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5 Reasons Your Online Course Is Not Selling – Challenge Kit


Want to build an audience of people eager to learn about launching and marketing their online course?

Most course creators put their heart and soul into sharing their knowledge and helping others. But they don't necessarily excel on the marketing front. In this ready-to-go challenge, you'll guide those course creators through identifying the key reasons they're not getting the sales they want from their online course.

You’ll get everything you need to create your own 5-day challenge (free or paid) that builds your list and helps people determine if your course or offer is perfect for them.

The Content Sparks Challenge kits are designed to give your audience a quick win, so they're confident in you and your courses. Buying something from you is their natural next step - no pushy sales pitch needed

NOTE: If you need a course to promote at the end of your challenge, check out Launch and Market Your Online Course. There are placeholders in the challenge content where you can add your sales page link.

Click the button below to get your 5-Day Challenge Kit on '5 Reasons Your Online Course Is Not Selling' now:

100% No Risk Guarantee

Take a look through all the materials.
If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.  Just contact us at support@contentsparks.com.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.

Here's your participants' Challenge Roadmap...

LaunchOnlineCourse ChallengeRoadmap

Here's how to run your challenge...

There are 7 days of content in the 5-day challenge kits, including 5 daily action steps and 2 days where you help your participants decide on their next steps (your fill-in-the-blanks promotion).

We recommend you use your provided content to deliver your challenge each day as follows:

Welcome & Big Picture

Your challenge kit starts with a 'big picture' overview that we recommend you use as your basis for recording an intro video, sending a welcome email, or running a live group call or livestream. Welcome your new challenge participants to the challenge, explore the importance of the topic and what they'll achieve, and let them know how it will be delivered. 

Day 1

Your official first day of the challenge starts with your participants' first action step. In your live challenge session or email, you will also issue your participants the worksheet for today's actions. Close with a reminder to ask questions in your group or community, and to turn up for the next day of the challenge. Because the best results happen when your participants attend all sessions!

Day 2

On Day 2 you will show your participants how to do their next action step. As with all the days, you can deliver the content via email, live session, recorded video, or a combination of the three. You will also issue your participants the worksheet for today's actions. Close again with a reminder to ask questions in your group or community, and to turn up for the next day of the challenge.

Day 3

Day 3 is all about the third step in your challenge material, and like the other days, you will have the content that you need to help your participants achieve success, including a daily worksheet. Once again, close with a reminder to ask questions in your group or community, and to turn up for the next day of the challenge.  Also remind them to look out for the emails, and hint at something great at the end of the challenge!

Day 4

For Day 4, you'll reveal to your participants their fourth step from your challenge kit materials, and you'll use your provided content to customize and deliver via email, livestream, and/or video. Don't forget to give your participants the worksheet for today's actions too! As before, close with a reminder to ask questions in your group or community, and to turn up for the next day of the challenge. Remind them that they're almost to their goal and the best results happen when they attend all sessions.

You're really getting to know your challenge participants now, and you should start to call them by their names and congratulate them on their successes.

Day 5

Day 5 is the last official day where your participants are completing their daily action steps. And this is the day you show them how to complete that last step. Be sure to customize your provided content as needed to fit your audience, especially since you know them so well by now! And, of course, issue your participants the worksheet for today's actions. Be sure to remind them that they should ask questions and share in the community. They're not done quite yet.

You'll also share a soft pitch for your course or other offer in your email, video, and/or live session. Plus... mention that there's more to come that will help them take the next step to success. In your live session, tell them to look out for your emails.

Day 6 - Next Steps + Optional AMA Call

 On Day 6, you have a lot of options for customizing the provided email to share your participants' suggested 'next steps', which are to join your course. We suggest you also offer a bonus, live 'ask me anything' (AMA) session, where your participants can share their progress and ask questions. At the end of that session, you will make your pitch again and you'll get the highest conversion. You can also use the slides we provide to recap all the content you've covered and open the doors to your course.

Alternatively, you can present the slides as a separate webinar. For maximum impact, we recommend you deliver this webinar within 48 hours of your challenge ending. We’ve even provided you with pre-written webinar registration copy and invitation emails!

Day 7 - Feedback & Offer Reminder

Your Day 7 email is designed to gather feedback, share testimonials, and make a reminder pitch for your course offer. We've already filled in the outcomes your participants will achieve if they take your course, so you just have to fill in the details of your offer, such as timing, bonuses, and special 'graduate' pricing.

We recommend you do one last live session where you can focus on feedback, successes, and answering questions about your paid course. People love that connection with you, and since they already know you well, you'll get even more sales.

Click the button below to get your 5-Day Challenge Kit on '5 Reasons Your Online Course Is Not Selling' now:

Here's all the content you'll get to deliver your challenge...

5-day challenge content kit
Challenge Participant Materials
  • Daily worksheets (5 worksheets) - A complete set of worksheets which help your participants take action on what you share with them in the 5-day challenge, so you’ll have happy, successful challenge graduates.
Challenge Leader Materials
  • Daily email content (7 emails) – 7 days of email content that's ready to customize and load in your autoresponder to drip out over 7 days. The first section of the Challenge Instructions and Emails document contains your Big Picture overview that can be used a Welcome and intro for participants. Then, the first 5 emails share the daily content and action steps, while the last 2 emails are to promote your offer. Remember, you can use this content for livestreams too.
  • Slideshow (* slides) – Your challenge content is also provided in a slideshow. Just fire up your recording software to make daily videos or use it to run your daily livestreams or one longer webinar or workshop. There's no need to be on camera at all, though we recommend at least being on camera at the beginning and end of your sessions and videos.
  • Speaker Notes (in Slide Notes below slides) – Use the script under the slides (in the .pptx) to guide your webinar, livestreams, or videos. It's all ready to customize for your language.
  • Pre-written funnel copy – Opt-in, registration, and thank you page copy for you to customize to your audience, in their language. Just copy, paste & edit to fit your needs and delivery method.
  • Challenge Instructions Daily task checklist for delivering your challenge and using the provided materials.

Click the button below to get your 5-Day Challenge Kit on '5 Reasons Your Online Course Is Not Selling' now:

Here are a few more ideas for using and repurposing your Challenge content...

  • Use a section of the content as a free giveaway to get more email subscribers on your list
  • Use the slides and speaking notes to run a webinar. Then follow up with paid coaching or consulting sessions
  • Customize and sell your own ecourse and follow it up with additional coaching or more in-depth training on each sub-topic.
  • Use sections of the content for an autoresponder series that pre-sells the entire course, all combined as a paid ebook, webinar, or live workshop.
  • Use the slides and speaker notes to create a video series for your clients, with the worksheets as downloads to accompany each video.
  • Add the content to your paid membership site as a valuable learning resource
  • Share the graphics, infographics, and tweets on social media to promote the course (paid or as a lead magnet), or just to drive traffic to your site
  • Combine this course with other courses at Content Sparks to create a longer educational series or curriculum

Not sure about the value of our done-for-you course content? 

Here’s what coaches and business owners just like you have to say about Content Sparks:


Amazing community support, powerful and timely support

I have to say that I recently took part in a 10-day challenge that Sharyn and Content Sparks developed, and it moved me to complete a project I had been putting off for more than a year. Looking back, I feel that the amazing community support, powerful and timely support and an outstanding process guided me to successfully complete my project in the 10 days, something I didn't really think I could do. If you get the chance to take part in one of Sharyn's future challenges I recommend that you jump in. you'll be so glad you did!

Barbara Jemmott Course Director, Your Entrepreneurial Spirit

I've been a customer/fan ever since

My training and coaching practice is more profitable and less stressful because of Content Sparks. I searched the internet for private label content solutions to avoid starting from scratch every time I had an idea for a new product. Luckily one deep SEO rabbit hole led me to Sharyn's excellent site, and I've been a customer/fan ever since. I use the courses to power my private coaching, membership sites, and premium value workshops. Content Sparks has researched, written, and packaged the best business fundamentals, so you don't have to These resources have saved me time and earned back my investment.

Javontae Williams Owner, Red and Brown Lifestyle Media

I'm able to develop new programs quickly and professionally

Sharyn's materials help me to stay stealthy. I'm able to develop new programs quickly and professionally, always offering something new to my members and leaders, giving me tremendous edge in the market. My network is growing rapidly and I'm expanding into other cities. Now, as leaders plug into the system I've created, I'm able to help them grow their business as well.

Jennifer Henczel

Click the button below to get your 5-Day Challenge Kit on '5 Reasons Your Online Course Is Not Selling' now:

Frequently Asked Questions

  • FAQs about Challenges

  • FAQs about White Label Content

Are challenges right for my audience?

Yes! Audiences love getting to know you and develop their skills. A challenge is the perfect "try before you buy" scenario. 

Can I deliver a challenge even if I've never done one before?


Every person who has delivered a challenge has started where you are now. Your first one will be good, but it won't be perfect. By the time you've delivered your 3rd challenge, you will be wondering why you ever worried! 

Do challenges only work online?

Here at Content Sparks, we've given you everything you need to run your challenges remotely.  However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics. Your challenge may run over the course of a day if delivered in-person, or just a morning. The challenge content we produce is flexible, and you can turn it into whatever challenge works best for you! 

Do I have to deliver a challenge live?

No, you don't have to deliver a challenge live. If being live scares you, then record videos and answer questions in the comments as the video plays. Challenges are really versatile and this means you can adapt it to fit what works with you. Remember, if you do decide to deliver your challenge live, people are far more forgiving than you give them credit for! 


What's the difference between Challenges, Bootcamps, Sprints etc?

The difference is in the title! You can call your challenge a virtual bootcamp, a sprint or just a plain challenge.  We recommend that you call your challenge whatever will resonate best with your audience!

What tools do I need to deliver my challenge?

You can deliver your challenge with just a Facebook Group if you want. For the best sales results, we recommend you add your challenge participants to an email list so you can share details and next steps with them directly... without relying on social media. You'll find that investing in an email marketing tool will help you become consistent in your marketing and more profitable. 

At Content Sparks, we use Active Campaign, which gives you all the marketing features you need for segmenting your audience and automating your marketing.