• Home
  • /
  • Shop
  • /
  • Essential Business Writing Skills
Essential Business Writing Skills

Essential Business Writing Skills

$297.00

Teach your audience how to write clearly and professionally—so they can build stronger connections, guide readers effortlessly, and get the results they want. With your brandable, ready-to-teach course, they’ll be able to:

✅ Make sure their writing resonates with their audience and achieves its purpose
✅ Organize ideas in a smooth, easy-to-follow flow with the right words and tone
✅ Craft persuasive, engaging content that captures attention and drives action
✅ Handle sensitive topics with professionalism and create clear how-to instructions

Everything’s customizable and ready to deliver your way—live, recorded, or as a coaching program.

Quickly launch your online course or workshop on...

Essential Business Writing Skills

Are Your clients losing their credibility due to poorly written content? 

The written word is one of the most powerful forms of communication available.

We use writing to connect with others throughout our business - from email, blog posts, social media, and sales copy to reports, proposals, courses, and web pages. However....

Most people lack confidence in their writing skills

They break out in a sweat when they have to put pen to paper or fingers to keyboard.

And when they do start writing, the results are often boring, confusing, or ineffective.

If your writing isn't professional and engaging, you lose credibility and turn away customers.

Poorly written content leaves people wondering what your point was or what they're supposed to do.

But when you hone your writing skills and apply them to all your content, you'll be able to: 

  • Attract more visitors to your site and keep them there with engaging posts and pages
  • Convert more leads to customers with persuasive sales copy and proposals
  • See more customer and employee success when you educate and explain clearly
  • Grow a loyal list with enticing lead magnets and emails that get opened and read
  • Build deeper relationships with compelling content both online and offline 

It comes down to the words you use in all your written material and how you put those words together.

Luckily, business writing is a skill you can learn and master.

With our course on how to Essential Business Writing Skills, you'll get all the materials you need to learn AND teach others how to build one of the most critical communication skill they need in every aspect of their business.  

This ready-to-teach program is divided into 5 modules, with short lessons in each.

By the end of the course, your students will be able to...

  • Ensure their writing resonates with their audience and achieves their goal
  • Build connection through words and tone, with an organized, easy-to-follow flow
  • Use language that’s clear, easy to grasp, and pleasant to read, showing professionalism and attention to detail
  • Grab and keep attention with engaging content that encourages readers to take specific action
  • Craft persuasive sales copy and handle sensitive situations in a polite, professional way
  • Create compelling business content and explain processes clearly so others can follow or learn

And with Essential Business Writing Skills, you get everything you need to deliver and sell your own course, including:

  • Student Materials (Course Book, Action Guide, Worksheets, Sample PLR content, and more)
  • Instructor Materials (Slideshow, Implementation Guide, Course Delivery & F/up Emails, and more)
  • Marketing & Sales Content (Lead Magnet, Nurturing Emails, Blog Posts, Sales Page Copy, and more)

Get Your Complete, Brandable Course Kit Now!

Total Value: $8,000+
Your Price: Only $297

✔ Ready-to-teach course with done-for-you materials
✔ Everything fully customizable to match your brand

 Get Instant Access

Risk-Free Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials for a full 7 days.
 
If you don’t think you or your customers can benefit from the content, just email us at support@contentsparks.com.

We'll refund you. No questions asked.

Because your success (and your students') is what matters most.
profile-pic

A game-changer for me and my clients!

Your products have been a game-changer for me and my clients! The content is amazing and thorough, and you get a lot more for your money than some of the other PLR products I've purchased!

Angela Mitchell Life Coach & Best-Selling Author
profile-pic

Thanks to Content Sparks, I’ve been able to start a membership site

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

Tamara Patzer

Why Use a Ready-to-Go Course from Content Sparks?

Hands-On Learning:

Your students dive right into each topic with practical, step-by-step activities that make their learning stick.

Immediate Application:

Everything students learn is designed to be implemented right away, so you'll give them fast results from your course.

Fully Customizable:

It's easy for you to make each course your own by tailoring each part to your unique brand, voice, and audience needs.

Flexible Use:

Ideal for online courses, live webinars, in-person workshops, or one-on-one coaching sessions.

And when you offer a course like this, you also:

Add an Income Stream

Use it as a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.

Become a Trusted Advisor

You won't just be spouting theory. Your students will take immediate action to apply what they learn to their business.

Deepen Client Relationships

By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.

You'll find more details of what you'll teach and all the materials you'll get further down the page.

Ready to get started right away?

Get the full 'Essential Business Writing Skills' course kit now!

 Get Instant Access

NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.

Course Modules Overview

PLR Course Introduction

Introduction  

You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 - Before You Write a Word

Business communication today is much different than it was ten years ago. Now we have digital formats, shorter attention spans, a wider audience, and in some cases fewer words available to us.

In Module 1, you’ll teach your students what they need to do before they start writing any business documents. With the right preparation, they will be able to ensure their content conveys their message effectively.

PLR Course Module 1
  • Lesson 1: What You Need to Know -  In Lesson 1, you'll show your students exactly what they need to explore, describe, and decide on if they want their writing to resonate with their audience and meet their goals.
  • Lesson 2: Pick the Appropriate Tone - In Lesson 2, you'll teach your students how to achieve the appropriate tone of voice in their writing, so that it resonates with their audience and builds a connection with them.
  • Lesson 3: Organize Your Thoughts - In Lesson 3, you'll show your students how to organize their thoughts into a logical flow, so that when they start writing, they'll be able to stay focused and get their point across.
PLR Course Module 2

Module 2 - Write Like a Professional

The purpose of all writing is to communicate a message. When it comes to business writing, it’s important to be professional and detail-oriented in your approach and your delivery.

In Module 2, you’ll teach your students how to structure sentences and paragraphs, use words wisely, and ensure documents are error-free when they share them or publish on the web.

  • Lesson 1: Structure - In Lesson 1, you'll show your students how to structure and format their writing for maximum clarity, so that it’s easy for their readers to follow and understand their message at a glance.
  • Lesson 2: Word Use - In Lesson 2, you'll share tactics with your students for both simplifying and spicing up their words and phrases, so that their writing is both easy to understand and interesting to read.
  • Lesson 3: Editing & Proofreading - In Lesson 3, you'll help your students ensure their writing is accurate and grammatically correct, so that they project professionalism and attention to detail to their readers.

Module 3 - Write with Intent

When you write effectively, your words can influence readers' point of view and guide them to make a decision or take action.

In Module 3, you’ll teach your students when and how to use their writing in ways that lead readers towards a desired result.

PLR Course Module 3
  • Lesson 1: Engaging - In Lesson 1, you'll show your students how to grab and keep their readers' attention with engaging content that keeps them captivated and involved.
  • Lesson 2: Persuading - In Lesson 2, you'll teach your students how to write persuasively and present their case in a way that encourages readers to take a specific action.
  • Lesson 3: Selling - In Lesson 3, you'll share tips with your students for writing enticing sales copy that motivates readers to act decisively, so that they generate leads and make more sales.
  • Lesson 4: Difficult Situations - In Lesson 4, you'll provide guidelines for solving sensitive situations in a polite and professional way, so that your students maintain good relationships even when dealing with difficult scenarios in writing.
PLR Course Module 4

Module 4 - Write for Specific Formats

When writing for your business, you need to be familiar with the primary written formats and channels that you might need to use.

In Module 4, you’ll teach your students to create clear, compelling content for all common business writing formats.

  • Lesson 1: Emails - In Lesson 1, you'll show your students how to write and structure different types of emails, so they get opened, read, clicked on, and replied to.
  • Lesson 2: Blog Posts - In Lesson 2, you'll show your students how to write engaging blog posts that attract traffic to their website and keep readers on site and exploring all their content.
  • Lesson 3: Social Media Posts - In Lesson 3, you'll show your students how to craft concise social media posts and adapt their writing for different platforms so that they always stay relevant to that platform's users.
  • Lesson 4: Letters, Reports, Proposals - In Lesson 4, you'll show your students how to write for more formal and longer formats, using proven templates to guide their content flow.
  • Lesson 5: Instructional and How-To Content - In Lesson 5, you'll show your students how to use writing to explain the steps of a process or task in a way that enables others to complete it successfully.
PLR Course Module 5

Module 5 - Review and Refine

In this final module, you’ll bring everything you’ve covered in the course together, so that your students have everything they need to continuously improve and master their business writing skills. You’ll also have the opportunity to review the course with your students and plan future action.

Ready to teach this course?

Remember:

  • Everything is brandable. 
  • Everything is editable.
  • Everything is ready to go.

Click below to grab your license:

Get your license to Essential Business Writing Skills now:

 Get Instant Access

Here's exactly what's inside 'Essential Business Writing Skills':

Everything is fully editable, carefully organized, and ready to teach - your way.

Student Materials (Value = $3,000+)
  • Course Book  (Student Guide) - 93 pages of step-by-step content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop.
  • Action Guide (48 pages)  - which helps your students take action on what they learn, so you’ll have happy, successful customers
  • Commonly Confused Words Handout - A handy list of words that trip up many writers
  • Business Writing Checklist - a reusable tool for always ensuring their writing is on target, professional, and effective.
  • Summary Cheat Sheet (5,071 words, 42 pages)  - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
  • Graphics (30) - used in the Course Book and slideshow, which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
  • Course Overview Infographic - A visual overview of the course that you can use as a detailed overview of all the modules and lessons in the course, so students know where they are at any given time (in .pptx, .pdf, & .png)
Instructor Materials (Value = $2,500+)
  • Slideshow (238 Slides) – divided by module and lesson – which gives you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time)
  • Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language and examples)
  • Evaluation Form - so you can get student feedback and further customize the course for your audience (and turn them into raving fans)
  • Course Follow-Up Emails - 5 emails to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life.  A decent copywriter charges at least $100 per email.
  • How to Vary Your Writing to Match Your Audience (285 words)
  • How’s Your Layout? (278 words)
  • Are You Forgetting to Check Your Writing? (280 words)
  • Tips on Writing for Social Media (274 words)
  • How to Keep Improving Your Business Writing (302 words)
  • Implementation Guide, Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect!
Lead Generation Materials (Value = $2,000+)
  • Opt-In Report – 5 Common Business Writing Mistakes and How To Avoid Them - which gets new people on your email list, so you can sell your course ($550 value)
  • Opt-In Slideshow - which gives you the same report in a presentation format with speaker notes, so you can also present it in person, as a video, or on a webinar (webinars have been proven to have the highest conversion rates!)
  • 7 Nurture Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value) 
  • Are you ready to improve your business writing? (201 words)
  • How to Speak Your Audience’s Language (284 words)
  • 8 Embarrassing Writing Mistakes You May Be Making (270 words)
  • Don’t Commit Word Overkill (289 words)
  • My Favorite Business Writing Tools (300 words)
  • Always End Your Business Writing with Action (312 words)
  • Want to get results faster? (629 words)
  • 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)
  • Why Business Writing Is Still So Important Today (531 words)
  • Who is Your Reader? – Why You Need to Know Your Audience Before You Can Write for Them (560 words)
  • 14 Deadly Email Writing Mistakes (555 words)
  • How to Write a “How to” – The Basics of Instructional Writing (557 words)
  • Proper Business Communication – When to Write and When to Phone (585 words)
  • Infographic: 5 Common Business Writing Mistakes and How To Avoid Them (in .pptx, .pdf &.png)
  • Cheat Sheet version of the Opt-in Report, pre-written Social Media Posts, and more!
Sales Page Copy (Value = $500+)
  • Sales Page Copy Template – Use your favorite landing page template and enter the sales copy text directly into that template, customizing it to sound like you and to resonate with your unique audience’s needs. We even provide placeholders and instructions for how to customize the copy so it will convert to more sales!
Contents are delivered in docx, pptx, xlsx, and Canva templates. 

The best part?

When you license Essential Business Writing Skills, you get:

  • Full rights to rebrand, customize, and repurpose all content
  • Editable files in .docx, .pptx, .xlsx, and/or Canva
  • Step-by-step, actionable content your audience will love
  • Over 30 years of expert instructional design behind every word

Here’s what business owners just like you have to say about Content Sparks:

profile-pic

I instantly recognized the value

I've been around the block when it comes to designing courses, and I instantly recognized the value in what they were offering.... I decided to take the plunge with Content Sparks' materials by using their Time Management course as my guinea pig. And guess what? I was able to customize and create the online course in just a week! I launched it to my email list for $47, and sold 21 courses over four days, earning nearly $1,000. Now, I've bumped up the price to $97 and plan to use this course as an upsell. It's been a win-win situation.

Mary Schiller Author and Coach
profile-pic

I've been a customer/fan ever since

My training and coaching practice is more profitable and less stressful because of Content Sparks. I searched the internet for private label content solutions to avoid starting from scratch every time I had an idea for a new product. Luckily one deep SEO rabbit hole led me to Sharyn's excellent site, and I've been a customer/fan ever since. I use the courses to power my private coaching, membership sites, and premium value workshops. Content Sparks has researched, written, and packaged the best business fundamentals, so you don't have to. These resources have saved me time and earned back my investment.

Javontae Williams Owner, Red and Brown Lifestyle Media

Frequently Asked Questions

  • FAQs about Essential Business Writing Skills

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Can I see a sample of the course content?

Sure! You can see an excerpt from the Course Book HERE:

ContentSparks.com/BizWriting_Sample

And if you have more questions, you can always content us at support@contentsparks.com

What are the specific learning objectives for the course?

The following are the learning objectives your students will achieve when you teach the course on Essential Business Writing Skills as shown in the Course Book.
By the time you complete the course, you will be able to:

  • Describe your audience so that you can ensure your writing is addressing them appropriately, wherever they are in the world
  • Achieve a professional tone of voice in your writing to suit your audience, so that you build an appropriate connection through your words
  • Organize your thoughts into a logical flow so that you write in a clear and unambiguous way
  • Structure your writing for maximum clarity so that it’s easy for your readers to understand your message
  • Identify and eliminate unnecessary words and phrases so that your language is crisp, clear, and easily understood
  • Ensure your writing is accurate and grammatically correct so that you project your professionalism and attention to detail to your readers
  • Grab and keep your readers' attention with engaging content so that they remain interested and involved in your message
  • Write persuasively and put forth an argument to convince your audience, so that your readers will be inclined to take a specific action
  • Write enticing sales copy that encourages and motivates your readers to act decisively, so that you generate leads and make more sales
  • Resolve sensitive situations in a polite and professional way through writing, so that you maintain good relationships with your readers
  • Write clear, compelling content for common business writing formats including email, blog posts, social media posts, letters, reports, and proposals, so that you can adapt your business writing skills appropriately to the situation
  • Explain clearly to readers how to complete a certain process or task so that they have the satisfaction of achievement and you can delegate or pass on your knowledge to others

Can I teach this course if I've not taught these skills before?

Yes... absolutely!


You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach.

Another way to teach Essential Business Writing Skills if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually.

However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.

Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. Depending on time needed for action steps, you may want to divide the course into multiple sessions.

And make sure they arrive with any materials or tools they need in order to complete action steps - such as their laptop!

Many of our clients do amazing in-person events with our course kits, and you will too.

Can I create a high ticket offer with this?

Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.

You could also turn this whole course into a VIP weekend, and deliver Essential Business Writing Skills in person in a luxury venue.

A little extra thought turns Essential Business Writing Skills into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.

What curriculum could this be part of?

Anything about running a business would be more valuable with the Essential Business Writing Skills course added in.

Check out Leverage Content to Grow Your Business to see related courses you can put together to create the perfect curriculum for your audience.

Why Choose Content Sparks?

Sharyn Sheldon

When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:

  • Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
  • Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
  • Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.

In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.

Get Your Complete, Brandable Course Kit Now!

Total Value: $8,000+
Your Price: Only $297

✔ Ready-to-teach course with done-for-you materials
✔ Everything fully customizable to match your brand

 Get Instant Access

100% No Risk Guarantee

SATISFACTION
100% 
guarantee
Take a look through all the materials.
  
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.
profile-pic

This is first-rate stuff—highly recommended

When it comes to premium customizable content, look no further than Sharyn's suite of products. This is beautifully researched and exquisitely crafted material. Even if you don't end up modifying and rebranding it for your own business, you're guaranteed to find the content itself incredibly useful. Sharyn's trainings drive even greater value into the customer equation; don't miss them. I've been in marketing for over three decades, and Sharyn and her team continue to impress me with each new release.

This is first-rate stuff—highly recommended. Period.

Daniel Ulin

You could spend days or even months building a course yourself, 

…OR launch one this week!

Grab your license today and you'll immediately get:

  • A course your audience actually wants
  • Tools to promote it
  • Content that helps you grow your business
Instance 1

Grab your license to Essential Business Writing Skills now:

 Get Instant Access

Here are a few ideas for using your content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and posts on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

What You Can and Can't Do with Your Content

ContentLicenseRules ThumbsDown

No You Can't...

  • You can not sell or pass on your license to anyone else
  • You can not sell or share the editable materials (eg, Word, PowerPoint, Canva templates, etc)
  • You can not sell the private label, resell, or master resell rights
  • You can not publish the content freely on the web (except for blog or social media posts
  • You can not add the content to free membership sites
ContentLicenseRules ThumbsUp 1

Yes You Can...

  • You can edit, add, remove, or break it up
  • You can sell it without editing the contents
  • You can put your name and branding on it
  • You can transform it into other formats (video, audio, infographics, etc)
  • You can combine it with other content or products
  • You can offer it as a bonus (for customers, members, students, affiliates, etc)
  • You can add it to paid membership sites
  • You can use it for lead magnets or other gated content

Need Help? Contact our support team here >

Want to learn more about Sharyn Sheldon & Content Sparks? See our About page >