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Key Marketing Metrics Every Small Business Should Track

$147.00

Teach small business owners how to track the most important numbers in their business so they can make informed, data-driven decisions. With this brandable, customizable workshop, you’ll get all of the following done-for-you content:

  • Student Guide
  • Workbook
  • Slideshow
  • Opt-in Page Copy
  • Follow-up Emails
  • …and more!

Help your audience focus on the numbers that matter most in their business.

As a business coach or consultant, you know that small business owners often struggle to track the right metrics - if they're doing it at all.

Many don't know where to start or which numbers to pay attention to.

But without clear data, they end up:

  • Investing time and money into the wrong strategies.
  • Failing to recognize which activities give them the best return on investment (ROI).
  • Missing out on valuable insights that could boost sales and customer retention.

Don't let them wander in the dark, relying on guesswork and prayer for their marketing decisions!

Instead, you can use our rebrandable course on Key Marketing Metrics Every Small Business Needs to Track.

This short, ready-to-go workshop gives you all the materials you need to teach your clients the knowledge and tools to measure what really matters when it comes to improving their marketing performance and business outcomes.

You'll be showing your students how tracking and analyzing their marketing metrics will allow them to:

  • Efficiently allocate their resources
  • Invest in marketing initiatives that generate the highest returns
  • Gain valuable insights into customer behavior and preferences
  • Enhance customer retention
  • Set measurable goals based on key metrics

You'll be guiding your students step-by-step through how to track and analyze:

  • Customer Lifetime Value (CLV): The total revenue you can expect from a customer throughout their relationship with your business
  • Customer Acquisition Cost (CAC): The amount you spend to acquire each new customer
  • Conversion Rates: The percentage of visitors who complete a desired action, such as making a purchase or signing up for a newsletter
  • Customer Churn Rate: The percentage of customers who stop doing business with you over a specific period
  • Per-Channel Metrics: Numbers that indicate how well a marketing channel is performing, for example, open rates for email marketing or engagement rates for social media

What's more, you don't have to worry about creating any of the workshop content. We've done it for you.

With our editable, done-for you content, you can use this course under your own name.

Teach it to clients, sell it for additional income, or use it to attract new customers and build your list of leads today!

Ready to help businesses understand and track the right marketing metrics?

Click the button below to get your license to Key Marketing Metrics Every Small Business Should Track:

$147.00Add to cart

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
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I now have a delicious buffet of the finest packages

With a lifetime in marketing, copywriting, and design, I find Content Sparks is the place to turn to shortcut my time required and ramp up my training products. I now have a delicious buffet of the finest packages, complete with checklists, worksheets, emails, ebooks, and PowerPoint decks. Starting from a blank screen is a waste of time. Starting with a Content Sparks package is priceless. On top of that, Sharyn Sheldon does thoughtful and responsive YouTube LIVES. If you haven't figured it out yet, I highly recommend Content Sparks.

Dr. Donna Blevins MindShift Coach & Communication Catalyst

Here's all the content you'll get!

Student Materials
  • Student Guide (4,103 words, 26 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
  • Student Workbook (20 pages)  - which helps your students take action on what they learn, so you’ll have happy, successful customers
  • Summary Cheat Sheet (923 words, 8 pages)  - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
Instructor Materials
  • Slides Content (8 pages) – all the slide titles and bullet points in one place, so you can easily download a document of the slide text to use elsewhere.
  • Slideshow (41 Slides) – which give you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time). Comes in 2 versions - pptx and canva template.
  • 5 Follow-Up Emails - to send to participants after they sign up for the course, so you can motivate them to implement what they learn and reach their course goal.
  • Welcome to the Marketing Metrics Workshop! (242 words)
  • Are vanity metrics messing with your marketing strategy? (247 words)
  • Are you making this #1 marketing metrics mistake? (215 words)
  • Are you falling for these marketing metrics myths? Find out now! (252 words)
  • Ready to bring your marketing metrics to life? (416 words)
  • Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect!
Lead Generation Materials 
  • Opt-In Page Copy - to customize, copy and paste into your favorite landing page platform (for using the course as a free lead magnet, bonus, or client resource.)
  • Social Media Posts & Images - 20 tips for sharing on social media

Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.

See what Content Sparks customers are saying...

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Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

Chris Gloss Possibilities Coach
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Content Sparks is my go-to course content provider.

Sharyn is dedicated to delivering great content that can be used by just about anyone who wants to brand and deliver a course of their own. Content Sparks is my go-to course content provider. Thank you so much, Sharyn!

Stephen B. Henry WordPress Wizard and Coach's Coach

Click the button below to get your license to Key Marketing Metrics Every Small Business Should Track:

$147.00Add to cart

Here are a few ideas for using your new mini-course content...

  • Offer the course for free in exchange for email signups to build your subscriber list.
  • Sell the course as a lower-ticket standalone product to expand your offerings, especially for people who may not be ready for your higher-priced programs.
  • Transform it into an ecourse and follow it up with additional coaching or more in-depth training.
  • Make the course an upsell to your existing, related products or services to increase your revenue on every sale.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

Frequently Asked Questions

  • FAQs about Tap into Key Marketing Metrics

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. 

Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I teach this course if I've not taught these skills before?

Yes... definitely.

You can work through the course yourself and be your own case study to share with your audience.  Show them what you did, and how you felt with each step. This level of authenticity is exactly what your audience is looking for.  

You can also interview successful entrepreneurs in your niche and ask them what worked and what didn't. You'll find interviews are a great way to plug any perceived knowledge gap.

Can I use this course to create a bonus, low-ticket offer, or upsell?

Yup. You just have to think outside the box a tiny bit! Our content is all highly versatile.

You could offer the mini-course as a free bonus to your coaching packages, adding a high-value asset that enhances your main offering.

Alternatively, you can offer it as a low-ticket standalone product, providing an affordable option for potential clients who might not be ready to commit to a larger package yet.

Or, use it as an upsell - once clients see the value in your initial offer, they might be interested in diving deeper into the topic, making this course the perfect next step!

Can I create a High-Ticket Offer with this?

Certainly! While this mini-course is valuable on its own, you could also bundle it with other courses or services to create a comprehensive, high-ticket package.

For instance, you could combine it with a course on marketing such as Authentic Marketing Strategies or Stand Out in a Crowded Market. Put them together to create a multi-week program for clients who are serious about starting a business.

Remember, the key here is synergy – choose complementary courses that provide a training solution that gradually builds your clients' skills week by week.

Can I see a sample of the course content?

Sure! Just scroll up the page to see screenshots of the course content. 

And if you have more questions, you can always content us at support@contentsparks.com

Get your license to Key Marketing Metrics Every Small Business Should Track Now:

$147.00Add to cart