• Home
  • /
  • Shop
  • /
  • Sponsorship Marketing: Two Paths to Success
$0.00
Cart

No products in the cart.

Sale!
Sponsorship Marketing: Two Paths to Success

Sponsorship Marketing: Two Paths to Success

Original price was: $297.00.Current price is: $97.00.

Help small businesses grow their audience, brand, and sales through strategic sponsorships. Whether they want to seek sponsors or become a sponsor themselves, you’ll get all the materials you need to guide them through both sides of the process.

Includes the following brandable, editable materials:

  • Student Course Book and Cheat Sheet
  • Action Guide, Worksheets, Template, Prospect Tracker, and more
  • Slideshow with Speaking Notes
  • Complete course funnel to attract leads and generate sales!

Want to help your clients boost brand visibility and build strong business connections?

Teach them how to Attract Sponsors AND Sponsor Others - for Double the Impact

Sponsorship Marketing: Two Paths to Success

LAUNCH Special: Get 67% Off!

What if your audience could quickly grow their business, expand their reach, and build credibility - even with a limited budget?

Sponsorship marketing is a way for businesses to partner with events, brands, or individuals to get more visibility and reach their target audience. 

It helps build trust and create opportunities for growth that neither side could achieve on their own.

However, many small businesses think only big brands can use sponsorships. That's not true!

Sponsorship marketing can work for businesses of any size. The key is to find the right partner and make sure each side benefits.

For small businesses, sponsorships can:

  • Increase brand awareness by partnering with events or causes that fit their values.
  • Build trust and credibility by connecting with well-known businesses.
  • Engage specific audiences through local events or niche influencers.
  • Reach new audiences that they wouldn’t be able to access otherwise.

Sponsorship marketing doesn't need a huge budget.

For example, many successful sponsorships are in-kind, where products or services are exchanged for visibility.

Sound like something your own audience could benefit from?

In this course, you will teach your audience how to use sponsorships strategically to grow their business - seeking or offering sponsorship where it makes the most sense. 

They'll learn to identify good opportunities, pitch their ideas, negotiate fair deals, and track their success.

With our ready-to-teach course, Sponsorship Marketing: Two Paths to Success, you'll teach your students how to:

  • Identify and evaluate sponsorship opportunities that fit with their business goals. 
  • Become a sponsor to gain more visibility by supporting other businesses.
  • Find sponsors to reach new audiences and gain more credibility
  • Negotiate clear sponsorship deals that benefit both sides.
  • Measure success by tracking key metrics to see positive outcomes.
  • Manage and nurture sponsorship relationships that lead to continued collaboration.

And you'll get everything you need to deliver and sell your own course. 

All the materials are brandable and customizable,

...so you can quickly launch your own signature program and start earning in as little as a weekend.

Get 'Sponsorship Marketing: Two Paths to Success' Now!

 Add to Cart

The best part?

When you purchase a license to Sponsorship Marketing: Two Paths to Success, you’ll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.

You'll also benefit from our 30+ years of instructional design experience, so you can teach your new course with confidence!

Why should you use a Ready-to-Go Course from Content Sparks?

Hands-On Learning:

Your students will dive right into each topic with practical, step-by-step activities.

Immediate Application:

They'll use what they learn right away in their business, so you'll give them fast results from your course.

Fully Customizable:

It's easy for you to make each course your own by tailoring it to your brand and your clients' needs.

Flexible Use:

Ideal for online courses, webinars, live workshops, or one-on-one sessions.

And when you add a course like this to your offers, you'll be able to:

Add an Income Stream

Use it as a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.

Become a Trusted Advisor

You won't just be spouting theory, like some course creators. Your students will take immediate action to apply what they learn to their business.

Deepen Client Relationships

By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.

You'll find more details of what you'll teach and all the materials you'll get further down the page.

Ready to get started right away?

Click the add to cart button below to get your license and lead the way in helping your clients secure and offer strategic sponsorships:

Get 'Sponsorship Marketing: Two Paths to Success' Now!

 Add to Cart

NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
 
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
profile-pic

A game-changer for me and my clients!

Your products have been a game-changer for me and my clients! The content is amazing and thorough, and you get a lot more for your money than some of the other PLR products I've purchased!

Angela Mitchell Life Coach & Best-Selling Author
profile-pic

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

Tamara Patzer

Here's the big picture of what you'll cover in this workshop:

Sponsorship Marketing: Two Paths to Success - roadmap

Course Modules Overview

PLR Course Introduction

Introduction  

Kick off the journey with an energizing overview that motivates your students to jump right in. They'll set course goals and see the power of Sponsorship Marketing.

Part 1: Become a Sponsor

Module 1 - Choose the Best-Fit Opportunity

Help your audience find sponsorship opportunities that match their brand values and audience.

PLR Course Module 1
  • Lesson 1: Set Your Sponsorship Goal - Decide what you want to achieve, who your target audience is, and what type of sponsorship you want to offer. 
  • Lesson 2: Research Potential Sponsorship Opportunities - Find sponsorships that will reach your target audience. 
  • Lesson 3: Seal the Deal - Negotiate terms that benefit both parties.  
PLR Course Module 2

Module 2 - Measure and Analyze Sponsorship Performance

Show your students how to track the success of their sponsorships to make sure they meet goals.

  • Lesson 1: Pick Metrics - Choose the key data points that will measure the most important outcomes for your business.
  • Lesson 2: Maximize Your Sponsorship Investment - Follow up to keep building relationships with your sponsorship partner. 

Part 2 - Find a Sponsor

Module 3 - Identify Potential Sponsors

Teach students how to find potential sponsors whose goals align with their own.

PLR Course Module 3
  • Lesson 1: Define Your Sponsorship Needs - Identify what kind of support your business needs so you can target the right sponsors.
  • Lesson 2: What Sponsors Are Looking For - Develop a targeted, appealing sponsorship proposal that shows clear mutual benefits.
PLR Course Module 4

Module 4 - Create a Compelling Sponsorship Package

Help your students prepare and deliver a compelling proposal for potential sponsors, conclude successful sponsorship negotiations, and pick ways to measure progress.

  • Lesson 1: Position Yourself - Define what sets your brand apart.  
  • Lesson 2: Prepare and Make Your Pitch - Create a pitch that clearly shows the benefits of sponsoring you.
  • Lesson 3: Finalize Your Agreement - Address objections, decide on metrics, and sign on the dotted line.  
  • Lesson 4: Keep Contact - Thank your sponsors and offer additional relevant information or promotions. 

Module 5 - Manage Sponsor Relationships

Show your students how to build strong, lasting relationships with sponsors by keeping clear lines of communication and addressing any conflicts.

PLR Course Module 5

Module 6 - Next Steps

Ensure students have a plan for nurturing relationships, researching new opportunities and setting future goals beyond this course.

PLR Course Module 6

Get your license to Sponsorship Marketing: Two Paths to Success now:

 Add to Cart

And to teach the course above, here’s exactly what you’ll get in Sponsorship Marketing: Two Paths to Success:

With this ready-to-go course, you'll get all of the following brandable, customizable materials to teach and sell your course:

Student Materials
  • Course Book  (Student Guide) (9,175 words, 83 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
  • Action Guide (41 pages)  - which helps your students take action on what they learn, so you’ll have happy, successful customers
  • Sponsorship Fit Evaluation Checklist (2 pages) – to evaluate sponsorship opportunities and make an informed decision
  • Prepare Your Sponsorship Offer (8 pages) – to prepare for meetings with businesses, people, or brands you want to sponsor
  • Sponsorship Agreement Template (9 pages) – ready to customize to suit your business
  • Sponsorship Results Analysis Case Study (7 pages) – A scenario with questions and best-practice advice
  • Sponsor Prospects List (Spreadsheet) - to track progress toward successful sponsorship as you make pitches
  • Align Your Needs with Your Sponsor's Goals (8 pages) - to evaluate whether a sponsorship opportunity aligns with your brand’s needs and the sponsor’s goals
  • Your Sponsorship Pitch (7 pages) - a step-by-step structure to help you pitch your sponsorship offer
  • Subjective Assessment Worksheet (5 pages) – a subjective assessment of your sponsorship experience
  • How to Handle Conflict in Sponsorship Relationships Case Studies (13 pages) – 3 scenarios with questions and best-practice advice
  • Summary Cheat Sheet (4,079 words, 38 pages)  - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
  • Graphics & Templates - 44 Graphics and 7 Editable Canva Templates that are used in the Course Book and slideshow, which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
  • Course Overview Infographic - A visual overview of the course that you can use as a detailed overview of all the modules and lessons in the course, so students know where they are at any given time (in .pptx, .pdf, & .png)
  • Course Roadmap - A high-level visual of your student's journey through the course, which shows where they are and the key milestones they've reached (.pptx, .pdf & .png)
Instructor Materials
  • Slideshow (189 Slides) – divided by module and lesson – which gives you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)
  • Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language and examples)
  • Evaluation Form - so you can get student feedback and further customize the course for your audience (and turn them into raving fans)
  • 5 Course Delivery Email Templates – Email templates you can customize and use to deliver this (or any other) course successfully. Just edit them to fit your voice and the details of the course, and then load into your autoresponder.
  • Welcome Email - to welcome people to your new course after they enroll
  • Module/Lesson Email - to duplicate for the number of lessons, edit, and then schedule to send students to each module or lesson, keeping them motivated to complete the course
  • Congratulations Email - to celebrate your student's successful completion of the course and tell them next steps
  • Feedback Email - to ask your students for feedback on what went well and what could be improved
  • Testimonial Email - to ask your students for a testimonial about their experience and the results they achieved
  • Implementation Guide, Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect!
Lead Generation Materials 
  • Lead Magnet – Assessment: Are Sponsorships a Good Fit for Your Business?- A 12-page assessment with 3 sections and 30 questions to find out if it is the right time to either become a sponsor or to seek out sponsors for your business. Use this to get new people on your email list who will be interested in buying your course ($550 value)
  • 5 Follow-up Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value) 
  • Unlock your sponsorship potential. Download now (185 words)
  • Did You Finish Your Sponsorship Quiz? Here's What to Do Next (236 words)
  • Are you ready to sponsor? Here's what your scores say (262 words)
  • Ready to find a sponsor? Let’s review your scores (256 words)
  • What’s next? Tips for moving forward with sponsorship (359 words)
  • BONUS 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)
  • 5 Common Pitfalls of Sponsorship Marketing to Avoid (579 words)
  • 7 Tips to Evaluate Potential Sponsorship Marketing Opportunities (547 words)
  • 7 Tips to Get Your Sponsorship Project Back on Track (566 words)
  • 8 Keys to Build Long-Term, Mutually Beneficial Sponsorship Partnerships (561 words)
  • 8 Strategies for Securing Sponsorship for Your Next Event or Project (609 words)
  • BONUS Social Media Posts & Images - 20 tips for sharing on social media
Sales Page Copy
  • Sales Page Copy Template – Use your favorite landing page template and enter the sales copy text directly into that template, customizing it to sound like you and to resonate with your unique audience’s needs. We even provide placeholders and instructions for how to customize the copy so it will convert to more sales!
Contents are delivered in docx, pptx, xlsx, and Canva templates. 

Here’s what business owners just like you have to say about Content Sparks:

profile-pic

I instantly recognized the value

I've been around the block when it comes to designing courses, and I instantly recognized the value in what they were offering.... I decided to take the plunge with Content Sparks' materials by using their Time Management course as my guinea pig. And guess what? I was able to customize and create the online course in just a week! I launched it to my email list for $47, and sold 21 courses over four days, earning nearly $1,000. Now, I've bumped up the price to $97 and plan to use this course as an upsell. It's been a win-win situation.

Mary Schiller Author and Coach
profile-pic

I've been a customer/fan ever since

My training and coaching practice is more profitable and less stressful because of Content Sparks. I searched the internet for private label content solutions to avoid starting from scratch every time I had an idea for a new product. Luckily one deep SEO rabbit hole led me to Sharyn's excellent site, and I've been a customer/fan ever since. I use the courses to power my private coaching, membership sites, and premium value workshops. Content Sparks has researched, written, and packaged the best business fundamentals, so you don't have to. These resources have saved me time and earned back my investment.

Javontae Williams Owner, Red and Brown Lifestyle Media

Frequently Asked Questions

  • FAQs about Sponsorship Marketing

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:

ContentSparks.com/SponsorshipMktg_Sample

And if you have more questions, you can always content us at support@contentsparks.com

What are the specific learning objectives for the course?

The following are the learning objectives your students will achieve when you teach the course on Sponsorship Marketing: Two Paths to Success as shown in the Course Book.
By the time you complete the course, you will be able to:

  • Identify and evaluate sponsorship opportunities that align with your brand and negotiate deals that meet your business goals.
  • Measure the success of your sponsorships and plan follow-up actions to keep the momentum going.
  • Spot the best opportunities for being sponsored that both align with your goals and will appeal to potential sponsors.
  • Pitch your sponsorship ideas effectively and conduct negotiations for mutually-beneficial outcomes.
  • Manage and nurture sponsorship relationships that lead to continued collaboration. 

Can I teach this course if I've not taught these skills before?

Yes... absolutely!


You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach.

Another way to teach Sponsorship Marketing: Two Paths to Success if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually.

However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.

Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. Depending on time needed for action steps, you may want to divide the course into multiple sessions.

And make sure they arrive with any materials or tools they need in order to complete action steps - such as their laptop!

Many of our clients do amazing in-person events with our course kits, and you will too.

Can I create a high ticket offer with this?

Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.

You could also turn this whole course into a VIP weekend, and deliver Sponsorship Marketing: Two Paths to Success in person in a luxury venue.

A little extra thought turns Sponsorship Marketing: Two Paths to Success into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.

What curriculum could this be part of?

Anything about running a business would be more valuable with the Sponsorship Marketing: Two Paths to Success course added in.

Check out Build Your Visibility and Credibility to see related courses you can put together to create the perfect curriculum for your audience.

Why Choose Content Sparks?

Sharyn Sheldon

When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:

  • Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
  • Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
  • Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.

In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.

Get 67% OFF during the launch -
Only $297 $97

 Add to Cart

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
profile-pic

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

Daniel Ulin

P.S. Still on the fence? Consider this... 

You could spend weeks crafting a course from scratch, whether it's with the use of AI tools or just on your own,

...or you could start teaching this high-impact course tomorrow.

Save time, grow your business, and help your clients build lasting relationships.

Sounds like a smart move, doesn't it?

Click below and start making a lasting impact as you enhance your business offers.

Instance 1

Grab your license to Sponsorship Marketing: Two Paths to Success now:

 Add to Cart

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and posts on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum