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Dealing With Difficult People


 Use our ‘done-for-you' content to create your own eBook, online course, or expert learning resource on how to…

Manage Challenging Situations in Your Business Without Losing Your Cool.

Just add your insights, rebrand it, and share or sell for 100% profit!


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Dealing with Difficult People

How to Manage Challenging Situations in Your Business Without Losing Your Cool.

With Dealing with Difficult People, you’ll get everything you need to create your own webinar, workshop, lead magnet, or paid product that helps people manage challenging situations in business without losing their cool.

Here's why you need to teach this topic...

No client or potential client arrives at a coaching session or call with the intention of being difficult. No customer contacts you with the sole purpose of ruining your day by being difficult. And no team member thinks to themselves, "what can I do to be extra difficult for her today?"

With so much going on in their lives, all their angst and frustration can spill over. Onto you. And that's not a pleasant situation. But we can be quick to label others without understanding what’s going on for them or unpacking our own feelings. That's what really makes them "difficult".

If only you had the skills to deal with difficult people without adding to your own stress and frustration...

Maybe you already have some of the pieces you need to teach these skills and you just need to plug the gaps? 

Perhaps you've never created an online course before but have the experience of dealing with difficult people, and you want to teach this to your audience?

Or maybe you know that lots of people have trouble handling difficult people and this is a great opportunity to help them!

If any of those are true, then our white label course on Dealing with Difficult People is perfect for you!

Here's your students' Success Roadmap...

Dealing with Difficult People Course Roadmap Branded

[Check out the Module Overviews below for more details on what you'll cover in the course.]

The ability to diffuse a tense or fraught situation is a highly sought-after skill. And it's one that your audience needs to learn so they're ready for their first tough experience. Because, without this skill, they'll think they're bad at business or that they shouldn't even have a business. 

Our ready-to-go program is divided into separate modules so it can be quickly broken up to deliver sections over time – to avoid overwhelm and give time for implementation.

And everything is editable and rebrandable.

So you can go through it yourself if you want to power-up your own skills,

AND, you can use the same materials to help your audience.

That's because when you purchase a license to our customizable courses (PLR), you get the rights to:

  • Edit the content any way you want
  • Put your name and brand on, and
  • Repurpose it into whatever media you want

Then use your new course to…

  • Attract a flood of leads for your other products and services
  • Expand your reputation as an expert with online courses, webinars, workshops, videos, and more
  • Provide resources for your clients to help them get results (and win their lasting devotion)
  • Create a nice new income stream with a paid program (it can even run as evergreen)

You'll be helping your audience manage and diffuse challenging situations, turning negative circumstances into positive outcomes, and increasing their customer loyalty.

And…. you'll be adding a major asset to your own business (a course!) that will take it to a whole new level too!

Here's what you'll be teaching...

There are 4 modules in the course, with individual lessons, an introduction, and concluding action plan. The course can easily be delivered as a self-study eBook, membership site resource, online course, live workshop, or any other way you want.

Here's a summary of each module's learning outcomes:


You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 – Who Do You Find “Difficult”?

It's critical to recognize that it isn’t the whole person who is “difficult,” and a situation only becomes difficult because the person on the receiving end perceives it as such.

In this first module, you'll help your students identify what behaviors they find difficult and why, so that they can understand and manage these situations more effectively.

Module 2 – How to Manage Difficult Situations

Now that you’ve identified the situations you find most challenging and why, you need to find ways to move forward and perform better when faced with them.

In Module 2, you’ll have your students implement a 7-Step Process for handling any situation they perceive as difficult in a calm and respectful way.

Module 3 – Dealing with Extreme Emotions

In some situations, people’s emotions get the better of them and these can be the most difficult to manage.

In Module 3, you’ll teach your students how they can manage the two most common scenarios: someone who’s aggressive and someone who’s upset. They’ll learn specific tactics to use in these cases if they find them difficult.

  • Lesson 1: Aggression - In Lesson 1, you'll discuss how your students can use proven tactics to manage aggressive situations so that they don’t escalate and they reach a resolution with the other person.
  • Lesson 2: Tears - In Lesson 2, you'll explore how your students can apply proven tactics to deal with an emotional person so that they’re calm enough to interact as they seek a solution to the problem.

Module 4 - Conclusion and Next Steps

In this final module, you’ll teach some additional tips so that your students can continue to see the best results from their skills of managing challenging situations.

You’ll also review the course and have your students plan their next action steps, so they can achieve the goals they set for this course.

And here's all the content you'll get!

Student Materials
  • Course Book (7086 words, 49 pages) – All the content and activity instructions you need to create a comprehensive self-study eBook, online course, bonus resource, or handout for a live workshop (Value $1997).
  • Action Guide (33 pages) – A complete set of worksheets which helps your students take action on what they learn in the Course Book, so you’ll have happy, successful students.
  • Case Study Review (8 pages) – Suggested ways to deal with the case studies in the course, so your students can compare the suggestions with their own responses.
  • Summary Cheat Sheet (3362 words, 21 pages) which includes the main takeaways, key points, and action steps from the course. You and your students can use it as a quick reference to save time, versus having to refer to the course book every time. (TIP: Our customers love using the cheat sheet to identify what they want to customize in the course, and for sales copy snippets.)
  • Graphics (24 colorful graphics that are used in the course book and slideshow, .pdf, .ppt & .png). These give a snapshot view of concepts, as well as adding some visual zing.
  • Course Overview Infographic –  A 1-page at-a-glance visual of the course, so your students always know where they are in their progress (.pptx, .pdf & .png).
  • Course Roadmap Infographic – A 1-page at-a-glance visual of their path through the course (.pptx, .pdf & .png).
Instructor Materials
  • Slideshow (126 Slides) – Ready to fire up your recording software or share on webinars, online classrooms, and live presentations or workshops (Takes at least a day to create or $600 to outsource).
  • Speaker Notes (in Slide Notes below slides) – Use the script under the slides (in the .pptx) to guide your presentations and recording. Ready to customize for your language.
  • Top Ways to Deliver Your Training Program Use our tips for picking the best way to deliver your course, based on your audience and your own skills.
  • Instructions for using your new content Step-by-step tips for getting started, customizing, and repurposing your content.
Lead Generation Materials
  • Social Media Posts (10 Tips for sharing on social media) – Use these to get more traffic to your content

Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

FAQS about Dealing with Difficult People

Is Dealing With Difficult People right for my audience?

If your audience interacts with people then this is a must-have skill!

If your audience never interacts with a person ever, then this is superfluous to their needs. 

Whether it's a customer-facing role, a sales role, a coaching or training role, or a leadership role, the same skills are required to deal with a difficult person.


Can I teach this course if I've not taught the skills before?


Every person in business has both been a difficult person and faced a difficult person at some point in their career. When you share your own experience with your students, they will connect with you better and it will be easier to promote your course because it comes from your heart

What's the difference between dealing with difficult people and overcoming sales objections?

Overcoming sales objections can certainly be difficult, but it's not the same as the everyday interpersonal skills of dealing with difficult people. There are lots of other tactics for overcoming sales objections that we teach in that course too. 

Sure, you might get a potential customer who goes on the attack. In that case, you'll be able to use the tactics for dealing with difficult people to manage that situation.

The two courses work quite well together for anyone in business since you can help salespeople deal with difficult prospects by learning the skills for dealing with difficult people.


Does this course only work online?

Here at Content Sparks we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:


And if you have more questions, you can always content us at support@contentsparks.com

FAQS About White Label Content

What does my license allow me to do with my Content Sparks content?

Your license gives you the rights to edit or cut up the content into sections, combine it with other content, or transform it to other media formats (such as audio, video, graphics, etc).

You can then share or sell the content with paid customers or prospects who have given you contact details.

The exception is the content meant for promotion, such as tweets, blog posts, and graphics. You can publish those freely anywhere on the web to drive traffic to your site and offers.

What am I NOT allowed to do with my Content Sparks content?

You are not allowed to sell or give away a license  or the editable files to anyone else. That means you can NOT sell or share the Private Label Rights (PLR), Resell Rights, or Master Resell Rights to anyone.

Also, you are not allowed to publish the content freely on the web where anyone can read or download it, including free membership sites or forums. The exception is promotional materials, as mentioned above. This protects the value of your content.

Do I have to rewrite the content?

You have the option to rewrite it if you choose, but it is not necessary. However, we recommend that you rewrite and add to any web-based content that you want found by search engines (like Google), so that it will rank higher in search engines. Adding value to existing content is also important, such as additional images, examples, stories, or lists of resources. By adding your own personal examples and experience, you'll boost your reputation and credibility exponentially.

What should I charge for the content once I've made it into a product?

Pricing your content is always a challenge and it depends on your own market. Some people charge $97 for a webinar series. Others add it to a $27/month paid membership program each month. And some have charged as much as $1997 for a full training program with coaching added.

Take a look at what competitors and similar businesses are charging in your industry. Then find your own middle ground based on how you want to position yourself.

We recommend that you never charge less than $27, depending on the length of the program, and charge more if you're adding live or video elements. Charge even more if you're adding coaching.

If I want to set up a sales funnel, how do I get started?

We have a number of tutorials and videos in our blog, as well as a list of our favorite resources we use in our own business.

Start by watching these tutorials:

==> Profiting from Content: Basic Funnel Set Up for Beginners

==> How to Quickly Customize Your Content

And get ideas for resources to use here:

==> Resources I Use in My Business

How can I get help if I need it?

You can always contact our support desk here:


You should expect an answer within 24 hours, except on weekends.

Click the button below to get your license to "Dealing With Difficult People" now:

Chris Gloss Possibilities Coach

Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

Daniel Ulin

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

Tamara Patzer

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

Your Investment

As you can see, Content Sparks course kits pack in a lot of value.

That’s because as sales and marketing  course specialists, we develop top-notch material for you.

So you don’t have to spend months to research the topic, narrow down the key points, outline a logical flow, design learning activities, write all the content, develop worksheets and checklists, create the slideshow, design graphics, edit and proofread everything, and make it look professional.

And you don’t have to spend thousands of dollars to hire a team to do all of that for you.

Instead, you can easily and quickly create your own course…

With help from a company with a long track record of success…

You can earn more money, work fewer hours, and become the authority in your market.

All for significantly less than trying to do the same thing on your own.

Click the button below to get your license to "Dealing With Difficult People" now:


I'm  Sharyn Sheldon

I’m a passionate learner who is fanatical about well-written content, hates to waste time, and loves to share my knowledge with others. I’ve also spent over 25 years creating marketing and training programs for Fortune 500 companies, small businesses, and entrepreneurs.

During that time, I’ve built up my own flourishing businesses as a training consultant and then as a provider of brandable, ready-to-teach business and marketing courses. In other words, we create the courses and YOU get to teach them under YOUR name!

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