Teach Your Clients How to How to Create Their Marketing Plan
Create a fresh income stream for yourself by walking small business owners and entrepreneurs through creating a complete marketing plan that will drive their ultimate business success. Just use our fully customizable, PLR course that you can brand, tailor, and sell under your own name!
Do you know anyone who could do a better job marketing their business?
Most people fall short when it comes to marketing.
And it's not necessarily because they're clueless on the ins and outs. They might be completely up to date on all the latest tactics.
The part of marketing that most people fail miserably at is PLANNING.
"Can you think of anything more permanently elating than to know that you are on the right road at last?"Vernon Howard, 1918 - 1992 American Author Speaker
As a coach, consultant, or educator, you can make a HUGE impact on people's businesses just by guiding them through the creation of a marketing plan.....
......a plan that they know will lead them to a GIANT leap of success for their business.
You can work with each person one-on-one and make a difference. But, you can only help a limited number of people that way.
Instead, we've created a Ready-to-Go training program you can use with hundreds, or even thousands of customers with ease.
With How to Create Your Marketing Plan, you'll walk your students through the step-by-step process of putting together a complete, detailed plan for the next year. They will:
You'll get a full suite of materials to help your students implement what they learn, and to help you create a course in multiple media formats.
Brand It, Customize It, Sell It - Your Way
What makes "How to Create Your Marketing Plan" truly unique is the freedom it offers you.
Purchase a license, and you'll have the rights to edit the content any way you want, put your name and brand on it, and repurpose it into whatever format you desire (online, offline, video, livestream... you name it!). It's not just a course; it's a versatile tool to elevate your business.
Get How to Create Your Marketing Plan Now!
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Here's an overview of what you'll teach in the course:
Introduction
You'll kickstart the course by giving a quick overview and explaining what people will be able to do by the time they're done, so that they're excited to jump in and start learning.
Module 1 - Why Do You Need a Marketing Plan?
In the first module, you'll explain the importance of having a marketing plan as a roadmap for success, along with the key elements a successful plan needs to have.
Module 2 - Market Research
Gathering research about your market is the foundation of any successful plan, so in Module 2 you'll discuss different ways to conduct research, and what to look for.
Module 3 - Describe Your Company
Before you can plan ahead, you need to know where you are now. In Module 3, you'll help your participants describe exactly what their business is all about so that they have a clear picture in their minds before they plan.
Module 4 – Assess Your Business
Aside from having a clear picture of your business, you also need to assess all its strengths and weaknesses. In Module 4, you'll be teaching your participants how to conduct a SWOT analysis, along with examples.
Module 5 – Establish Marketing Goals
How will you know if your marketing was successful if you don't know what you're trying to achieve? That's why, in Module 5, you'll guide your participants in setting SMART marketing goals.
Module 6 – Track Your Marketing Results
Of course, having goals isn't enough if you don't actually monitor your progress. In Module 6, you'll discuss different methods of measuring marketing results.
Module 7 – Understand the 4 P's of Marketing
If you want to consider all the marketing possibilities, not just the typical ones people talk about (like social media or email), then you need to understand the 4 P's of marketing - Product, Price, Place, and Promotion. That's what Module 7 is all about.
Module 8 – Identify Your Marketing Mix
Now it's time to delve deeper into the 4 P's and define how you'll approach each for your business. This is the real core of your marketing plan, so you'll be spending a fair amount of time helping your participants define their tactics.
Module 9 – Create a Marketing Budget
So many ideas, but can you afford to implement them all? In Module 9, you're going to explain the basics of creating a marketing budget that takes into account both current and anticipated expenses and revenue.
Module 10 – Create Your Marketing Plan Calendar
It's decision-making time. In Module 10, you're going to help your participants pick exactly which goals and tactics they're going to focus on, based on the work they've done so far. Then they'll put that into a calendar and start planning the details.
Module 11 – Putting it All Together
By this point, your participants have done some incredible hands-on work in creating their marketing plan. In the concluding module, you'll have them summarize their work and fill in any missing gaps, as well as identify what they need to work on next. Then you can tell them what else they can expect from you moving forward!
Get your license to How to Create Your Marketing Plan:
And to teach the program above, here’s exactly what you’ll get in How to Create Your Marketing Plan:
- Is it time to refine your marketing plan? (363 words)
- How to put your marketing plan into action (313 words)
- The essential link between marketing and loyalty (433 words)
- Top three ways to grow your business through marketing (337 words)
- Creating an action plan for success (299 words)
- Understanding your target market is a key to success (277 words)
- How long does it take to create a marketing plan? (321 words)
- Finding your Unique Value Proposition for your marketing plan (298 words)
- Put yourself in your customers’ shoes: benefits vs. features 301 words)
- Tackling the task of creating a marketing plan (292 words)
- Why Blogging Should Be Part of Your Marketing Plan (413 words)
- Identifying Your Business Goals (367 words)
- How to Plan Your Marketing Successfully (408 words)
- Pricing Strategies – How to Charge More for Your Products (471 words)
- Guerrilla Marketing Tactics That Get Attention (509 words)
Here’s what business owners just like you have to say about Content Sparks:
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/MktgPlan_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on How to Create Your Marketing Plan as shown in the Course Book.
By the time you complete the course, you will be able to:
- Identify the benefits of creating a marketing plan for your business
- Conduct the initial market research that will be included in your marketing plan
- Create a company overview that briefly describes what your business is about
- Conduct an analysis of your company's current position in the market
- Define your key marketing goals and make sure they are in line with your business goals
- Decide how you will track whether you are meeting your goals
- Gain an understanding of the 4 P's of a marketing mix
- Identify your own marketing mix and what resources you need in order to implement it
- Draft a prospective marketing budget
- Identify your marketing initiatives and calendar for the next year
- Determine the key tasks you’ll need to do to implement your plan
- Identify any next steps needed to complete your marketing plan
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach. Another way to teach How to Create Your Marketing Plan if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results.
Many of our clients do amazing in-person events with our course kits, and you will too!
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver How to Create Your Marketing Plan in person in a luxury venue
A little extra thought turns How to Create Your Marketing Plan into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about marketing would be incomplete without How to Create Your Marketing Plan.
Check out Boost Your Business Growth to see related courses you can put together to create the perfect curriculum for your audience.
Why Choose Content Sparks?
When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:
- Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
- Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
- Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.
In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.
Get your license to How to Create Your Marketing Plan: Only $297
100% No Risk Guarantee
P.S. Still on the fence? Consider this...
You could spend weeks crafting a course from scratch, or you could start teaching this impactful course tomorrow.
Save time, grow your business, and help your clients build lasting relationships.
Sounds like a smart move, doesn't it?
Click below and start making a lasting impact as you enhance your business offers.