they can uncover their ICP's true motivators.
  • Lesson 4: Discover What Matters Most to Them – In Lesson 4, you'll show your students how these aspirations connect to the core values of their ICP, which influences their choices and buying decisions.
  • Lesson 5: Uncover Their Objections – In Lesson 5, you'll explore how your students can get to the root of their ICP's problems and objections, so they can help their ICP see the solution.
  • Lesson 6: Review Your Data – In Lesson 6, you'll show your students how to analyze all the information they have gathered, so they can create a narrative for their ICP and get closer to completing a detailed profile.

Module 3 – Put it All Together

Up to now, you’ve been basing your ICP on your current information about your ideal customers.

In Module 3, you'll teach your students how to validate their information, so that they arrive at their detailed ICP.

  • Lesson 1: Validate Your Answers – In Lesson 1, you'll show your students ways to validate their customer information, so that they have the most accurate data on which to base their ideal customer profile.
  • Lesson 2: Analyze Your Data & Refine Your ICP – In Lesson 2, you'll explain how to analyze their data and refine the profile of their ideal customer, so your students will be confident in tailoring their marketing to their ICP.

Module 4 – What to Do with Your New ICP

Now you have your detailed ICP, you’ll want to start using it right away to benefit your business.

In Module 4, you'll have your students decide where their ideal customer profile can have the most impact right now, so that they get started using it immediately to grow their business.

Module 5 - Next Steps

Now that your students have created their ideal customer profile, they can continue to monitor and tweak their ICP to keep up with market and audience changes – without having to start from scratch. They also now have the tools to create new ICPs if they launch a new product or service.

In Module 5, You'll also give your students time to review the course, helping them to consolidate and implement their learning and plan future action steps, so they can achieve the goals they set for this course.

Create Your Ideal Customer Profile

And to teach the program above, here’s exactly what you’ll get in Create Your Ideal Customer Profile:

01.

Student Materials - to Learn & Take Action

* A 53-page Course Book - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)  

* Action Guide - 43-page guide which helps your students take action on what they learn, so you’ll have happy, successful customers

* 5D Snapshot Template – An additional worksheet for your student to create a high-level summary of their ideal customer that they can refer back to every time they need to make a decision.

* ICP Spreadsheet – An additional worksheet (in Excel) for your student to record the main findings about their ideal customer.

* A 27 Page Summary Cheat Sheet - which you and your clients can quickly reference to save time, versus having to refer to the book every time (Customers love these!)  

* 23 Colorful Graphics that are used in the course book and slideshow - which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png) 

* Course Overview Infographic - A visual overview of the course (in .pptx, .pdf, & .png)

* Course Roadmap - The student's journey through the course (.pptx, .pdf & .png)

* Handouts of All of the Presentation Slides - so participants can follow along, take notes, and refer back to the material later...all you have to do is hit ‘send’ or ‘print’

02.

Instructor Materials to Teach Your Course

* 141 Slides - which give you a ready-made presentation for classroom, webinar, or video You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)  

* Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language)

* Evaluation Form - so you can get customer feedback and further customize the course for your audience (and turn them into raving fans)   

* Course Research Sources list - which gives you reference material so you can brush up on your own knowledge and answer any question your customers ask (Saves you hours of searching on Google)

* 5 follow-up emails - to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life (a decent copywriter charges at least $100 per email

* Implementation Guide, Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect! 

03.

Lead Generation Materials to Attract Students 

* Opt-In Report – '5 Easy Ways to Create Your Ideal Customer Profile' - which gets new people on your email list, so you can sell your course ($550 value 

* Opt-In Slideshow - which gives you the same report in a presentation format with speaker notes, so you can also present it in person, as a video, or on a webinar (webinars have been proven to have the highest conversion rates!)

* 7 Nurture Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value) 

* 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)

* Infographic: 5 Easy Ways to Create Your Ideal Customer Profile Infographic (in .pptx, .pdf &.png)

* Cheat Sheet version of the Opt-in Report, pre-written Social Media Posts, and more!

What's Your Investment for All This Incredible Content?

You can see that Content Sparks programs pack in a lot of value. That’s because as learning experts and marketing specialists, we develop top-notch material AND we want to help you use it to attract clients and customers, so that everyone’s business grows.

 

But don’t worry, the cost is going to be MUCH less than you think. Much less than it should be, based on the value of this program...


Much less than courses that teach you how to create a program like this yourself... (Plus, this is ready to launch in minutes, not months, and even includes lead generation material to attract students to the course.) Much less than hiring a team to help you design your program and create content...


And MUCH, MUCH less than learning how to create a program like this by trial and error... ...where you can lose money AND get zero sales.

 

So let’s say, conservatively, that you can create this course yourself for $8,000. Now, that’s not nearly enough money to hire someone to help you...that’s just accounting for your personal time. (If you’re a highly paid consultant, however, that $8,000 estimate is going to be MUCH higher...)


So you’d still have to research the topic, narrow down the key points, outline a logical flow, figure out learning activities that people can do, write all the content, develop support resources (like worksheets and checklists), create the slideshow, design graphics, edit and proofread everything, make it look professional, create lead generation materials, write autoresponder emails, and more.


For example, here's the approximate amount of time it takes us to create a course like this one... 

Course kit investment

But if you don't have experience creating courses, it's going to take HUNDREDS of hours to do that properly...

And probably additional hundreds or thousands of dollars just to learn how to build a quality course or a high-converting sales funnel... And after all of that, you don’t know if anyone is going to buy...

Especially if you’ve never sold your own program before. OR, you can easily and quickly create your own courses...

Using ready-to-go programs from a company with a long track record of success... And expand your business...

Earn more money, work fewer hours, and become the authority in your market.

All for significantly less than trying to do the same thing on your own. So, as part of this offer... You won't pay $8,000... You won't pay $3,000... You won't even pay $1,500...

Create Your Ideal Customer Profile

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.

But Will Done-For-You Products from Content Sparks REALLY Boost My Revenue?

To answer that, first I have to tell you a bit about why Content Sparks was created... 

Hi, I’m Sharyn Sheldon, founder of Content Sparks. Soon after starting my very first small business, I found myself stuck...  

I knew that creating sales and marketing products for my customers would take my business to the next level, however, there were a few big problems. 

Maybe they sound familiar?

  • I was so busy doing work for clients that I never seemed to have enough time to work on my own business... 
  • I was overwhelmed and didn’t know where to start...I was just staring at a blank page... 
  • I didn’t have the budget to hire a team or to spend $3,000 on one of those online “how to build your own infoproduct” courses... 
  • I didn’t know how to promote the product once it was ready... 
  • I was worried about maintaining income level (and my ability to ever grow it)...

And so I stayed stuck...  

...until I discovered customizable, white-label content.  

For instance, I used this 'done-for-you' content to create bonuses for products I wanted to promote.  

All I had to do was download it and add some points I thought were important.  

I saved at least a day of work this way, and at the time, I was billing out $2,000/day.  

I also earned several hundred dollars in commissions because I was able to offer a valuable bonus.  

Still, I noticed some problems with the ready-to-go content out there...  

For one thing, some of the products didn’t include quality instructor materials to help teach it as a course.  

And when they did, the content was sometimes outsourced to non-native English speakers.  

Also, some of the brandable content out there was pretty bad...  

The sales and marketing products weren’t written by sales and marketing experts...and it definitely was not up to my standards. So I still had to spend a lot of time editing it.  

So that's why I started Content Sparks, to provide high-quality, brandable sales and marketing content and courses. 

Today our team has created business training programs for Fortune 500 companies and small businesses for over 25 years...programs that get results.  

Just imagine this scenario:

  • You have a high-quality sales funnel course in just minutes...
  • You quickly jump in and customize any of the material...
  • You launch the course for a fraction of the cost of starting from scratch...
  • You have everything you need to promote your sales funnel course and attract customers...
  • Your course continues to sell, taking your business to that next level...without any extra work on your part...

You don’t have to take my word for it, though. Here’s what business owners just like you have to say about Content Sparks:

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Chris Gloss Possibilities Coach

Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

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Jennifer Henczel

I'm able to develop new programs quickly and professionally

Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well.

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Daniel Ulin

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

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Barbara Jemmott Course Director, Your Entrepreneurial Spirit

Amazing community support, powerful and timely support

I have to say that I recently took part in a 10-day challenge that Sharyn and Content Sparks developed, and it moved me to complete a project I had been putting off for more than a year. Looking back, I feel that the amazing community support, powerful and timely support and an outstanding process guided me to successfully complete my project in the 10 days, something I didn't really think I could do. If you get the chance to take part in one of Sharyn's future challenges I recommend that you jump in. you'll be so glad you did!

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Tamara Patzer

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

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VaNessa Duplessie

It saved me at least $50,000 worth of my time.

I used Content Sparks products to create a lead magnet for $37 intro coaching calls. With one solo ad, I got 123 emails and 65 phone numbers of prospects. Now it's up to me to call them! [In addition], I was blown away with the quality. It saved me at least $50,000 worth of my time.

The Thing to Keep In Mind...


While there are other done-for-you content companies out there, only Content Sparks specializes in sales and marketing products.  

Our products are developed by our in-house team, so this isn’t available for sale anywhere else.  

And 'Create Your Ideal Customer Profile' was based on our 25+ years of experience developing products just like this one for Fortune 500 companies and small business owners...programs that get results.

So, Here's What You'll REALLY Get with 'Create Your Ideal Customer Profile'...

Instead of thousands of dollars and hundreds of hours sunk into a product that may or may not sell...  

You get completely customizable, ready-to-go products with promotional materials to sell it, developed by a team with more than 25 years of sales and marketing experience...instantly.  

And you get to take your business to the next level, while providing incredible value for your customers. They’re going to love you for it.  

And instead of paying $5,000+, you’ll get the course content, instructor materials, promotion materials AND bonuses, all for this special low price...

But first, here's a recap of all the content

Student Materials

Everything your students need for learning and taking action:

  • Course Book
  • Action Guide
  • 5D Snapshot Template 
  • ICP Spreadsheet
  • Summary Cheat Sheet
  • Graphics
  • Overview Infographic
  • Course Roadmap Infographic
  • Slides Handout

Lead Generation Materials

Everything you need to attract students to your course.

  • Opt-In Report
  • Opt-In Report Summary Cheat Sheet
  • Opt-In Report Slideshow
  • Opt-In Report Follow Up Emails
  • Blog Posts
  • Infographic
  • Social Media Posts

Instructor Materials

Everything you need to teach and deliver the course:

  • PowerPoint Slideshow 
  • Speaker Notes 
  • Implementation Guide 
  • Evaluation Form
  • Course Follow-Up Emails 
  • Research Sources 
  • Instructions For Using Your new Content 
  • Top Ways to Deliver Training Programs 

Create Your Ideal Customer Profile

All of this amazing content is known as the "Blaze" package as it will really set your business ablaze with students, profits and other incredible things... 

Plus, you risk nothing with our money-back guarantee.  

If you’re still reading, my guess is that you know this is the way to take your business to a new level...  

Both in terms of revenue...  

And in your visibility and authority in your market.  

So trust your gut and the results others have gained, and check it out for yourself.

Frequently asked questions - about White Label Content

What do 'Brandable Content' and 'White Label Courses' mean?  

‘Brandable Content’ and 'White Label Courses' are also called 'Ready-to-Go', 'Done-for-You', or 'Private Label Rights' (PLR). They all refer to content that is unbranded, can be edited and transformed to different media, and which you can share with prospects/clients/members or sell as your own. You get a license which allows you to edit it and put your name/logo on. However, you are not allowed to pass on that license or those rights to anyone else.  

You can share or sell most of the contents to prospects and clients, so long as they are in a non-editable format.  

The exception is any web-publishable promotion materials, such as blog posts, social media posts, promo videos, sales pages, and promo infographics or quote images. These can be published anywhere to drive traffic to your lead magnet and other content.

How are White Label Courses different from PLR? 

There are a number of similarities between PLR and White Label Courses (also called Ready-to-Go or Done-for-You Content), but the products we sell at Content Sparks are higher end, more extensively researched, written by professionals, and a lot more ‘finished’ and ready to use. Every PLR course or brandable content creator uses different terms, so read the details carefully.

How can I decide what’s best for my audience?

This differs on an individual basis. Think about your audiences’ learning styles, where they’re located (i.e., do they need to travel if it’s a live event), the time zones they are in, and technology available to them for starters.

How do I set up my new training program? 

Check the Implementation Guide for guidelines on how to set up the program.  

Depending on the way you intend to deliver the program, for example if you are promoting it for sale, you may need a sales funnel. That could involve a giveaway (a gift of valuable information to reward your prospects for signing up to your leads list), your own website, whether an html or WordPress site (a place of your own to publish your content) or basic sales funnel pages: 

  1. Squeeze (Opt-in) page
  2. Thank You page
  3. Download page for your gift
  4.  Sales page for your course
  5.  Download or registration page for the course
  6.  An Autoresponder series – An email series people receive after getting the giveaway, to build relationships and promote your course’s sales page.

What skills do I need to teach the content?

You don’t need any specific skills to present the content as a course, other than the ability and willingness to learn and pick up what you need as you go along. The best method is to start with a delivery method that you’re comfortable with and then venture out of your comfort zone to try new skills.  

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.  

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

Can I use my purchase from Content Sparks in conjunction with other White Label or PLR Content?  

Since your White Label Content is completely editable, you can use it in conjunction with any other content you have written or have the rights to use

Why would I use White Label Content as opposed to writing it myself?  

Our white label content packages are designed by professional instructional designers, extensively researched, and then written by expert writers and developers. Plus, we’ve added all the components you need to teach and promote the programs.  

By using our White Label courses and other Done-for-You Content, you save yourself a considerable amount of time. Instead of starting from scratch, you get something complete that you only need to brand and/or customize to your own style, audience, and market.  

You'll still be showing off your knowledge and expertise to your market, since you are sharing top quality content. And if you are teaching the content live or via video, your market will get the huge value of your personal insights and examples. But you'll also save the hours, days, and months of time and money it would take to create it all yourself.

Can I request the creation of specific content topics?  

We love to hear from our customers! Let us know what topics you’re looking for, features and formats you’d like to see, or any other suggestions and feedback. If we receive enough interest in a topic or feature, we’ll definitely consider developing it. Just send your request to support@contentsparks.com

Is there any limit to how many people I can teach using the content?  

No. There is no “per seat” or “per user” license limit like some training programs. You may teach your content to as many people as you want, and we encourage you to. The more people who can benefit from your new content, the better!

What can I do with a white label training program?  

Aside from learning from it yourself, you can use a white label course or training program to teach others using different media, sell it for profit in different formats, use it for lead generation or use it to train your own team or outsourcers. A full list of our Content Rules can be found here.

Do I have to re-write White Label Courses or PLR Content?  

You have the option to rewrite it if you so choose, but it is not necessary. We recommend that you do some rewriting of your web-based content (published freely online) so that it will rank higher in search engines. Adding value to existing content is also important to differentiate it and make your own expertise stand out.  

You can avoid a lot of rewriting by adding your own introduction and conclusion, adding an example here and there, and then adding images or graphics. You could also do a video or slideshow version of a blog post to add even more value without doing rewriting.


What’s the best way to use my new white label course?

This entirely depends on your audience and what you’re comfortable with. However, we always recommend that you use the content to teach people something. That's why all our packages are set up in a teachable design, as a course.  

The content can be taught synchronously, such as in a classroom, via a live webinar, via a teleseminar, etc.  

Or asynchronously, such as through a video or recorded webinar, with an eBook, or through an email series.

What tools do I need to deliver the content as a course? 

 Depending on the method in which you present the content, you will need a few different tools. For example, here are a few things you might need:  

For Webinars

1 A Headset

2 Computer

3 Microsoft Office or equivalent

4 Webinar service, or livestream (free)  

For Classroom

1 Access to a venue

2 Computer

3 Projector for Powerpoint presentations, or equivalent

4 Usual classroom tools, (paper, name tents, markers, flipcharts, etc)  

For Video

1 Screen capture software, or ability to record from slide software, (e.g. Powerpoint)

2 A place to host videos, (or YouTube)

3 Headset

4 Video editing software (ideally)  

For eCourse

1 Autoresponder service

2 Microsoft Office or equivalent

3 PDF converter  

For eBook

1 Microsoft Office or equivalent

2 PDF converter

3 Place to host your ebook for delivery 


How much will I have to spend beyond the cost of the program?

You will need to make a few investments to be able to use your training program to its highest potential, such as:  

  • Hosting
  • Domain registration
  • Auto responder service
  • Computer
  • Microsoft Office or equivalent
  • Shopping Cart software (you can also use free options, such as PayPal, Clickbank or JVZoo)  

Most other things are optional or have free alternatives, such as:  

  • Microphone and/or headset (may be built into your computer)
  • Webinar service
  • Video editing software
  • Video Camera
  • Outsourcing for extra tasks  

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.  

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

Can I get a refund for my Brandable Content if it doesn’t suit me?  

Can I get a refund for my White Label Course if it doesn’t suit me?  

Our Blaze packages come with a 7 day guarantee. Be sure to look through your materials right away. Then try customizing and using at least 1 piece, such as for a lead magnet, email series, or blog post. If you feel you and your market can't benefit from the content, contact our support desk for a refund at support@contentsparks.com. You can find the full details of our refund policy HERE

Can all the trainers and coaches in my company teach this program? 

You can NOT share your white label training program with other coaches, trainers or marketers. It is a single-trainer license. If you have other trainers or coaches who want to teach the content, they will need to purchase an additional license each.  

Even better, sign up to be one of our affiliates and you can earn a commission when you recommend Content Sparks to your friends.

Can I see a sample of your content?  

Absolutely! Just CLICK HERE to see excerpts of different types of content included in one of our programs (How to Create a Realistic Content Marketing Plan). That is just a sample and is not editable or brandable. However, there's a link in the sample to the full product, and it's a great example of what you'll get in our larger 'Blaze' packages.

Again, this is Sharyn Sheldon, and thanks for reading.  

I hope you enjoy teaching Create Your Ideal Customer Profile and I’m so excited to see what it’s going to do for your business and for your customers!

sharyn sheldon signature 2020 1 1

P.S. On the fence? Think about it this way...  

There’s a risk-free guarantee...   There's PROOF this works....  

And since it's EASIER to do this than to do it all yourself, why not give it a shot?

P.P.S. If you don't buy this, will your business hit a plateau?  

Will you continue to have to trade time for money?  

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Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

FAQS About Create Your Ideal Customer Profile

Is Create Your Ideal Customer Profile right for my audience?

If your audience has customers or clients, or wants to have them, then this course is essential! Creating an ideal customer profile is something many entrepreneurs and small business owners put off, because they don't want to put in the work or they think they already know their customers.

But when they take that little bit of time to create an ICP! Then they kick themselves for not doing it sooner! Luckily, you can make sure they don't lose any more time stumbling around in the dark.

Can I teach this course if I haven't taught these skills before?

Yes, yes, and yes again! Because you need your own ideal customer profile - for your students, clients, customers, members (or whoever you're working with).

You can work through the course yourself and be your own case study to share with your audience. You can even check the accuracy of your own ICP with your new students and refine it, modeling what they need to do in the course. 

What's the difference between 'Create Your Ideal Customer Profile' and your 'Know Your Customer' courses?

In Know Your Customer, the emphasis is on using surveys and focus groups to have conversations with your customers and dig deeper into getting to know them. It's best for businesses who already have customers.

Create Your Ideal Customer Profile goes through a variety of methods and focuses on creating a 5-dimensional picture of your ideal customer.

The two courses complement each other perfectly, so you can easily use them both in an expanded curriculum. Or use Know Your Customer as an upsell or bonus! 

 

Does this course only work online?

Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:

ContentSparks.com/ICP_Sample

And if you have more questions, you can always content us at support@contentsparks.com

You have content on ideal customers in a lot of your courses. Why do I need this one?

Creating an ideal customer profile is so critical to all your business and marketing efforts that we make sure it's a part of many of our courses, since all of courses can be stand-alone programs.

However, one module or lesson on creating an ICP just skims the surface. With Create Your Ideal Customer Profile, your students will get a 5-dimensional, detailed understanding of their customer. With that kind of picture, all their business and marketing decisions become effortless 🙂         

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