Marketing in Tough Times

$297.00

Help your audience ensure their business thrives, even in difficult conditions.with this ready-to-go course kit. Youโ€™ll get a comprehensive set of materials for both teaching AND selling your new course, including:

  • Course Book for Students
  • Action Guide and Worksheets
  • Slideshow with Speaker Notes
  • Lead Magnet Funnel
  • โ€ฆand much more

Teach Your Clients How to Ensure Their Business Survives and THRIVES... Even in Difficult Conditions

The course content is all ready for you to rebrand, launch, and teach!

Is your audience struggling with marketing their business in tough times? 

Whether it's the economy, a natural disaster, or some other challenging event, it can be difficult for them to decide which marketing strategies to use.

They feel like they can't send out a promotion for fear of offending someone. Or they're not sure if they should lower prices, knowing some people might have a tighter budget than before. They may even be hesitant to launch a new product knowing that somewhere in the world, someone is experiencing a tragedy.

Business owners need a clear, ethical, and effective strategy combined with the right mindset. And they need YOU to help them!

Marketing in tough times doesn't mean reducing prices. It doesn't mean avoiding the situation. It doesn't mean burying your head in the sand, or crossing your fingers and hoping it goes away.  It means being proactive and empowered, rather than bitter and hung-up on external things they can't control.

With this white label course kit, you'll help your students gain structure and clarity around their marketing, so that they can address any challenging times right away AND build a strategy that enables them to thrive in any conditions.

And you don't have to create any of your course content from scratch!

With our easy-to-edit, customizable white label course materials, you can quickly launch your own program on Marketing in Tough Times in as little as a weekend.

When you purchase a license to Marketing in Tough Times, you'll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want. 

Why should you use a Ready-to-Go Course from Content Sparks?

Here are just a few reasons our PLR courses are a priceless tool for scaling your current business or setting up a new business with online courses:

  • A Time-Saving Turnkey Solution:  Everything you need to teach the course is included. So you can have your course ready to sell in days, not weeks or months (if ever.) 
  • Expert-Designed:  You'll benefit from courses crafted by professionals who know what works. We've been creating business training programs for over 3 decades! 
  • Fully Customizable: You can quickly tailor the content to fit your brand and your clients' unique needs. Add your personal voice and insights along the way.
  • Flexible - Whether you need something for an online course, webinar series, live workshop, or even a one-to-one coaching tool, you can repurpose your new course content for any format.

And when you add a course like this to your offers, you'll be able to:

  • Add a revenue stream that delivers real-world results. It can be a standalone product, part of a larger package, or even in a sales funnel that leads to other offers.
  • Become a trusted advisor. You won't just be spouting theory, like some course creators. You'll have your students take immediate action to apply what they learn to their business.
  • Deepen client relationships. By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.

The Bottom Line

Teaching 'Marketing in Tough Times' will transform the way your clients operate their business, no matter what industry they're in.  

Plus... you'll not only be adding a new stream of income to your own business, but you'll be positioning yourself as a go-to resource for marketing.

Here's the big picture of what you'll cover in this workshop:

Marketing In Tough Times - Roadmap

Get 'Marketing in Tough Times' now!

NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you donโ€™t think you or your customers can benefit from this content, let us know in the first 7 days, and weโ€™ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if youโ€™re ready to take action quickly to get to that next level, you could be closing sales in the first week.
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I now have a delicious buffet of the finest packages

With a lifetime in marketing, copywriting, and design, I find Content Sparks is the place to turn to shortcut my time required and ramp up my training products. I now have a delicious buffet of the finest packages, complete with checklists, worksheets, emails, ebooks, and PowerPoint decks. Starting from a blank screen is a waste of time. Starting with a Content Sparks package is priceless. On top of that, Sharyn Sheldon does thoughtful and responsive YouTube LIVES. If you haven't figured it out yet, I highly recommend Content Sparks.

Dr. Donna Blevins MindShift Coach & Communication Catalyst

Here's what you'll teach and what your students will do in the course:

PLR Course Introduction

Introduction  

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going. This module will help motivate your students to focus on the real reason they're taking your course! 

Module 1 โ€“ Mindset

How you think influences how you act. And how you act influences the results you get. If you want your business to thrive no matter whatโ€™s going on around you, then you have to take control of your thought processes.


In Module 1, youโ€™ll teach your students practical ways to cultivate a positive mindset, allowing them to see the opportunities present in difficult situations.

PLR Course Module 1
  • Lesson 1: Stay Positive โ€“ In Lesson 1, you'll show your students how to adopt a positive mindset, nurture self-confidence, and focus on the possibilities that enable them to achieve their goals in both good and challenging times.
  • Lesson 2: More Ways to Cultivate a Positive Mindset โ€“ In Lesson 2, you'll help your students use inspirational tactics and key principles of entrepreneurship to fuel their positive mindset.
PLR Course Module 2

Module 2 โ€“ Memorable Brand

People still buy products and services when times are tough, but they weigh their options and choose their suppliers more carefully. Thatโ€™s why branding is so critical.

 
In Module 2, you'll show your students how to showcase a brand that resists difficult times and keeps attracting customers.

  • Lesson 1: Grow Your Brand โ€“ In Lesson 1, you'll help your students evolve their brand so that itโ€™s โ€˜crisis-resistantโ€™, authentic, and able to attract customers regardless of the current market conditions.
  • Lesson 2: Raise Your Profile in Tough Times โ€“ and Beyond โ€“ In Lesson 2, you'll explore how your students can implement tactics that demonstrate solidarity and cultivate loyalty, allowing them to raise their profile and connect with their audience.

Module 3 โ€“ Massive Value

When times are tough, you need to be even more careful about choosing tactics that will demonstrate massive value to potential buyers so that theyโ€™ll still be keen to buy.


In Module 3, you'll teach your students how to find out exactly what their customers value in their products/services and choose the appropriate tactics to highlight that value.

PLR Course Module 3
  • Lesson 1: Price vs. Value โ€“ In Lesson 1, you'll discuss how to investigate what your students' customers value in their products and services so that they can build even more value that aligns with customer expectations.
  • Lesson 2: How to Communicate Value in Tough Times โ€“ In Lesson 2, you'll explain how to choose tactics that will demonstrate massive value to potential buyers, motivating them to purchase even when times are tough.
PLR Course Module 4

Module 4 โ€“ Meaningful Customer Experience

When you provide โ€œwowโ€ customer experiences, youโ€™ll keep people coming back and buying from you again and again.


In Module 4, you'll help your students discover ways to strengthen their relationship with existing customers and ensure that first-time buyers develop a long-term relationship with their brand.

  • Lesson 1: Start with Those You Know โ€“ In Lesson 1, you'll show your students ways to learn more about their current audience so they can provide exceptional customer service and deliver effective solutions.
  • Lesson 2: How to Excel at Customer Service in Tough Times โ€“ In Lesson 2, you'll explain how your students can adapt their customer service, providing a โ€œwowโ€ experience for their leads and customers that will keep them coming back.

Module 5 โ€“ Marketing

Youโ€™ve covered a lot of ground so far and helped your students come up with many ideas to improve their business. All the changes they want to make, both short and long term, will need to be implemented through their marketing.

In Module 5, youโ€™ll focus on teaching your students inbound marketing tactics and quick-win methods to entice potential buyers to their business, even when times are tough.

PLR Course Module 5
  • Lesson 1: Your Marketing Message โ€“ In Lesson 1, you'll teach your students to focus on inbound marketing so that they can always attract potential buyers to their products and services.
  • Lesson 2: How to Develop Inbound Marketing in Tough Times โ€“ In Lesson 2, you'll show your students quick-win marketing methods they can implement immediately so that they can entice leads to their business right away.

Module 6 - Plan and Prioritize for Tough Times

Youโ€™ve been helping your students identify potential issues and find solutions to problems that could affect their business during challenging times. Nowโ€™s the moment to bring all of those ideas together and create an actionable plan.


In Module 6, you'll have your students outline a detailed plan of action to tackle unprecedented circumstances so that their business seamlessly continues making sales and helping customers.

PLR Course Module 6

Module 7 - Next Steps

Now that your students' Tough Times Marketing Plans are up and running, you'll discuss how to measure their results and think about moving forward with a continuity plan.

In this final module, you'll also give your students time to review the course, helping them to consolidate and implement their learning and plan future action steps, so they can achieve the goals they set for this course.

PLR Course Module 7

Get your license to 'Marketing in Tough Times'

And to teach the program above, hereโ€™s exactly what youโ€™ll get in Marketing in Tough Times:

Student Materials
  • Course Book  (Student Guide) (10,652 words, 72 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (Youโ€™d pay $2,000+ just to learn how to create a course like this, and youโ€™d still have to spend months doing it yourself)
  • Action Guide ( 47 pages) - which helps your students take action on what they learn, so youโ€™ll have happy, successful customers
  • Pain or Power Words Worksheet(3 pages) โ€“ To build a list of power words that raise positivity and self-confidence
  • Tough Times Marketing Plan (2-tab spreadsheet) - To itemize and schedule action for now and the future
  • Summary Cheat Sheet (4,006 words, 32 pages) - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
  • Graphics (21) - that are used in the Course Book and slideshow, which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
  • Course Overview Infographic - A visual overview of the course that you can use as a detailed overview of all the modules and lessons in the course, so students know where they are at any given time (in .pptx, .pdf, & .png)
  • Course Roadmap - A high-level visual of your student's journey through the course, which shows where they are and the key milestones they've reached (.pptx, .pdf & .png)
Instructor Materials
  • Slideshow (200 Slides) โ€“ which give you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)
  • Speaker Notes - that give you the full script and instructions, so youโ€™ll know exactly what to say (just add some of your own language and examples)
  • Evaluation Form - so you can get student feedback and further customize the course for your audience (and turn them into raving fans)
  • 5 Course Follow Up Emailsโ€“ Email templates you can customize and use to deliver this (or any other) course successfully. Just edit them to fit your voice and the details of the course, and then load into your autoresponder.
  • Have you done enough to make sure your business thrives in tough times? (295 words)
  • Donโ€™t forget to do THIS to keep your business ahead of the game (338 words)
  • Hereโ€™s what you can do for your business to thrive in tough times (320 words)
  • Are you offering enough value to stand out in tough times? (319 words)
  • 6 tips to over-deliver even when times are tough (316 words)
  • Course Research Sources list - which gives you reference material so you can brush up on your own knowledge and answer any question your customers ask (Saves you hours of searching on Google or getting possibly inaccurate info with AI)
  • Implementation Guide, Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect!
Lead Generation Materials 
  • Opt-In Report โ€“ 5 Keys to Ensuring Your Business Can Survive in Tough Times (2,057 words, 15 pages) - which gets new people on your email list, so you can sell your course ($550 value)
  • Opt-In Cheat Sheet (624 words, 4 pages) & Opt-In Report in Slideshow format (37 Slides in .pptx)
  • 7 Nurture Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value)
  • 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)
  • Infographic (5 Keys to Ensuring Your Business Can Survive in Tough Times .pdf, .ppt & .png)
  • Social Media Posts & Images - 30 tips for sharing on social media

Contents are delivered in docx, pptx, xlsx, and Canva templates.

Hereโ€™s what coaches and business owners just like you have to say about Content Sparks:

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This is first-rate stuffโ€”highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuffโ€”highly recommended. Period.

Daniel Ulin
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Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

Chris Gloss Possibilities Coach

Frequently Asked Questions

  • FAQs about Marketing in Tough Times

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Is Marketing in Tough Times right for my audience?

If your audience has a business, then this is right for them. Marketing in Tough Times is about showing your audience how to tackle any difficult conditions right away, such as a market downturn. Not only will they learn how to continue to make sales in tough times, but also grow their business into the future.

 And they need to start identifying their 'Tough Times Marketing Plan' right now, even if things are all going smoothly for them.

What's the difference between the Marketing in Tough Times and Rapid Results Marketing courses?

Marketing in Tough Times isn't about just marketing, it's about mindset, branding, value-building, messaging, customer experience, and more. It's about teaching your students how to thrive and grow their business during any conditions - without survivors guilt. They'll build a plan that endures through all times.  

Rapid Results Marketing focuses on creating a marketing plan that works for your client immediately, with a focus on selecting ONE strategy, tactic, and action plan that can get quick results. It's a fabulous course for business owners and marketers who are overwhelmed with the infinite number of marketing tactics available, and who need help simplifying and focusing on which will get the fastest results for their business. 

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. 

Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I teach this course if I've not taught these skills before?

Yes... absolutely

You can work through the course yourself and be your own case study to share with your audience.  You can interview successful entrepreneurs in your niche and ask them about Marketing in Tough Times and what worked and what didn't. You'll find interviews are a great way to plug any perceived knowledge gap and add tremendous value to your audience. 

Can I create a Low-Ticket Offer with this?

All of this course would be overwhelming as a low-ticket offer. So why not take out Module 1 on Mindset, and turn that into a low-ticket offer instead? You can easily brand and record this section in less than 45 minutes.

You can then take out the Module 1 section from the Action Guide and add it as a handout with your video recording. Now you have a fantastic low-ticket offer.

 The rest of the course can become your core offer!

Can I create a High-Ticket Offer with this?

Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.

To increase the value, add in content from other Content Sparks courses. We recommend our Know Your Why course kit, and our Vision Boards course kit. Together, these make a powerful high-ticket offer that has incredible impact.

You could also turn this whole course into a VIP day, and deliver Marketing in Tough Times in-person in a luxury venue 

A little extra thought turns Marketing in Tough Times into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.

What Curriculum could this be part of?

Any content about planning for growth, creating a vision for your business, and marketing strategies makes a popular curriculum. You can also build a sales curriculum by including Essential Sales Skills, Overcoming Sales Objections, and Dealing with Difficult People.

Marketing in Tough Times is one of our most versatile courses for sales and marketing, and it makes a fantastic addition to all curriculums. 

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:

ContentSparks.com/MktgInToughTimes_Sample

And if you have more questions, you can always content us at support@contentsparks.com

Why Choose Content Sparks?

Sharyn Sheldon

When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:

  • Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
  • Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
  • Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.

In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.

Get Marketing in Tough Times for only: $297

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
 
If you donโ€™t think you or your customers can benefit from this content, let us know in the first 7 days, and weโ€™ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if youโ€™re ready to take action quickly to get to that next level, you could be closing sales in the first week.
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I instantly recognized the value

I wouldn't have a business without online courses. They have brought in at least half of my revenue each year. Now, I'll be able to create them faster and with even better quality.

Mary Schiller

P.S. Still on the fence? Consider this... 

You could spend weeks crafting a course from scratch, or you could start teaching this impactful course tomorrow.

Save time, grow your business, and help your clients build lasting relationships.

Sounds like a smart move, doesn't it?

Click below and start making a lasting impact as you enhance your business offers.

Grab your license to Marketing in Tough Times now:

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum