Customer Lifecycle Marketing
$297.00
Use our step-by-step course to teach people how to master the simple 3-step model for winning more customers and keeping them for life.
Looking to boost your income with a course?
Help Your Clients Win More Customers and Keep Them for Life!
Are you in the business of helping small business owners and marketers? Here's how you can help them...
Customers come and go - but the most growth comes from those who stay.
According to Harvard Business Review:
Investing in new customers is between 5 and 25 times more expensive than retaining existing ones.
And according to Bain and Company:
Increasing customer retention rates by just 5% can increase profits by between 25% and 95%.
So the more customers you keep, the more your profitability will skyrocket. Unfortunately, many business owners and marketers are still stuck in a funnel rut. The old funnel mentality focused on acquiring, not keeping customers (…and it barely gave a passing thought to people who didn't buy at all)
The traditional sales funnel is dead!
Today's forward-thinking marketers use a customer lifecycle approach instead.
It’s a way of integrating all your marketing tactics, …so that you meet the needs of your customers WHEREVER they are in their buying decision - before, during, and after a purchase.
It puts your customer in the spotlight, …and it will never go out of style.
When you use Customer Lifecycle Marketing, you’ll:
- Increase the lifetime value of your customers
- Reduce your cost to acquire new customers
- Earn more word-of-mouth marketing (which costs nothing)
Think of Customer Lifecycle Marketing like a highly fuel-efficient vehicle that gets maximum mileage for every ounce of energy you put in,
But how do you apply this cutting-edge approach when it upends so much deep-rooted thinking?
That's where our brandable, ready-to-teach course comes in...
Why should you use a Ready-to-Go Course from Content Sparks?
Here are just a few reasons our PLR courses are a priceless tool for scaling your business:
- A Time-Saving Turnkey Solution: Everything you need to teach the course is included. So you can have your course ready to sell in days, not weeks or months (if ever.)
- Expert-Designed: You'll benefit from courses crafted by professionals who know what works. We've been creating business training programs for over 3 decades!
- Fully Customizable: You can quickly tailor the content to fit your brand and your clients' unique needs. Add your personal voice and insights along the way.
- Flexible - Whether you need something for an online course, webinar series, live workshop, or even a one-to-one coaching tool, you can repurpose your new course content for any format.
And when add a course like this to your offers, you'll be able to:
- Add a revenue stream that delivers real-world results. It can be a standalone product, part of a larger package, or even in a sales funnel that leads to other offers.
- Become a trusted advisor. You won't just be spouting theory, like some course creators. You'll have your students take immediate action to apply what they learn to their business.
- Deepen client relationships. By delivering training that makes a tangible difference, your students will sign your praises and want to work with you again and again.
The Bottom Line
When you teach 'Customer Lifecycle Marketing', you'll be giving your clients a simple 3-step model for both winning new customers AND keeping them for life.
Plus, you gain the satisfaction of providing a course that truly adds value to their business and yours.
Get 'Customer Lifecycle Marketing' Now!
100% No Risk Guarantee
A game-changer for me and my clients!
Your products have been a game-changer for me and my clients! The content is amazing and thorough, and you get a lot more for your money than some of the other PLR products I've purchased!
Here's what you'll teach and what your students will do in the course:
Introduction
Kickstart the journey with an energizing overview that sets the stage for success. This module will motivate your students to jump right in as they set their business goals for the course, and recognize the power of turning their buyers into lifelong customers !
Module 1 - What is Customer Lifecycle Marketing?
In today’s digital age, marketing that puts customers at the forefront is most successful — Customer Lifecycle Marketing allows you to do just that.
In this first module, you’ll teach your students the phases of the Customer Lifecycle Marketing Model and how it meets the needs of today’s consumers while increasing the lifetime value of your customers and helping your business to grow.
Module 2 - Phase 1: Attract
The Attract Phase is the vital first step to help prospects get to know you and encourage them to stick around to learn more.
In this module, you'll explore both marketing tactics and engagement strategies related to developing awareness and exploring needs with potential customers.
Module 3 - Phase 2: Motivate
During the Motivate Phase, the primary goal is to guide prospects through the buying process so that they take action and make a purchase.
In this module, you’ll explore more marketing tactics and engagement strategies - this time related to persuading prospects to evaluate and buy the right offer.
Module 4 – Phase 3: Delight
With the Delight phase of the Customer Lifecycle Marketing Model, the aim is to keep customers happy, successful, and involved.
In this module, you’ll discuss yet more marketing tactics and engagement strategies - this time related to delivering the types of experiences that lead to lifelong customers.
Module 5 – Review and Refine
In this final module, you’ll bring together everything you’ve covered in the course so that your students have an actionable Customer Lifecycle Marketing Plan. You’ll also have the opportunity to review the course and plan future action.
Get your license to Customer Lifecycle Marketing:
And to teach the course above, here’s exactly what you’ll get in Customer Lifecycle Marketing:
With this 'workshop in a box', you'll get all of the following materials to teach and sell your course:
Here’s what business owners just like you have to say about Content Sparks:
I instantly recognized the value
I've been around the block when it comes to designing courses, and I instantly recognized the value in what they were offering.... I decided to take the plunge with Content Sparks' materials by using their Time Management course as my guinea pig. And guess what? I was able to customize and create the online course in just a week! I launched it to my email list for $47, and sold 21 courses over four days, earning nearly $1,000. Now, I've bumped up the price to $97 and plan to use this course as an upsell. It's been a win-win situation.
I've been a customer/fan ever since
My training and coaching practice is more profitable and less stressful because of Content Sparks. I searched the internet for private label content solutions to avoid starting from scratch every time I had an idea for a new product. Luckily one deep SEO rabbit hole led me to Sharyn's excellent site, and I've been a customer/fan ever since. I use the courses to power my private coaching, membership sites, and premium value workshops. Content Sparks has researched, written, and packaged the best business fundamentals, so you don't have to. These resources have saved me time and earned back my investment.
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/CustomerLifecycle_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on Customer Lifecycle Marketing as shown in the Course Book.
By the time you complete the course, you will be able to:
- Identify the phases of the customer lifecycle marketing model and how it meets the needs of today’s consumers
- Build awareness of you and your business, so that potential customers recognize you as an expert in your field
- Help potential customers uncover and understand their needs, so that they see the relevance of your solutions to their challenges
- Explain the benefits of your offers clearly and persuasively, so that prospects make an informed decision about the best solution for their needs
- Make it easy and reassuring for prospects to purchase from you so that they follow through, and implement tactics to keep non-buyers engaged with your business
- Onboard new customers and give them the ongoing support they need, so that they’re successful with their purchase and feel taken care of
- Build a loyal community of satisfied customers who are eager to share their experience, so that you attract new customers into your cycle and generate word-of-mouth marketing
- Consolidate and implement your learning and plan future action steps by prioritizing your customer lifecycle marketing plan tactics
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach. Another way to teach Customer Lifecycle Marketing if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results.
Many of our clients do amazing in-person events with our course kits, and you will too!
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver Customer Lifecycle Marketing in person in a luxury venue.
A little extra thought turns Customer Lifecycle Marketing into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about marketing would be incomplete without Customer Lifecycle Marketing.
Check out Customer-Focused Marketing to see related courses you can put together to create the perfect curriculum for your audience.
Why Choose Content Sparks?
When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:
- Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
- Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
- Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.
In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.
Get your license to Customer Lifecycle Marketing: Only $297
100% No Risk Guarantee
This is first-rate stuff—highly recommended
When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.
This is first-rate stuff—highly recommended. Period.
P.S. Still on the fence? Consider this...
You could spend weeks crafting a course from scratch, or you could start teaching this impactful course tomorrow.
Save time, grow your business, and help your clients build lasting relationships.
Sounds like a smart move, doesn't it?
Click below and start making a lasting impact as you enhance your business offers.
Grab your license to Customer Lifecycle Marketing now:
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