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Email Copywriting Essentials

$197.00

 Use our White Label Course kit to LEARN, TEACH, and ATTRACT students to your own course on…

How to Write Compelling Emails that Engage and Convert.

Just add your insights, rebrand it, and share or sell for 100% profit!

 

SKU: email-copy-blaze Categories: , , Tag:

Teach Your Clients How to Write Compelling Emails that Engage and Convert.

By showing your students how to craft emails that their subscribers will not only read but also act on, you'll be helping them tap the power of their most direct marketing communication tool - their email list.


The result? They'll have more sales and a loyal list of subscribers.


The best news? The course content is done for you!

Everything you need to attract students to your course, so you can close more sales...

ready-to-go course, saving you months of time on content creation...

The ability to edit, customize, and brand the materials, so it fits your market & your personality...

A Complete "Course-In-A-Box," At A Fraction Of The Cost Of Starting From Scratch...

Here's why your students will love Email Copywriting Essentials...

Your customers, no matter what business they're in, are probably struggling with some form of email marketing.

That means they all have one thing in common...

They want their readers to open their emails, read them all the way through, and then take action.

So they try out different subject lines, wording, timing, structure - anything they think might help.

Still, they end up frustrated with the results they get.

But when they apply some best practices in their email copywriting, they can see their reader engagement and customer sales skyrocket.

But how do they get started with email marketing in the right way?

That's where our brandable, done-for-you course comes in…

It's a ready-to-teach program that walks step-by-step through all the elements for writing engaging emails that convert. 

You'll teach your audience:

  •  The 3 main types of marketing emails
  •  The right types of email for different marketing messages
  •  Best practices to meet your business goals with your emails 
  •  Choose the right email content to satisfy your customer's needs 
  •  Increase sales and profits without ‘selling’ in your emails 
  •  Write powerful email subject lines that boost your open rates 
  •  Create compelling calls to action in your emails

Your participants will even walk away with an Action Plan that implements their new email copywriting skills - with their goals, tasks, and deadlines for getting it all done.

The best part is all the course content is already written for you!

With our easy-to-edit, customizable (PLR) course materials, you can quickly launch your own program on Email Copywriting Essentials… in as little as a weekend.

Email copywriting course roadmap cs

When you purchase a license to Email Copywriting Essentials, you'll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want. 

Then use your new course to...

Attract a flood of leads for your other products and services 

Build your reputation as an expert with webinars, workshops, videos, and more

Create a nice new income stream with a paid program (it can even run on autopilot)

Provide resources for your clients to help them get results (and win their lasting gratitude)

You'll be helping your clients take their business to a whole new level - where they can convert passive email subscribers to engaged, loyal customers... 

….while you add an extra stream of revenue into your own business at the same time!

Email Copywriting Essentials

Here's what you'll teach in Email Copywriting Essentials:

Introduction 

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going. 

Module 1 – Why Good Email Copy is Essential to Your Marketing Success  

Your customers may not know just how critical their email copy is, so in Module 1, you'll show them the benefits and help them evaluate their unique needs.

Module 2 – The Three Key Types of Emails and Their Benefits

In Module 2, you'll explain the 3 main types of emails your participants should never ignore if they want to get ultimate success with their email marketing, no matter what business they're in.

Module 3 – What Should You Write About in Your Emails

In Module 3, you'll show your students how to figure out what to write, so they'll never be short of ideas, along with the vital mindset they need to have before setting pen to paper (or fingers to keyboard). Without this mindset, all their email marketing efforts will fall flat.

Module 4 – How to Write Your Emails for Maximum Impact and Conversion

Email structure is just as important as wording, so in Module 4, you'll show participants the best practice format to use that moves readers effortlessly through their emails from beginning to end. Even your students' shortest emails will become more engaging and their conversions will take off.

Module 5 - Email Best Practices and Sample Studies

In Module 5, you'll explore the best practices your students should always keep in mind whenever writing any marketing emails, so that they'll always get the engagement and sales they're aiming for. You'll even show them a couple examples of short, but high-converting emails

Conclusion - Create Your Action Plan  

You'll finish up by guiding your participants through putting together an action plan for their next steps, so that they can get maximum results from your course and come back to you the next time they need help.

Email Copywriting Essentials

And to teach the program above, here’s exactly what you’ll get in Email Copywriting Essentials:

01.

Student Materials - to Learn & Take Action

* A 44-page Course Book - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)  

* Action Guide - 16-page guide which helps your students take action on what they learn, so you’ll have happy, successful customers

*Best Email Practice Template - to guide your students in writing the best possible emails (In .pptx, .pdf & .png)

* A 18 Page Summary Cheat Sheet - which you and your clients can quickly reference to save time, versus having to refer to the book every time (Customers love these!)  

* 7 Colorful Graphics that are used in the course book and slideshow - which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png) 

*7 Point Checklist for High-Converting Email Copy - Infographic (.pptx, .pdf & .png) ($80 Value)

* Handouts of All of the Presentation Slides - so participants can follow along, take notes, and refer back to the material later...all you have to do is hit ‘send’ or ‘print’

02.

Instructor Materials to Teach Your Course

* 134 Slides - which give you a ready-made presentation for classroom, webinar, or video You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)  

* Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language)

* Evaluation Form - so you can get customer feedback and further customize the course for your audience (and turn them into raving fans)   

* Course Research Sources list - which gives you reference material so you can brush up on your own knowledge and answer any question your customers ask (Saves you hours of searching on Google)

* 5 follow-up emails - to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life (a decent copywriter charges at least $100 per email

* Implementation Guide, Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect! 

03.

Lead Generation Materials to Attract Students 

* Opt-In Report – '12 Tips for Writing Emails That Get Opened, Read, and Clicked Through' - which gets new people on your email list, so you can sell your course ($550 value 

* Opt-In Slideshow - which gives you the same report in a presentation format with speaker notes, so you can also present it in person, as a video, or on a webinar (webinars have been proven to have the highest conversion rates!)

* 7 Nurture Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value) 

* 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)

* Infographic: Top 7 Mistakes That Will Send Your Email Into The Trash Infographic (in .pptx, .pdf &.png)

* Cheat Sheet version of the Opt-in Report, pre-written Social Media Posts, and more!

What's Your Investment for All This Incredible Content?

You can see that Content Sparks programs pack in a lot of value. That’s because as learning experts and marketing specialists, we develop top-notch material AND we want to help you use it to attract clients and customers, so that everyone’s business grows.

 

But don’t worry, the cost is going to be MUCH less than you think. Much less than it should be, based on the value of this program...


Much less than courses that teach you how to create a program like this yourself... (Plus, this is ready to launch in minutes, not months, and even includes lead generation material to attract students to the course.) Much less than hiring a team to help you design your program and create content...


And MUCH, MUCH less than learning how to create a program like this by trial and error... ...where you can lose money AND get zero sales.

 

So let’s say, conservatively, that you can create this course yourself for $8,000. Now, that’s not nearly enough money to hire someone to help you...that’s just accounting for your personal time. (If you’re a highly paid consultant, however, that $8,000 estimate is going to be MUCH higher...)


So you’d still have to research the topic, narrow down the key points, outline a logical flow, figure out learning activities that people can do, write all the content, develop support resources (like worksheets and checklists), create the slideshow, design graphics, edit and proofread everything, make it look professional, create lead generation materials, write autoresponder emails, and more.


For example, here's the approximate amount of time it takes us to create a course like this one... 

Course kit investment

But if you don't have experience creating courses, it's going to take HUNDREDS of hours to do that properly...

And probably additional hundreds or thousands of dollars just to learn how to build a quality course or a high-converting sales funnel... And after all of that, you don’t know if anyone is going to buy...

Especially if you’ve never sold your own program before. OR, you can easily and quickly create your own courses...

Using ready-to-go programs from a company with a long track record of success... And expand your business...

Earn more money, work fewer hours, and become the authority in your market.

All for significantly less than trying to do the same thing on your own. So, as part of this offer... You won't pay $8,000... You won't pay $3,000... You won't even pay $1,500...

Get Email Copywriting Essentials for only: $197

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.

But Will Done-For-You Products from Content Sparks REALLY Boost My Revenue?

To answer that, first I have to tell you a bit about why Content Sparks was created... 

Hi, I’m Sharyn Sheldon, founder of Content Sparks. Soon after starting my very first small business, I found myself stuck...  

I knew that creating sales and marketing products for my customers would take my business to the next level, however, there were a few big problems. 

Maybe they sound familiar?

  • I was so busy doing work for clients that I never seemed to have enough time to work on my own business... 
  • I was overwhelmed and didn’t know where to start...I was just staring at a blank page... 
  • I didn’t have the budget to hire a team or to spend $3,000 on one of those online “how to build your own infoproduct” courses... 
  • I didn’t know how to promote the product once it was ready... 
  • I was worried about maintaining income level (and my ability to ever grow it)...

And so I stayed stuck...  

...until I discovered customizable, white-label content.  

For instance, I used this 'done-for-you' content to create bonuses for products I wanted to promote.  

All I had to do was download it and add some points I thought were important.  

I saved at least a day of work this way, and at the time, I was billing out $2,000/day.  

I also earned several hundred dollars in commissions because I was able to offer a valuable bonus.  

Still, I noticed some problems with the ready-to-go content out there...  

For one thing, some of the products didn’t include quality instructor materials to help teach it as a course.  

And when they did, the content was sometimes outsourced to non-native English speakers.  

Also, some of the brandable content out there was pretty bad...  

The sales and marketing products weren’t written by sales and marketing experts...and it definitely was not up to my standards. So I still had to spend a lot of time editing it.  

So that's why I started Content Sparks, to provide high-quality, brandable sales and marketing content and courses. 

Today our team has created business training programs for Fortune 500 companies and small businesses for over 25 years...programs that get results.  

Just imagine this scenario:

  • You have a high-quality sales funnel course in just minutes...
  • You quickly jump in and customize any of the material...
  • You launch the course for a fraction of the cost of starting from scratch...
  • You have everything you need to promote your sales funnel course and attract customers...
  • Your course continues to sell, taking your business to that next level...without any extra work on your part...

You don’t have to take my word for it, though. Here’s what business owners just like you have to say about Content Sparks:

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Chris Gloss Possibilities Coach

Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

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Jennifer Henczel

I'm able to develop new programs quickly and professionally

Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well.

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Daniel Ulin

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

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Barbara Jemmott Course Director, Your Entrepreneurial Spirit

Amazing community support, powerful and timely support

I have to say that I recently took part in a 10-day challenge that Sharyn and Content Sparks developed, and it moved me to complete a project I had been putting off for more than a year. Looking back, I feel that the amazing community support, powerful and timely support and an outstanding process guided me to successfully complete my project in the 10 days, something I didn't really think I could do. If you get the chance to take part in one of Sharyn's future challenges I recommend that you jump in. you'll be so glad you did!

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Tamara Patzer

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

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VaNessa Duplessie

It saved me at least $50,000 worth of my time.

I used Content Sparks products to create a lead magnet for $37 intro coaching calls. With one solo ad, I got 123 emails and 65 phone numbers of prospects. Now it's up to me to call them! [In addition], I was blown away with the quality. It saved me at least $50,000 worth of my time.

The Thing to Keep In Mind...


While there are other done-for-you content companies out there, only Content Sparks specializes in sales and marketing products.  

Our products are developed by our in-house team, so this isn’t available for sale anywhere else.  

And 'Email Copywriting Essentials' was based on our 25+ years of experience developing products just like this one for Fortune 500 companies and small business owners...programs that get results.

So, Here's What You'll REALLY Get with 'Email Copywriting Essentials'...

Instead of thousands of dollars and hundreds of hours sunk into a product that may or may not sell...  

You get completely customizable, ready-to-go products with promotional materials to sell it, developed by a team with more than 25 years of sales and marketing experience...instantly.  

And you get to take your business to the next level, while providing incredible value for your customers. They’re going to love you for it.  

And instead of paying $5,000+, you’ll get the course content, instructor materials, promotion materials AND bonuses, all for this special low price...

But first, here's a recap of all the content

Student Materials

Everything your students need for learning and taking action:

  • Course Book
  • Action Guide
  • Best Email Practice Template
  • Summary Cheat Sheet
  • Graphics
  • Infographic
  • Slides Handout

Lead Generation Materials

Everything you need to attract students to your course.

  • Opt-In Report
  • Opt-In Report Summary Cheat Sheet
  • Opt-In Report Slideshow
  • Opt-In Report Follow Up Emails
  • Blog Posts
  • Infographic
  • Social Media Posts

Instructor Materials

Everything you need to teach and deliver the course:

  • PowerPoint Slideshow 
  • Speaker Notes 
  • Implementation Guide 
  • Evaluation Form
  • Course Follow-Up Emails 
  • Research Sources 
  • Instructions For Using Your new Content 
  • Top Ways to Deliver Training Programs 

Get Your License to 'Email Copywriting Essentials'

All of this amazing content is known as the "Blaze" package as it will really set your business ablaze with students, profits and other incredible things... 

Plus, you risk nothing with our money-back guarantee.  

If you’re still reading, my guess is that you know this is the way to take your business to a new level...  

Both in terms of revenue...  

And in your visibility and authority in your market.  

So trust your gut and the results others have gained, and check it out for yourself.

Frequently asked questions

What do 'Brandable Content' and 'White Label Courses' mean?  

‘Brandable Content’ and 'White Label Courses' are also called 'Ready-to-Go', 'Done-for-You', or 'Private Label Rights' (PLR). They all refer to content that is unbranded, can be edited and transformed to different media, and which you can share with prospects/clients/members or sell as your own. You get a license which allows you to edit it and put your name/logo on. However, you are not allowed to pass on that license or those rights to anyone else.  

You can share or sell most of the contents to prospects and clients, so long as they are in a non-editable format.  

The exception is any web-publishable promotion materials, such as blog posts, social media posts, promo videos, sales pages, and promo infographics or quote images. These can be published anywhere to drive traffic to your lead magnet and other content.

How are White Label Courses different from PLR? 

There are a number of similarities between PLR and White Label Courses (also called Ready-to-Go or Done-for-You Content), but the products we sell at Content Sparks are higher end, more extensively researched, written by professionals, and a lot more ‘finished’ and ready to use. Every PLR course or brandable content creator uses different terms, so read the details carefully.

How can I decide what’s best for my audience?

This differs on an individual basis. Think about your audiences’ learning styles, where they’re located (i.e., do they need to travel if it’s a live event), the time zones they are in, and technology available to them for starters.

How do I set up my new training program? 

Check the Implementation Guide for guidelines on how to set up the program.  

Depending on the way you intend to deliver the program, for example if you are promoting it for sale, you may need a sales funnel. That could involve a giveaway (a gift of valuable information to reward your prospects for signing up to your leads list), your own website, whether an html or WordPress site (a place of your own to publish your content) or basic sales funnel pages: 

  1. Squeeze (Opt-in) page
  2. Thank You page
  3. Download page for your gift
  4.  Sales page for your course
  5.  Download or registration page for the course
  6.  An Autoresponder series – An email series people receive after getting the giveaway, to build relationships and promote your course’s sales page.

What skills do I need to teach the content?

You don’t need any specific skills to present the content as a course, other than the ability and willingness to learn and pick up what you need as you go along. The best method is to start with a delivery method that you’re comfortable with and then venture out of your comfort zone to try new skills.  

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.  

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

Can I use my purchase from Content Sparks in conjunction with other White Label or PLR Content?  

Since your White Label Content is completely editable, you can use it in conjunction with any other content you have written or have the rights to use

Why would I use White Label Content as opposed to writing it myself?  

Our white label content packages are designed by professional instructional designers, extensively researched, and then written by expert writers and developers. Plus, we’ve added all the components you need to teach and promote the programs.  

By using our White Label courses and other Done-for-You Content, you save yourself a considerable amount of time. Instead of starting from scratch, you get something complete that you only need to brand and/or customize to your own style, audience, and market.  

You'll still be showing off your knowledge and expertise to your market, since you are sharing top quality content. And if you are teaching the content live or via video, your market will get the huge value of your personal insights and examples. But you'll also save the hours, days, and months of time and money it would take to create it all yourself.

Can I request the creation of specific content topics?  

We love to hear from our customers! Let us know what topics you’re looking for, features and formats you’d like to see, or any other suggestions and feedback. If we receive enough interest in a topic or feature, we’ll definitely consider developing it. Just send your request to support@contentsparks.com

Is there any limit to how many people I can teach using the content?  

No. There is no “per seat” or “per user” license limit like some training programs. You may teach your content to as many people as you want, and we encourage you to. The more people who can benefit from your new content, the better!

What can I do with a white label training program?  

Aside from learning from it yourself, you can use a white label course or training program to teach others using different media, sell it for profit in different formats, use it for lead generation or use it to train your own team or outsourcers. A full list of our Content Rules can be found here.

Do I have to re-write White Label Courses or PLR Content?  

You have the option to rewrite it if you so choose, but it is not necessary. We recommend that you do some rewriting of your web-based content (published freely online) so that it will rank higher in search engines. Adding value to existing content is also important to differentiate it and make your own expertise stand out.  

You can avoid a lot of rewriting by adding your own introduction and conclusion, adding an example here and there, and then adding images or graphics. You could also do a video or slideshow version of a blog post to add even more value without doing rewriting.


What’s the best way to use my new white label course?

This entirely depends on your audience and what you’re comfortable with. However, we always recommend that you use the content to teach people something. That's why all our packages are set up in a teachable design, as a course.  

The content can be taught synchronously, such as in a classroom, via a live webinar, via a teleseminar, etc.  

Or asynchronously, such as through a video or recorded webinar, with an eBook, or through an email series.

What tools do I need to deliver the content as a course? 

 Depending on the method in which you present the content, you will need a few different tools. For example, here are a few things you might need:  

For Webinars

1 A Headset

2 Computer

3 Microsoft Office or equivalent

4 Webinar service, or livestream (free)  

For Classroom

1 Access to a venue

2 Computer

3 Projector for Powerpoint presentations, or equivalent

4 Usual classroom tools, (paper, name tents, markers, flipcharts, etc)  

For Video

1 Screen capture software, or ability to record from slide software, (e.g. Powerpoint)

2 A place to host videos, (or YouTube)

3 Headset

4 Video editing software (ideally)  

For eCourse

1 Autoresponder service

2 Microsoft Office or equivalent

3 PDF converter  

For eBook

1 Microsoft Office or equivalent

2 PDF converter

3 Place to host your ebook for delivery 


How much will I have to spend beyond the cost of the program?

You will need to make a few investments to be able to use your training program to its highest potential, such as:  

  • Hosting
  • Domain registration
  • Auto responder service
  • Computer
  • Microsoft Office or equivalent
  • Shopping Cart software (you can also use free options, such as PayPal, Clickbank or JVZoo)  

Most other things are optional or have free alternatives, such as:  

  • Microphone and/or headset (may be built into your computer)
  • Webinar service
  • Video editing software
  • Video Camera
  • Outsourcing for extra tasks  

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.  

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

Can I get a refund for my Brandable Content if it doesn’t suit me?  

Can I get a refund for my White Label Course if it doesn’t suit me?  

Our Blaze packages come with a 7 day guarantee. Be sure to look through your materials right away. Then try customizing and using at least 1 piece, such as for a lead magnet, email series, or blog post. If you feel you and your market can't benefit from the content, contact our support desk for a refund at support@contentsparks.com. You can find the full details of our refund policy HERE

Can all the trainers and coaches in my company teach this program? 

You can NOT share your white label training program with other coaches, trainers or marketers. It is a single-trainer license. If you have other trainers or coaches who want to teach the content, they will need to purchase an additional license each.  

Even better, sign up to be one of our affiliates and you can earn a commission when you recommend Content Sparks to your friends.

Can I see a sample of your content?  

Absolutely! Just CLICK HERE to see excerpts of different types of content included in one of our programs (How to Create a Realistic Content Marketing Plan). That is just a sample and is not editable or brandable. However, there's a link in the sample to the full product, and it's a great example of what you'll get in our larger 'Blaze' packages.

Again, this is Sharyn Sheldon, and thanks for reading.  

I hope you enjoy teaching Email Copywriting Essentials and I’m so excited to see what it’s going to do for your business and for your customers!

sharyn sheldon signature 2020 1 1

P.S. On the fence? Think about it this way...  

There’s a risk-free guarantee...   There's PROOF this works....  

And since it's EASIER to do this than to do it all yourself, why not give it a shot?

P.P.S. If you don't buy this, will your business hit a plateau?  

Will you continue to have to trade time for money?  

Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?  

Don't let that happen to you.  

Get this now, and let’s start growing your business today.

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Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum