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How to Use Substack to Build Visibility & Attract Ideal Clients

Original price was: $147.00.Current price is: $57.00.

Help your clients publish content that builds trust, grows their audience, and brings in high-quality leads,… without burning out.

This ready-to-teach workshop gives you a step-by-step system your audience can follow right away. It’s ideal for coaches, consultants, and service providers who want a marketing strategy that feels more natural and less draining.

What you get:

  • Fully customizable Student Guide, Workbook, and Slides
  • Opt-in & Sales Page Copy
  • Follow-up Emails
  • All materials editable and brandable

Launch Special!
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Ends Wednesday July 30th, 11:59(PT)

If your audience's marketing isn't working... offer them this system.

You’ve probably seen this type of scenario before:

The client who disappears from Instagram for weeks at a time. The one who shows up to your Zoom call saying, “I just can’t keep posting if no one’s paying attention.”

They’re not lazy.

They’re tired of doing all the things and getting... nothing back. No comments. No leads. No sense that all their work is actually moving the needle.

And the tools they’ve been told to use (eg, daily Reels, complicated email funnels, constant content) only add to the pressure.

That’s why this short, ready-to-teach workshop introduces something different:

A sustainable way to grow visibility and attract clients through Substack.

It’s not just another shiny platform to add to their 'I should do this' list.

 Substack gives your audience a place to write with purpose, get found through search and shares, and connect with the kind of audience that truly wants to hear from them.

You’ll give them a clear path to:

  • Set up a simple, professional Substack that builds instant credibility
  • Create a content rhythm they can stick with (even when life gets messy)
  • Use Substack’s built-in tools to grow their reach - without needing ads or social media
  • Move readers to take action,... whether it's booking a call, grabbing a freebie, or making a purchase

No complex tech. No endless funnels.

Just one clear strategy to help your clients get visible in a way that feels doable.

Who is this workshop for?

Your audience will get the most out of this if they:

  • Feel drained by social media but don’t know where else to go
  • Keep trying to “stay visible” but aren’t seeing the payoff
  • Want a way to stay connected with leads—even when they’re not launching
  • Sell coaching, consulting, or digital offers and need a marketing rhythm they can keep up with
  • Are more comfortable writing than being on video (but haven’t found a format that works)

If you’ve got audience members who are spinning their wheels or slipping into silence, this is the workshop that can give them a fresh start.

What if you've never taught Substack before?

You don’t need to be a Substack pro to teach this workshop. We’ve done the heavy lifting—so you can jump in with confidence.

You’ll get:

  • Customizable slides, ready-to-use worksheets, and easy-to-follow scripts
  • Clear, step-by-step guidance so you know what to say and when to say it
  • Flexible options to teach it live, sell it as a course, or fold it into an existing program

Why choose Content Sparks?

You don’t have to start from scratch to teach something valuable.

At Content Sparks, we’ve spent over 30 years creating professional, practical training programs for business owners, coaches, and consultants. Our ready-to-teach courses are designed to help you show up with confidence... and deliver content that gets results.

With our materials, you can:

  • Rebrand and sell the workshop under your own name
  • Add your expertise or client stories to make it your own
  • Use it to attract leads, boost sales, or deepen your client relationships

All without writing a single slide or script from scratch.

Help your clients find a marketing method that feels more sustainable... and still delivers real results.

Start teaching "How to Use Substack to Build Visibility & Attract Ideal Clients" today:

✅ All content is editable and ready to use
✅ Built for coaches, consultants, and course creators
✅ No tech overwhelm or complicated setup

Launch Price: Only $57 (Regular $147)

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⏳ Offer ends Weds, July 30 at 11:59pm PT

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I now have a delicious buffet of the finest packages

With a lifetime in marketing, copywriting, and design, I find Content Sparks is the place to turn to shortcut my time required and ramp up my training products. I now have a delicious buffet of the finest packages, complete with checklists, worksheets, emails, ebooks, and PowerPoint decks. Starting from a blank screen is a waste of time. Starting with a Content Sparks package is priceless. On top of that, Sharyn Sheldon does thoughtful and responsive YouTube LIVES. If you haven't figured it out yet, I highly recommend Content Sparks.

Dr. Donna Blevins MindShift Coach & Communication Catalyst

Here is what your students will cover in the workshop:

How to Use Substack to Build Visibility & Attract Ideal Clients

Here's all the content you'll get!

Student Materials
  • Student Guide (3,989 words, 25 pages) - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
  • Student Workbook (13 pages)  - which helps your students take action on what they learn, so you’ll have happy, successful customers. Comes in 2 versions - docx and Canva template.
  • Summary Cheat Sheet (727 words, 7 pages)  - which you and your students can quickly reference to save time, versus having to refer to the Course Book or lesson videos every time (Customers love these!)
Instructor Materials
  • Slides Content (7 pages) – all the slide titles and bullet points in one place, so you can easily download a document of the slide text to use elsewhere, such as in your favorite AI slideshow generator.
  • Slideshow (49 Slides) – which give you a ready-made presentation for classroom, webinar, or video. You just fire up your slide program or screen recorder... and start teaching or recording (Worth at least $500 and hours of your time). Comes in 2 versions - pptx and Canva template.
  • 5 Follow-Up Emails - to send to participants after they sign up for the course, so you can motivate them to implement what they learn and reach their course goal.
  • Welcome to the ‘How to Generate Visibility and Leads on Substack’ workshop (312 words)
  • This tiny tweak can get you more readers on Substack (315 words)
  • How to promote your Substack – without it feeling like a full-time job (324 words)
  • The trick to posting consistently on Substack – even when you’re busy (258 words)
  • The #1 question I get asked about Substack… (366 words)
  • Instructions, and Top Ways to Deliver Your Training - which help you select the right delivery method for you and your audience, and deliver the quality and results your students expect!
Lead Generation Materials 
  • Opt-In/Sales Page Copy - to customize, copy and paste into your favorite landing page platform (for using the course as a free lead magnet OR paid workshop.)
  • Social Media Posts & Images - 10 tips for sharing on social media

Contents are delivered as .docx, pptx and .xls. Images are .pptx, .pdf & .png.

See what Content Sparks customers are saying...

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Rapid Course Creation

It's a tremendous help to be able to reduce timeframes from 45 (days) to under a week. And that helps me secure more deals as well, because I can have that turnover time to be able to help support what the client needs, especially in these challenging times.

Chris Gloss Possibilities Coach
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Content Sparks is my go-to course content provider.

Sharyn is dedicated to delivering great content that can be used by just about anyone who wants to brand and deliver a course of their own. Content Sparks is my go-to course content provider. Thank you so much, Sharyn!

Stephen B. Henry WordPress Wizard and Coach's Coach

Get your license to "How to Use Substack to Build Visibility & Attract Ideal Clients" now:

Launch Price: Only $147 $57

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Here are a few ideas for using your new mini-course content...

  • Offer the course for free in exchange for email signups to build your subscriber list. Then offer a larger, paid program on the backend.
  • Sell the course as a lower-ticket standalone product to expand your offerings, especially for people who may not be ready for your higher-priced programs.
  • Transform it into an ecourse and follow it up with additional coaching or more in-depth training.
  • Make the course an upsell to your existing, related products or services to increase your revenue on every sale.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

Frequently Asked Questions

  • FAQs about How to Use Substack to Build Visibility & Attract Ideal Clients

  • FAQs about White Label Content

  • How Much Can I save?

  • How Much Can I Earn?

Does this course only work online or can it also be an in-person workshop?

Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. 

Many of our clients do amazing in-person events with our course kits, and you will too! 

Can I teach this course if I've not taught these skills before?

Yes... definitely.

You can work through the course yourself and be your own case study to share with your audience.  Show them what you did, and how you felt with each step. This level of authenticity is exactly what your audience is looking for.  

You can also interview successful entrepreneurs in your niche and ask them what worked and what didn't. You'll find interviews are a great way to plug any perceived knowledge gap.

Can I use this course to create a bonus, low-ticket offer, or upsell?

Yup. You just have to think outside the box a tiny bit! Our content is all highly versatile.

You could offer the mini-course as a free bonus to your coaching packages, adding a high-value asset that enhances your main offering.

Alternatively, you can offer it as a low-ticket standalone product, providing an affordable option for potential clients who might not be ready to commit to a larger package yet.

Or, use it as an upsell - once clients see the value in your initial offer, they might be interested in diving deeper into the topic, making this course the perfect next step!

Can I create a High-Ticket Offer with this?

Certainly! While this mini-course is valuable on its own, you could also bundle it with other courses or services to create a comprehensive, high-ticket package.

For instance, you could combine it with a course on marketing such as Authentic Marketing Strategies or Stand Out in a Crowded Market. Put them together to create a multi-week program for clients who are serious about starting a business.

Remember, the key here is synergy – choose complementary courses that provide a training solution that gradually builds your clients' skills week by week.

Can I see a sample of the course content?

Sure! Just scroll up the page to see screenshots of the course content. 

And if you have more questions, you can always content us at support@contentsparks.com

Grab your license to "How to Use Substack to Build Visibility & Attract Ideal Clients" today:

Launch Price: Only $147 $57

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