Want to offer a unique and cutting-edge marketing course?
Teach Small Businesses How to Boost Engagement & Drive Sales through Experiential Marketing Strategies
Are your clients tired of the same old marketing strategies that just don't cut it any longer?
Are they looking for something different that makes their brand stand out and impossible to ignore?
What if you could teach them a strategy that leaves their audience talking, sharing, and ultimately buying again and again?
That's what implementing 'Experiential Marketing' can do for them.
Experiential Marketing is all about creating immersive brand experiences that engage people on a deeper level.
Instead of just telling people about your product or service...
...you invite them to experience it firsthand.
Think things like...
- Pop-up shops with product sampling
- Live demonstrations with viewer participation
- Virtual tours of any aspect of your business
- Interactive DIY workshops
- Collaborative product creation
- In-person or online events
- Social media contests with pictures/videos of customers using or implementing your product
- ....or anything (big or small) that gives people a taste of your brand.
Customers crave authentic experiences, and Experiential Marketing campaigns will give your business clients:
Add just a little creativity, and experiential marketing can work wonders for ANY size business - whether they sell products or services.
And as a business coach, consultant, or educator, you're perfectly positioned to teach your clients how to implement experiential marketing strategies that turn their campaigns from mundane to magnetic.
With our course on Experiential Marketing in Action, you'll teach this innovative approach,
...while positioning yourself as a go-to marketing expert!
All the materials are brandable and customizable,
...so you can quickly have your own signature program set up and earning for you in as little as a weekend.
Want to see how Experiential Marketing can benefit your audience?
Watch the replay of the livestream where Sharyn walks you through it all, including the course materials...
Get 'Experiential Marketing in Action' Now!
100% No Risk Guarantee
The best part?
When you purchase a license to Experiential Marketing in Action, youโll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want.
You'll also benefit from our 30+ years of instructional design experience, so you can teach your new course with confidence!
Why should you use a Ready-to-Go Course from Content Sparks?
Hands-On Learning:
Your students will dive right into each topic with practical, step-by-step activities.
Immediate Application:
They'll use what they learn right away in their business, so you'll give them fast results from your course.
Fully Customizable:
It's easy for you to make each course your own by tailoring it to your brand and your clients' needs.
Flexible Use:
Ideal for online courses, webinars, live workshops, or one-on-one sessions.
And when you add a course like this to your offers, you'll be able to:
Add an Income Stream
Use it as a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.
Become a Trusted Advisor
You won't just be spouting theory, like some course creators. Your students will take immediate action to apply what they learn to their business.
Deepen Client Relationships
By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.
You'll find more details of what you'll teach and all the materials you'll get further down the page.
Ready to get started right away?
Click the add to cart button below to get your license and lead the way in helping your clients integrate experiential marketing strategies:
Get 'Experiential Marketing in Action' Now!
NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.
Here's the big picture of what you'll cover in this workshop:
Here's the specifics of what you'll teach and what your students will do in the course:
Introduction
Kickstart the journey with an energizing overview that sets the stage for success. This module will motivate your students to jump right into the course as they set their business goals and recognize the power of experiential marketing.
Module 1 - What is Experiential Marketing?
In this first module, you'll teach your students what experiential marketing is and all the benefits it can bring their business. You'll also have them decide what aspect of experiential marketing will get them the most significant returns in the next six months.
Module 2 - Refine Your Target Audience for Experiential Marketing
In Module 2, youโll guide your students on how to gatherinformation about their audience's preferences so they can create campaigns that resonate. Your students will then be able to create a detailed persona for the ideal target audience to join their campaign.
Module 3 - Develop Unique and Memorable Concepts
In Module 3, youโll teach your students how to personalize their campaigns and align them with their brand values. You'll have your students choose their campaign theme and brainstorm fun, creative activities to appeal to their target audience.
Module 4 - Engage Multiple Senses and Emotions
In Module 4, youโll show your students how to tap into all five senses in their campaign activities. They'll be able to provide immersive experiences that increase the impact of their campaign, making it even more memorable.
Module 5 - Leverage Technology and Innovation
In Module 5, you'll explore with your students how to incorporate appropriate technology in their experiential marketing campaign to enhance engagement and reach. The goal is for them to use tech for additional ways to engage and connect with their audience by providing fun, multisensory activities.
Module 6 - Select and Implement Your Experiential Marketing Campaign
In Module 5, you'll have your students select the most viable idea for their first campaign and create a comprehensive implementation plan for its execution, including promotional tactics.
Module 7 - Measure and Optimize Results
In Module 7, you'll have your students pick metrics that align with their goals so they can measure the effectiveness of their experiential marketing campaign.
Module 8 - Plan Your Next Priorities
In this final module, youโll have you students consider their next campaign along with teaching them best practices for staying up to date with marketing in their industry as they move forward. You'll also have them plan future action steps so they can achieve and exceed the goals they set for this course.
Get your license to Experiential Marketing in Action:
And to teach the course above, hereโs exactly what youโll get in Experiential Marketing in Action:
With this ready-to-go course, you'll get all of the following brandable, customizable materials to teach and sell your course:
- Welcome Email - to welcome people to your new course after they enroll
- Module/Lesson Email - to duplicate for the number of lessons, edit, and then schedule to send students to each module or lesson, keeping them motivated to complete the course
- Congratulations Email - to celebrate your student's successful completion of the course and tell them next steps
- Feedback Email - to ask your students for feedback on what went well and what could be improved
- Testimonial Email - to ask your students for a testimonial about their experience and the results they achieved
- Your 10 Experiential Marketing Ideas for Small Businesses are here (262 words)
- See how top brands use experiential marketing (318 words)
- Make your marketing memorable with interactive experiences (245 words)
- Elevate your campaigns with multisensory marketing techniques (348 words)
- Implement proven strategies with my experiential marketing course (240 words)
- 5 Innovative Ways to Promote Your Experiential Marketing Campaign (564 words)
- 5 Strategies to Try If Your Experiential Marketing Isn't Working (547 words)
- 6 Ways to Measure the Success of Your Experiential Marketing (567 words)
- 9 Common Mistakes in Experiential Marketing and How to Avoid Them (548 words)
- How to Make the Biggest Impact with Your Experiential Marketing Campaign (518 words)
Hereโs what business owners just like you have to say about Content Sparks:
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/ExperientialMktg_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on Experiential Marketing in Action as shown in the Course Book.
By the time you complete the course, you will be able to:
- Understand Experiential Marketing: Explore the definition and core principles of experiential marketing and the benefits it will bring your business.
- Know Your Audience: Gain insights into your target audience's preferences and behaviors to ensure your campaigns are relevant to their needs.
- Develop Creative Concepts: Create unique, brand-aligned experiential marketing ideas that appeal directly to your target audience.
- Engage Peopleโs Sense: Tap into multisensory techniques to create immersive and memorable experiences.
- Incorporate Technology: Discover ways to use technology in your campaigns to boost engagement and reach.
- Plan and Execute: Select the most viable campaign idea and develop a detailed implementation plan, including promotion tactics.
- Measure Success: Pick and track the right metrics to gauge the effectiveness of your experiential marketing activities.
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach.
Another way to teach Experiential Marketing in Action if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually.
However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.
Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. Depending on time needed for action steps, you may want to divide the course into multiple sessions.
And make sure they arrive with any materials or tools they need in order to complete action steps - such as their laptop!
Many of our clients do amazing in-person events with our course kits, and you will too.
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver Experiential Marketing in Action in person in a luxury venue.
A little extra thought turns Experiential Marketing in Action into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about marketing would be more valuable with the Experiential Marketing in Action course added in.
Check out Customer-Focused Marketing to see related courses you can put together to create the perfect curriculum for your audience.
Why Choose Content Sparks?
When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:
- Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
- Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
- Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.
In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.
Get your license to Experiential Marketing in Action: Only $297
100% No Risk Guarantee
P.S. Still on the fence? Consider this...
You could spend weeks crafting a course from scratch, whether it's with the use of AI tools or just on your own,
...or you could start teaching this high-impact course tomorrow.
Save time, grow your business, and help your clients build lasting relationships.
Sounds like a smart move, doesn't it?
Click below and start making a lasting impact as you enhance your business offers.