Ready to increase your revenue?
Launch Your Own Course on How to Fill Live Events and Workshops

Want to help your audience grow their credibility, visibility, and client base?
Running your own live event, whether it's a small workshop or a multi-speaker conference, can be a total game-changer when it comes to your reputation as an expert.
Here's what happens when you meet people face-to-face, share your knowledge, and make a difference in their lives or business:
You become a trusted, go-to resource
...and the first person who comes to mind when your attendees need help.
No online experience can match the power of a live event when it comes to relationship-building.
But there's a HUGE fear involved in running events...
What if no one comes?
In Fill Your Live Events and Workshops you'll give your clients a step-by-step process to plan, promote, and sell out their next in-person even, whether theyโre running a 2-hour workshop or launching a full-day experience.
You'll show your students how to...
Your students will walk away with a clear, actionable plan to fill every seat at their next live event or workshop.
And with Fill Your Live Events and Workshops, you get everything you need to deliver and sell your own course, including:
- Student Materials (Course Book, Action Guide, Worksheets, Sample PLR content, and more)
- Instructor Materials (Slideshow, Implementation Guide, Course Delivery & F/up Emails, and more)
- Marketing & Sales Content (Lead Magnet, Nurturing Emails, Blog Posts, Sales Page Copy, and more)
Get Your Complete, Brandable Course Kit Now!
Total Value: $8,000+
Your Price: Only $197
โ Ready-to-teach course with done-for-you materials
โ Everything fully customizable to match your brand
Risk-Free Guarantee
Why Use a Ready-to-Go Course from Content Sparks?
Hands-On Learning:
Your students dive right into each topic with practical, step-by-step activities that make their learning stick.
Immediate Application:
Everything students learn is designed to be implemented right away, so you'll give them fast results from your course.
Fully Customizable:
It's easy for you to make each course your own by tailoring each part to your unique brand, voice, and audience needs.
Flexible Use:
Ideal for online courses, live webinars, in-person workshops, or one-on-one coaching sessions.
And when you offer a course like this, you also:
Add an Income Stream
Use it as a standalone product, part of a larger package or membership site, or even in a sales funnel that leads to other offers.
Become a Trusted Advisor
You won't just be spouting theory. Your students will take immediate action to apply what they learn to their business.
Deepen Client Relationships
By delivering training that makes a tangible difference, your students will sing your praises and want to work with you again and again.
You'll find more details of what you'll teach and all the materials you'll get further down the page.
Ready to get started right away?
Get the full 'Fill Your Live Events and Workshops' course kit now!
NOTE: You'll see a page after you add this course to your cart with the options to add other course-enhancing content.
Course Modules Overview
Introduction - Why Run a Live Workshop or Event?
In the first module, you'll show your students the different types of events they can run and why they need to have a clear goal for their own event or workshop. You'll then have them identify how they'll benefit from running an event of their own and the type they'll focus on for the course, so they have a clear motivation for completing the program.
Define Your Ideal Attendee and Live Event Focus
Selling out an event starts with identifying your ideal attendee and a topic they'll want to pay for.
In Module 1, you'll guide your students through identifying both, along with writing a 'transformation statement' for their event and the benefits for attendees. They'll end up with a high level, benefit-driven event outline to ensure both their marketing and their content creation is on target.
Price Your Sold-Out Event
There's always some risk involved in running an event or workshop, but good budgeting and pricing can mitigate that.
In Module 2, you'll help your students estimate their event costs and create a pricing strategy that's designed to fill seats early on AND either break even or make a profit (depending on their goals)... so there won't be any doubt about the numbers they need to achieve.
Create Your Event Sales Page
The next step is to get people to actually sign up for the event!
In Module 3, you'll show your students the key elements of a high-converting event sales page, along with a few suggestions for event platforms to use. Then they'll get right down to writing their sales copy, using your provided template and the high level outline of benefits from earlier.... so they'll be ready to set up their page and start registering their first attendees.
Create a Bulletproof Live Event Marketing Plan
Your students are ready to sign up attendees for their event or workshop, but how will they get the word out?
In Module 4, you'll show them how to leverage their existing customer base, as well as use the power of social media and other online real estate for visibility. You'll focus primarily on free marketing methods, along with some advanced strategies, as you guide them through creating their event marketing plan.... so they have a clear blueprint for their next steps in filling their event seats.
Conclusion and Next Steps
In the final, concluding module, you'll summarize everything your students have learned and done. Then, you'll guide them through creating an action plan for next steps in implementing their marketing plan, so that they leave your program confident and ready to move forward in filling seats and selling out their live event or workshop.
Ready to teach this course?
Remember:
- Everything is brandable.
- Everything is editable.
- Everything is ready to go.
Click below to grab your license:
Get your license to Fill Your Live Events and Workshops now:
Here's exactly what's inside 'Fill Your Live Events and Workshops':
Everything is fully editable, carefully organized, and ready to teach - your way.
- Your First & Best Source for Attendees (249 words)
- Using Teaser Content to Promote Your Live Event (254 words)
- Donโt Forget to Ask โWhyโ (257 words)
- What if They Donโt Sign Up? (246 words)
- Rewarding Customer Loyalty with Discounts and Deals (268 words)
- How Much Can You Earn through a Live Workshop? (261 words)
- Whatโs in it for THEM? (248 words)
- How to Set the Price for Your Live Event (248 words)
- Drive Your Event Registrations with Video (257 words)
- Your Free Workshop Marketing Plan (210 words)
- 8 Ideas for a Low-Cost Venue for Your Workshop or Live Event (564 words)
- Running a Successful Workshop or Live Event - Know Your "Why" (519 words)
- Scale Up โ How to Go from Your Small Workshop to Big Speaking Events (502 words)
- Running Workshops โ Why You Should Leverage Your Customer Base First (538 words)
- How to Create a Beautiful Banner Image for Your Live Event or Workshop (549 words)
The best part?
When you license Fill Your Live Events and Workshops, you get:
- Full rights to rebrand, customize, and repurpose all content
- Editable files in .docx, .pptx, .xlsx, and/or Canva
- Step-by-step, actionable content your audience will love
- Over 30 years of expert instructional design behind every word
Hereโs what business owners just like you have to say about Content Sparks:
Frequently Asked Questions
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/LiveEvents_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The following are the learning objectives your students will achieve when you teach the course on Fill Your Live Events and Workshops as shown in the Course Book.
By the time you complete the course, you will be able to:
- Identify how running a workshop or live event can benefit your business, so that you know what you want to accomplish with your event
- Define your ideal event attendee, so that you can identify exactly which topics people will want to sign up for and who youโll be targeting with your marketing
- Pick a topic focus for your event, along with the main outcome or โtransformationโ that people will get from attending, so that you can quickly communicate the core value people will get
- Create a high-level outline for the event itself and the key benefits of each part, so that you can formulate marketing messages that convert and know what promises you need to deliver on with your event content
- Detail the costs for your workshop or event as a first step to formulating a pricing strategy that will help you fill seats at your event
- Define a pricing strategy designed to entice buyers to register, so that you donโt have to worry about covering your costs or making a profit
- Plan and write the copy for your event sales page using best practices to drive registrations
- Determine exactly how youโll leverage your existing customer base as a key driver of sales, so that you can fill seats before you even start doing any other marketing
- Add links to your event page in key locations on your website and elsewhere, so that people already interested in your content will be alerted to the opportunity
- Create an engaging and compelling social media strategy, so that you can spread the word about your event to your ideal attendee
- Identify additional free or paid event promotion tactics to complete your live event marketing plan
Yes... absolutely!
You can work through the course yourself and be your own case study to share with your audience. You can document your steps, and share your feelings about each stage in your journey. When you've done it yourself you will find it easier to teach.
Another way to teach Fill Your Live Events and Workshops if you don't have much experience in the area is to teach a beta cohort. This group of people understand they're working with you to test the program and will share their progress with you.
Here at Content Sparks, we've given you everything you need to run your courses online virtually.
However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.
Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results. Depending on time needed for action steps, you may want to divide the course into multiple sessions.
And make sure they arrive with any materials or tools they need in order to complete action steps - such as their laptop!
Many of our clients do amazing in-person events with our course kits, and you will too.
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
You could also turn this whole course into a VIP weekend, and deliver Fill Your Live Events and Workshops in person in a luxury venue.
A little extra thought turns Fill Your Live Events and Workshops into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about entrepreneurship would be more valuable with the Fill Your Live Events and Workshops course added in.
Check out Build Your Visibility and Credibility to see related courses you can put together to create the perfect curriculum for your audience.
Why Choose Content Sparks?
When it comes to selecting someone to help you create your courses, you have options. So why choose us? Here are 3 big reasons:
- Sales and Marketing Focus: We're specialists in sales and marketing courses, ensuring you get a product designed to deliver results.
- Exclusive Content: This course is crafted by our in-house team and exclusive to Content Sparks, guaranteeing quality and uniqueness.
- Proven Track Record: With over 30 years of experience, we've been creating courses that consistently deliver results for businesses big and small.
In short, when you choose Content Sparks, you're choosing an experienced partner committed to your success.
Get Your Complete, Brandable Course Kit Now!
Total Value: $8,000+
Your Price: Only $197
โ Ready-to-teach course with done-for-you materials
โ Everything fully customizable to match your brand
100% No Risk Guarantee
You could spend days or even months building a course yourself,
โฆOR launch one this week!
Grab your license today and you'll immediately get:
- A course your audience actually wants
- Tools to promote it
- Content that helps you grow your business
Grab your license to Fill Your Live Events and Workshops now:
Here are a few ideas for using your content...
What You Can and Can't Do with Your Content
No You Can't...
Yes You Can...
Need Help? Contact our support team here >
Want to learn more about Sharyn Sheldon & Content Sparks? See our About page >