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E-Commerce Copywriting Essentials

E-Commerce Copywriting Essentials

$147.00

Help your audience turn online shop browsers into buyers with high-converting sales copy. You’ll be creating a new stream of income for yourself at the same time! With our brandable, ready-to-teach course, you’ll get a comprehensive set of materials designed to set you and your students up for success, including:

  • Course Book for Students
  • Action Guide and Worksheets
  • Slideshow with Speaker Notes
  • …and much more

Here's why you need to teach 'E-Commerce Copywriting Essentials'...

If you teach anything online you'll know that words matter.

The right words turn your prospects into customers, but the wrong words? The wrong words can cost you business and make it a constant battle to grow your online store sales. 

E-Commerce stores aren't like physical stores where you can touch the product, hold it up to the light, and see what color it really is... or even try something on and confirm the perfect fit.

With e-commerce stores, your browser is relying entirely on your product descriptions.

And with our brandable course on E-Commerce Copywriting Essentials you'll love how you can teach your students how to power-up their short form copy and start generating the sales their shop really deserves!

The best news?

When you purchase a license to How to Stand Out in a Crowded Market, you’ll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.

You'll also benefit from our 30+ years of instructional design experience, so you can teach your new course with confidence!

Why should you use a Ready-to-Go Course from Content Sparks?

Hands-On Learning:

Your students will dive right into each topic with practical, step-by-step activities.

Immediate Application:

They'll use what they learn right away in their business, so you'll give them fast results from your course.

Fully Customizable:

It's easy for you to make each course your own by tailoring it to your brand and your clients' needs.

Flexible Use:

Ideal for online courses, webinars, live workshops, or one-on-one sessions.

And when you add a course like this to your offers, you'll be able to:

Add an Income Stream

Your new course can be a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.

Become a Trusted Advisor

You won't just be spouting theory, like some course creators. Your students will take immediate action to apply what they learn to their business.

Deepen Client Relationships

By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.

You'll find more details of what you'll teach and all the materials you'll get further down the page.

Ready to get started right away?

Click the add to cart button below to get your license to teach and sell E-Commerce Copywriting Essentials now:

Click the button below to get your license to E-Commerce Copywriting Essentials:

$147.00Add to cart

100% No Risk Guarantee

SATISFACTION
100% 
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Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
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I now have a delicious buffet of the finest packages

With a lifetime in marketing, copywriting, and design, I find Content Sparks is the place to turn to shortcut my time required and ramp up my training products. I now have a delicious buffet of the finest packages, complete with checklists, worksheets, emails, ebooks, and PowerPoint decks. Starting from a blank screen is a waste of time. Starting with a Content Sparks package is priceless. On top of that, Sharyn Sheldon does thoughtful and responsive YouTube LIVES. If you haven't figured it out yet, I highly recommend Content Sparks.

Dr. Donna Blevins MindShift Coach & Communication Catalyst

Here's the big picture of what you'll cover in this workshop:

E-Commerce Copywriting Essentials

Here's what you'll be teaching...

There are 4 modules in the course, with multiple lessons, an introduction, and a concluding action plan. The course can easily be delivered as a self-study eBook, membership site resource, online course, live workshop, or any other way you want.

Here's a summary of each module's learning outcomes:

Introduction

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 - How Copywriting Impacts Your E-Commerce Sales

E-commerce copywriting refers to any text or written content you create for your online store, such as headlines, home pages, category pages, product descriptions, promo offers, calls-to-action, and so on. These are all places where your copywriting skills can help bring in more sales.

In this first module, you'll help your students identify the metrics that will help them assess the effectiveness of their e-commerce copy, so they know if they’re achieving their goals.

Module 2 - Make Your E-Commerce Copywriting Sales-Ready

Your online store must be attractive and easy for visitors to use. It needs to provide the information they need and lead them logically to the shopping cart, where they make their purchase.

In Module 2, you’ll have your students plan the customer journey and use their copywriting skills to create the pages that will appear on their e-commerce site, ensuring that customers make informed buying choices.

  • Lesson 1: Follow Your Customer Journey - In Lesson 1, you'll teach your students how to design the flow of their pages so that their visitors can easily navigate their store all the way to checkout.
  • Lesson 2: Best Practice for E-Commerce Copy - In Lesson 2, you'll demonstrate how your students can write short-form copy for their products that engages visitors while curating the most important details customers need to see at a glance.
  • Lesson 3: Main E-Commerce Site Pages - In Lesson 3, you'll show your students how to develop the copy for their key e-commerce pages that provides all the essential information their customers might need to make their buying decisions.
  • Lesson 4: Sales Pages and Product Descriptions - In Lesson 4, you'll teach your students how to create magical product sales pages that convert even the most hesitant browser into a buyer.

Module 3 - Optimize Your E-Commerce Copy to Boost Conversions

Once you have the key pages of your online store in place and working for you, it’s time to consider what else you can do to increase conversions and generate more sales.

In Module 3, you’ll explore add-ons that can boost revenue and discuss how search engine optimization is an essential step to attract new customers.

  • Lesson 1: Conversion-Boosting Elements - In Lesson 1, you'll show your students how to upgrade their sales conversions with simple add-ons to their store so that they increase their sales growth.
  • Lesson 2: Use SEO to Boost Conversions - In Lesson 2, you'll demonstrate how your students can optimize their e-commerce copy so that they attract new visitors to their online store through search engine results. Most students find this powerful lesson will be worth the investment of the entire course when you share the magic of search traffic. 

Module 4 – Conclusion and Next Steps

In this final module, you’ll teach some tips so that your students can continue to see the best results from their e-commerce copy.

You’ll also review the course and have your students plan their next action steps, so they can achieve the goals they set for E-commerce Copywriting Essentials.

Click the button below to get your license to E-Commerce Copywriting Essentials:

$147.00Add to cart

And here's all the content you'll get!

Student Materials
  • Course Book  (Student Guide) (10,037 words, 70 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
  • Action Guide ( 44 pages)  - which helps your students take action on what they learn, so you’ll have happy, successful customers
  • E-Commerce Copy Checklist (6 pages) – To use alongside the Action Guide to help your student verify their e-commerce copy is on the right track.
  • Summary Cheat Sheet (4,662 words, 30 pages)  - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
  • Graphics (30) - that are used in the Course Book and slideshow, which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
  • Course Overview Infographic - A visual overview of the course that you can use as a detailed overview of all the modules and lessons in the course, so students know where they are at any given time (in .pptx, .pdf, & .png)
  • Course Roadmap - A high-level visual of your student's journey through the course, which shows where they are and the key milestones they've reached (.pptx, .pdf & .png)
Instructor Materials
  • Slideshow (168 Slides) – which give you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)
  • Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language and examples)
  • Top Ways to Deliver Your Training Program – Use our tips for picking the best way to deliver your course, based on your audience and your own skills.
  • Instructions for using your new content – Step-by-step tips for getting started, customizing, and repurposing your content.
Lead Generation Materials 
  • Social Media Posts (10 Tips for sharing on social media) – Use these to get more traffic to your content

Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.

Here’s what business owners just like you have to say about Content Sparks:

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My coaching really took off!

Once I started to seriously use content from Content Sparks, my coaching results really took off (I increased the number of coaching clients 200% over 18 months), raising my prices twice in that time. Coaching areas with the most impact on clients’ business are social media/blogging and the customer journey. Since moving into publishing courses, I’m seeing steady growth in the business growth offering I’m focused on growing. I’m happy to move from group coaching to online courses. I know it’s doable!

Barbara Jemmott
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I instantly recognized the value

I wouldn't have a business without online courses. They have brought in at least half of my revenue each year. Now, I'll be able to create them faster and with even better quality.

Mary Schiller

Click the button below to get your license to E-Commerce Copywriting Essentials:

$147.00Add to cart

Frequently Asked Questions

  • FAQs about E-Commerce Copywriting Essentials

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:

ContentSparks.com/ECommCopy_Sample

And if you have more questions, you can always content us at support@contentsparks.com

What are the specific learning objectives for the course?

The following are the learning objectives your students will achieve when you teach the course on E-Commerce Copywriting Essentials as shown in the Course Book.
By the time you complete the course, you will be able to:

  • Identify the metrics that will help you assess the effectiveness of your e-commerce copy, so you know if you’re achieving your goals
  • Design the flow of your pages so that your visitors can easily navigate your store all the way to checkout
  • Write short-form copy for your products that engages visitors while curating the most important details they need to see at a glance
  • Develop the copy for your key e-commerce pages that give all the essential information your customers might need for their buying decisions
  • Create enticing product sales pages that convert even the most hesitant browser into a buyer
  • Upgrade your sales conversions with simple add-ons to your store so that you increase your sales growth
  • Optimize your e-commerce copy so that you attract new visitors to your online store through search engine results

Can I teach this course if I've not taught these skills before?

Yes... absolutely!


You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach. Another way to teach  E-Commerce Copywriting Essentials if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. 

Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I create a high ticket offer with this?

Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver E-Commerce Copywriting Essentials in person in a luxury venue
A little extra thought turns E-Commerce Copywriting Essentials into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

Get your license to E-Commerce Copywriting Essentials today:

$147.00Add to cart