How to Build an Email List from Scratch
Original price was: $297.00.$148.50Current price is: $148.50.
Teach small business owners and entrepreneurs a proven step-by-step plan to build their most valuable asset… an email list.
Includes the following brandable, editable materials:
- Student Course Book and Cheat Sheet
- Action Guide
- Slideshow with Speaking Notes
- Complete course funnel to attract leads and generate sales!
Want to offer a new course that all business owners will love? Teach them how to...
Build the most Valuable Asset for Their Business - an Email List!
Show your clients how to leverage one of the most priceless marketing tools for driving their business success
One of the most valuable assets any successful business has is a targeted email list.
It's your direct line of communication to each of your followers, allowing you to:
✅ Nurture relationships that convert leads to paying customers
✅ Share information that demonstrates the value you offer
✅ Recommend relevant products and services to people who trust you
✅ Help your customers get the best results from their purchases
✅ Grow a loyal base of followers who buy from you again and again
So why doesn't every business owner focus on building an email list?
Usually, it's because they're either overwhelmed by the idea, haven't gotten around to it yet, or haven't had success with email marketing in the past.
And often it's because they're sucked into the temptation of trendy, shiny marketing tactics that may or may not give results.
But email marketing is proven to work. In fact,
73% of senior-level marketers believe email marketing is core to their business,
...as email is a critical touchpoint along the customer journey. (Salesforce)
But how do you start building an email list from scratch?
That's where our brandable, done-for-you course comes in…
You'll walk your students through a step-by-step process for identifying exactly who they want to attract, putting in place all the pieces needed to get those people subscribed (on autopilot), and leveraging their list to supercharge their success.
With our How to Build an Email List from Scratch course, you'll teach your students how to:
With our course on How to Build an Email List from Scratch, you'll get everything you need to deliver and sell your own course.
All the materials are brandable and customizable,
...so you can quickly have your own signature program set up and earning for you in as little as a weekend.
Get 'How to Build an Email List from Scratch' Now!
The best part?
When you purchase a license to How to Build an Email List from Scratch, you’ll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.
You'll also benefit from our 30+ years of instructional design experience, so you can teach your new course with confidence!
Why should you use a Ready-to-Go Course from Content Sparks?
Hands-On Learning:
Your students will dive right into each topic with practical, step-by-step activities.
Immediate Application:
They'll use what they learn right away in their business, so you'll give them fast results from your course.
Fully Customizable:
It's easy for you to make each course your own by tailoring it to your brand and your clients' needs.
Flexible Use:
Ideal for online courses, webinars, live workshops, or one-on-one sessions.
And when you add a course like this to your offers, you'll be able to:
Add an Income Stream
Use it as a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.
Become a Trusted Advisor
You won't just be spouting theory, like some course creators. Your students will take immediate action to apply what they learn to their business.
Deepen Client Relationships
By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.
You'll find more details of what you'll teach and all the materials you'll get further down the page.
Ready to get started right away?
Click the add to cart button below to get your license and lead the way in helping your clients start building the most valuable business asset:
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NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.
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Your products have been a game-changer for me and my clients! The content is amazing and thorough, and you get a lot more for your money than some of the other PLR products I've purchased!
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Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.
Here's the big picture of what you'll cover in this workshop:
Here are the specifics of what you'll teach and what your students will do in the course:
Introduction
Kickstart the journey with an energizing overview that sets the stage for success. This module will motivate your students to jump right into the course as they set their course goals and recognize the power of a targeted email list.
Module 1 – Start with the Essentials for a Valuable Email List
In the first module, you'll discuss the value of email marketing and present the key actions students will need to take to build their email list.
You'll then guide them through how to set realistic goals for their list-building activities, so they can make steady progress towards their objective of having a targeted list that grows their business.
Module 2 – Define Your Target Audience
There’s no point building a large list just for the sake of it. A smaller, focused list will serve your business better.
In Module 2, you'll show your students how to describe the ideal customer they want on their email list, so that they'll be able to create the most relevant and valuable content to engage subscribers.
Module 3 – Plot Your Customer's Journey
Your email list is a key tool for guiding customers through a journey from prospect to loyal, repeat buyer. But you can only use your list effectively if you know the steps you want people to take on that journey.
In Module 3, you'll show your students how to plot the journey they want their clients and customers to take once they have subscribed, so your students have clear objectives about how to nurture relationship with subscribers … and generate more business down the line.
Module 4 – Create an Enticing Lead Magnet
Your students now know the customers and clients they want to attract, and where they want to take those people after they've subscribed. But how do they actually convert their target audience to email list subscribers?
In Module 4, you'll show your students how to motivate their ideal customer to sign up for their list by offering a valuable gift that solves one specific challenge… and showcases their talent at the same time.
Module 5 - Set Up Your Automated List Building System
Your students have their free gift to entice people onto their list, so now they need a way for those target subscribers to provide their email address and receive their gift and future emails. That's where an email marketing platform and autoresponder come in, along with opt-in forms and pages.
In Module 5, you'll help your students set up the critical systems they need for building their list, so that ther list building can run on autopilot while they focus on other areas of their business.
Module 6 - Write and Schedule Your First Relationship-Building Email Sequence
Now that potential clients and customers have ‘raised their hands’ and said ‘yes, I want to know more’, your students need to make sure that subscribers remain engaged and don't just unsubscribe from their list.
In Module 6, you'll guide your students through writing their first follow-up email sequence to nurture their subscriber relationships, so that they build a community of people who will be interested in receiving their offers of help.
Module 7 - Start Growing Your List of Subscribers
So your students have their opt-in box, their opt-in page, and their first emails all ready to go. How will people know it’s there? Your students need to get people (or ‘traffic’) to their opt-in page and forms to sign up for their gift and start the relationship.
In Module 7, you'll give your students a variety of methods for attracting people to their email opt-in, so that they keep building their list consistently every month.
Module 8 - Measure Your List Building Progress
Your students will want to know how all this hard work is paying off. They particularly want to know how successful they are being at creating and nurturing relationships with potential clients and customers.
In Module 8, you'll show your students how to monitor the rising numbers on their list, so they can measure how effective their strategies are and where they need to adjust to attract more subscribers.
Conclusion and Next Steps
Once your students have reflected on their progress, they'll want to make plans for going further to accelerate their business and give value to their customers.
In this last course module, you’ll help your students make a plan to include additional ways to continue driving traffic to their opt-in page, so that their list keeps expanding and their business revenue grows as a result. And, you'll have them identify valuable follow-up content they can offer to keep potential customers engaged, so that their subscribers gradually grow to know, like, and trust them.
Get your license to How to Build an Email List from Scratch now:
And to teach the course above, here’s exactly what you’ll get in How to Build an Email List from Scratch:
With this ready-to-go course, you'll get all of the following brandable, customizable materials to teach and sell your course:
- Don’t Lose your email momentum… (256 words)
- Are you following these 6 principles of persuasion? (257 words)
- Partner to supercharge your list-building results (276 words)
- More ways to get people on your list… (349 words)
- Keep driving traffic to your offer! (286 words)
- Let’s start building your email list! (310 words)
- You don’t have to build your email list alone (231 words)
- Do you know who your ideal client is? (241 words)
- Do people know you, like you, and trust you? (211 words)
- What are your email metrics telling you? (231 words)
- One thing at a time to build your email list (587 words)
- Tips for Getting Organized to Grow Your Email List (549 words)
- Attracting Your Ideal Customer (551 words)
- Why You Need to Nurture Your Email List (578 words)
- Email List Building Metrics (532 words)
Here’s what business owners just like you have to say about Content Sparks:
I instantly recognized the value
I've been around the block when it comes to designing courses, and I instantly recognized the value in what they were offering.... I decided to take the plunge with Content Sparks' materials by using their Time Management course as my guinea pig. And guess what? I was able to customize and create the online course in just a week! I launched it to my email list for $47, and sold 21 courses over four days, earning nearly $1,000. Now, I've bumped up the price to $97 and plan to use this course as an upsell. It's been a win-win situation.
I've been a customer/fan ever since
My training and coaching practice is more profitable and less stressful because of Content Sparks. I searched the internet for private label content solutions to avoid starting from scratch every time I had an idea for a new product. Luckily one deep SEO rabbit hole led me to Sharyn's excellent site, and I've been a customer/fan ever since. I use the courses to power my private coaching, membership sites, and premium value workshops. Content Sparks has researched, written, and packaged the best business fundamentals, so you don't have to. These resources have saved me time and earned back my investment.
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/EmailList_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on Build an Email List from Scratch as shown in the Course Book.
By the time you complete the course, you will be able to:
- Recognize the key actions you need to take to build your email list, so you can leverage one of the most powerful assets of any business
- Set realistic goals for your list-building activities, so you can make steady progress towards your objective of having a targeted list
- Describe the ideal customer you want on your email list, so that you’ll be able to create the most relevant and valuable content to engage subscribers
- Describe the journey you want your clients and customers to take once they have signed up with you, so that you have clear objectives about how you will nurture your relationship with subscribers … and generate more business down the line
- Motivate your ideal customer to sign up for your list by offering a valuable gift that solves one of their challenges… and showcases your talent at the same time
- Set up the critical systems you need for building your list, so that your list building can run on autopilot while you focus on other areas of your business
- Write your first follow-up email sequence to keep your subscribers engaged and nurture your relationship with them, so that you build a community of people who will be interested in receiving offers of help from you
- Implement a variety of methods for attracting people to your email opt-in to add them to your list, so that you keep building your list consistently every month
- Monitor the rising numbers on your list, so you can measure how effective your strategies are and where you need to adjust to attract more subscribers
- Analyze the metrics provided by your email marketing platform, so you can see what’s working and make changes to improve your list building
- Make a plan to include additional ways to continue driving traffic to your opt-in page, so that your list keeps expanding and your business revenue grows as a result
- Identify valuable follow-up content you can offer to keep potential customers engaged and start the important process of nurturing relationships with future customers, so that they gradually grow to know, like, and trust you
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach.
Another way to teach How to Build an Email List from Scratch if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually.
However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.
Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. Depending on time needed for action steps, you may want to divide the course into multiple sessions.
And make sure they arrive with any materials or tools they need in order to complete action steps - such as their laptop!
Many of our clients do amazing in-person events with our course kits, and you will too.
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver How to Build an Email List from Scratch in person in a luxury venue.
A little extra thought turns How to Build an Email List from Scratch into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about marketing would be more valuable with the How to Build an Email List from Scratch course added in.
Check out Using Content to Fuel Your Business to see related courses you can put together to create the perfect curriculum for your audience.
Why Choose Content Sparks?
When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:
- Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
- Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
- Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.
In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.
Get your license to How to Build an Email List from Scratch: Only $297
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This is first-rate stuff—highly recommended
When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.
This is first-rate stuff—highly recommended. Period.
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