Help your audience focus on the numbers that matter most in their business.
As a business coach or consultant, you know that small business owners often struggle to track the right metrics - if they're doing it at all.
Many don't know where to start or which numbers to pay attention to.
But without clear data, they end up:
- Investing time and money into the wrong strategies.
- Failing to recognize which activities give them the best return on investment (ROI).
- Missing out on valuable insights that could boost sales and customer retention.
Don't let them wander in the dark, relying on guesswork and prayer for their marketing decisions!
Instead, you can use our rebrandable course on Key Marketing Metrics Every Small Business Needs to Track.
This short, ready-to-go workshop gives you all the materials you need to teach your clients the knowledge and tools to measure what really matters when it comes to improving their marketing performance and business outcomes.
You'll be showing your students how tracking and analyzing their marketing metrics will allow them to:
You'll be guiding your students step-by-step through how to track and analyze:
- Customer Lifetime Value (CLV): The total revenue you can expect from a customer throughout their relationship with your business
- Customer Acquisition Cost (CAC): The amount you spend to acquire each new customer
- Conversion Rates: The percentage of visitors who complete a desired action, such as making a purchase or signing up for a newsletter
- Customer Churn Rate: The percentage of customers who stop doing business with you over a specific period
- Per-Channel Metrics: Numbers that indicate how well a marketing channel is performing, for example, open rates for email marketing or engagement rates for social media
What's more, you don't have to worry about creating any of the workshop content. We've done it for you.
With our editable, done-for you content, you can use this course under your own name.
Teach it to clients, sell it for additional income, or use it to attract new customers and build your list of leads today!
Ready to help businesses understand and track the right marketing metrics?
Click the button below to get your license to Key Marketing Metrics Every Small Business Should Track:
$147.00Add to cart
100% No Risk Guarantee
Here's all the content you'll get!
- Welcome to the Marketing Metrics Workshop! (242 words)
- Are vanity metrics messing with your marketing strategy? (247 words)
- Are you making this #1 marketing metrics mistake? (215 words)
- Are you falling for these marketing metrics myths? Find out now! (252 words)
- Ready to bring your marketing metrics to life? (416 words)
Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.
See what Content Sparks customers are saying...
Click the button below to get your license to Key Marketing Metrics Every Small Business Should Track:
$147.00Add to cart
Here are a few ideas for using your new mini-course content...
Frequently Asked Questions
Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results.
Many of our clients do amazing in-person events with our course kits, and you will too!
Yes... definitely.
You can work through the course yourself and be your own case study to share with your audience. Show them what you did, and how you felt with each step. This level of authenticity is exactly what your audience is looking for.
You can also interview successful entrepreneurs in your niche and ask them what worked and what didn't. You'll find interviews are a great way to plug any perceived knowledge gap.
Yup. You just have to think outside the box a tiny bit! Our content is all highly versatile.
You could offer the mini-course as a free bonus to your coaching packages, adding a high-value asset that enhances your main offering.
Alternatively, you can offer it as a low-ticket standalone product, providing an affordable option for potential clients who might not be ready to commit to a larger package yet.
Or, use it as an upsell - once clients see the value in your initial offer, they might be interested in diving deeper into the topic, making this course the perfect next step!
Certainly! While this mini-course is valuable on its own, you could also bundle it with other courses or services to create a comprehensive, high-ticket package.
For instance, you could combine it with a course on marketing such as Authentic Marketing Strategies or Stand Out in a Crowded Market. Put them together to create a multi-week program for clients who are serious about starting a business.
Remember, the key here is synergy – choose complementary courses that provide a training solution that gradually builds your clients' skills week by week.
Sure! Just scroll up the page to see screenshots of the course content.
And if you have more questions, you can always content us at support@contentsparks.com