Teach Your Clients How to Create a Digital Marketing Strategy that Works for Their Business
Don't let your audience flounder around with overwhelm or chase after the latest shiny object!
Use our done-for-you course kit to deliver your own, branded online course or in-person event that helps them focus on the digital marketing channels and tactics that get them to their goals.
Everything you need to attract students to your course, so you can close more sales...
A ready-to-go course, saving you months of time on content creation...
The ability to edit, customize, and brand the materials, so it fits your market & your personality...
A Complete "Course-In-A-Box," At A Fraction Of The Cost Of Starting From Scratch...
Here's why your students will love the Digital Marketing Strategy Workshop...
Is your audience struggling with where to start with their digital marketing?
Most business owners don't know where to start. Is it Facebook? What about list-building? Does SEO still matter? Should they just focus on writing blog posts? And what about that latest tool everyone is talking about?
Your clients need a clear digital marketing strategy, and they need YOU to show them how to create it.
With our white label Digital Marketing Strategy Workshop, your students will:
- Ensure they have a solid foundation for laying out their strategy
- Discover the 5 main digital marketing channels and the fundamentals of each
- Explore the pros and cons of each channel
- Select the channels and tactics that make the most sense for their business
- Create a digital marketing strategy that will lead them to consistent visibility and sales.
You'll transform the lives of your students as you free them from the overwhelm of all the digital marketing options out there and help them focus on what will achieve their goals.
Best of all? When you purchase a license to Digital Marketing Strategy Workshop, you'll get the rights to edit the content any way you want, put your name and brand on, and repurpose it into whatever format you want (online, offline, video, livestream... you name it!)
Get Digital Marketing Strategy Workshop Now!
100% No Risk Guarantee
Here's what you'll teach in Digital Marketing Strategy Workshop:
Introduction
You'll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going. This module will help motivate your students to focus on the real reason they're taking your course!
Module 1 – Lay the Foundation for Your Digital Marketing Strategy
Before you choose specific digital marketing tactics to include in your strategy, you need to lay a solid foundation.
In Module 1, you'll help your students set goals for their digital marketing, increase their knowledge of their audience, and get clear on their brand.
Module 2 – Digital Marketing Channel 1: SEO
Now that you’ve laid the foundation for the strategy, it’s time to explore the 5 key digital marketing channels. The first channel to explore is SEO.
In Module 2, you'll look at SEO as a digital marketing channel in its own right, focusing on those tactics that will have the most impact on students' business.
Module 3 – Digital Marketing Channel 2: Content Marketing
Most business owners find that they can better connect with their audience and boost conversions by incorporating content marketing into their overall digital marketing strategy.
In Module 3, you'll teach your students the fundamentals of content marketing, so they can determine which tactics they might want to include in their digital marketing plan.
Module 4 – Digital Marketing Channel 3: Social Media
Social media marketing uses platforms such as Facebook, Instagram, and Twitter to market products/services, increase brand awareness, engage with current customers, and attract new ones.
In Module 4, your students will investigate social media marketing as a digital marketing channel so they can assess whether or not they should include it in their strategy.
Module 5 – Digital Marketing Channel 4: Email Marketing
A digital marketing powerhouse, email marketing is closely tied into other channels you've explored so far, particularly content marketing.
In Module 5, you'll examine what’s involved in email marketing, so your students can select campaign types and features that would make sense for their audience.
Module 6 – Digital Marketing Channel 5: Conversational Marketing
Conversational marketing uses tools like SMS, chatbots, and instant messaging to engage with current customers, educate prospective customers, and market products/services.
In Module 6, you'll discuss conversational marketing as a digital channel, so your students can assess whether or not they should include it in their strategy.
Module 7 – Create Your Digital Marketing Strategy
Now is the time to bring all your digital channels and tactics to together!
In Module 7, you'll have your students choose the channels and tactics to include in their own, personalized digital marketing strategy that they can start implementing right away.
Module 8 – Next Steps
Now that your students have decided which digital marketing channels and tactics to focus on, they'll want to learn more details of how each works. That also gives you the information you need for offering them additional training on areas where they want a deeper dive into a channel.
In this final module, you'll give your students time to review the course, helping them to consolidate and implement their learning and plan future action steps, so they can achieve the goals they set for this course.
Get your license to Digital Marketing Strategy Workshop:
And to teach the program above, here’s exactly what you’ll get in Digital Marketing Strategy Workshop:
Click on any tab to see a detailed list of course content you'll get with your license:
Student Materials - to Learn & Take Action
* A 116-page Course Book - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
* Action Guide - 51-page guide which helps your students take action on what they learn, so you’ll have happy, successful customers
* Your Brand Profile - 4-page worksheet for clarifying your student's brand, which they can use as a reference point when they're deciding which digital marketing channels and tactics make the most sense for their audience
* Digital Marketing Channel Analysis - SEO Worksheet - 5-pages worksheet to assess the place of SEO in your student's digital marketing strategy
* Digital Marketing Channel Analysis – Content Marketing Worksheet - 5-page worksheet to assess the place of Content Marketing in your student's digital marketing strategy
* Digital Marketing Channel Analysis - Social Media Worksheet - 5-page worksheet to assess the place of Social Media in your student's digital marketing strategy
* Digital Marketing Channel Analysis – Email Marketing Worksheet - 5-page worksheet to assess the place of Email Marketing in your student's digital marketing strategy
* Digital Marketing Channel Analysis – Conversational Marketing Worksheet - 5-page worksheet to assess the place of conversational marketing in your student's digital marketing strategy
* Digital Marketing Strategy Worksheet - 5-page worksheet your students can use to review work completed in the course and compile all pertinent information for creating their digital marketing strategy
* A 39-page Summary Cheat Sheet - which you and your clients can quickly reference to save time, versus having to refer to the book every time (Customers love these!)
* 53 Colorful Graphics that are used in the course book and slideshow - which not only give a snapshot view of concepts, but also give your content some visual zing (in .pptx and .png)
* Course Overview Infographic - A visual overview of the course (in .pptx, .pdf, & .png)
* Course Roadmap - The student's journey through the course (.pptx, .pdf & .png)
Not sure about the value of our done-for-you course content?
Here’s what coaches and business owners just like you have to say about Content Sparks:
Frequently Asked Questions
We have a variety of marketing courses that range from creating an in-depth marketing plan to courses on specific tactics, like video marketing.
However, our Digital Marketing Strategy Workshop is completely different. The focus is exclusively on digital (online) channels, and it is an introductory course for each of those channels - SEO, Social Media, Content, Email, and Conversational tools like chatbots.
Your students will get just enough information and guidelines to be able to pick the right channels to focus on, without overwhelming them with the minute details of how to implement everything.
They'll then have the option of going off and implementing one or more of their chosen tactics on their own. But a better option is for you to offer them additional training that dives into the specific tactics they're interested in.
For example, if you find your students want to learn more about SEO you can then offer them our Introduction to SEO and Keywords and our Small Business SEO Master Class.
The options are endless for building your course business from this one workshop to a huge training library!
Here at Content Sparks, we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar. Just have students do the action steps as small group and partner activities and then reconvene to debrief and discuss their results.
Many of our clients do amazing in-person events with our course kits, and you will too!
Yes... absolutely
You can work through the course yourself and be your own case study to share with your audience. You can interview successful entrepreneurs in your niche and ask them about their planning, their promos and what worked and what didn't. You'll find interviews are a great way to plug any perceived knowledge gap and add incredible value to your audience!
All of this course would be overwhelming as a low-ticket offer. So why not take out Module 1 (Lay the Foundation for Your Digital Marketing Strategy), and turn that into a low-ticket offer instead? You can easily brand and record this section in less than 45 minutes.
You can then take out the Module 1 section from the Action Guide and add it as a handout with your video recording. Now you have a fabulous low-ticket offer.
The rest of the course can become your core offer!
Yes! You can add in some personal coaching sessions (we recommend 4) and sell this in the $997-$1497 range. You can expand it to include a mastermind and charge up to $3,000 per person.
To increase the value, add in content from other Content Sparks courses. We recommend our SEO Master Class course kit, and our Build an Email List from Scratch course kit. Together, these make a powerful high-ticket offer that has incredible impact.
You could also turn this whole course into a VIP day, and deliver Digital Marketing Strategy Workshop in person in a luxury venue
A little extra thought turns Digital Marketing Strategy Workshop into a priceless high-ticket offer that gives a brilliant ROI and increased revenue for you.
Anything about planning for growth and creating a vision for your business makes popular curriculum. You can also create a curriculum that teaches the core marketing skills, such as Build an Email List from Scratch, Use Content Marketing to Build Your Brand, SEO Master Class, Build Your Audience with Social Media... Combined you have a visibility powerhouse of a curriculum!
Our Digital Marketing Strategy Workshop is one of those foundational courses that help all business owners and marketers get results from their digital marketing from the start, and it makes a fantastic addition to all curriculums.
Sure! You can see an excerpt from the Course Book HERE:
ContentSparks.com/DigitalMarketing_Sample
And if you have more questions, you can always content us at support@contentsparks.com
The Thing to Keep In Mind...
While there are other done-for-you content companies out there, only Content Sparks specializes in sales and marketing products.
Our products are developed by our in-house team, so this isn’t available for sale anywhere else.
And 'Digital Marketing Strategy Workshop' was based on our 30+ years of experience developing products just like this one for Fortune 500 companies and small business owners...programs that get results.
Get your license to Digital Marketing Strategy Workshop: Only $297
100% No Risk Guarantee
Again, this is Sharyn Sheldon, and thanks for reading.
I hope you enjoy teaching Digital Marketing Strategy Workshop and I’m so excited to see what it’s going to do for your business and for your customers!
P.S. On the fence? Think about it this way...
There’s a risk-free guarantee... There's PROOF this works....
And since it's EASIER to do this than to do it all yourself, why not give it a shot?
P.P.S. If you don't buy this, will your business hit a plateau?
Will you continue to have to trade time for money?
Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?
Don't let that happen to you.
Get this now, and let’s start growing your business today.