Strong core values are the glue that holds together a business and allows it to both thrive in day-to-day circumstances and stay true to its unique mission over time. They lie at the heart of every successful business and they drive the actions and decisions of every area of its operations.
It's no exaggeration to say that having a well-defined set of core principles or values can be the key to whether a business succeeds or fails in the long term.
From Values to Profit – Defining the Principles that Drive Your Lasting Business Success is a 5-part course that gives you the materials you need to teach your customers, step-by-step, how to identify the core values for their own business, along with what they need to do to put them into action.
Here's an overview of what you'll get in From Values to Profit:
- Introduction – The What and Why of Core Business Values
- What Do Core Values Look Like?
- Identifying Your Personal Values
- Identify the Values that will Drive Your Business
- Putting Core Business Values into Action
- From Values to Profit Course Book – 5701 words, 36 pages – self-study content and activity instructions
- All 12 images included in the Course Book – in .png format and graphics in .pptx
- 19 page Course Workbook – worksheets for completing the learning activities
- Course Summary Checklist
- Infographic – Core Values Top 10 Best Practices
- Infographic – Core Values Top 10 Mistakes to Avoid
- Examples of Core Business Values
- Slideshow – For classroom, webinar or video – 70 slides
- Speaker Notes – Script and instructions in Notes section of slides
- Research Sources
- Top 5 Ways to Deliver Your Training
- Instructions for using your new content
- Tweets to use for promotion – Tips on Core Values
- Editable eCover Templates – 10 Designs in 2D psd, ready to edit and convert to your own branded eCovers
From Values to Profit
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Contents are delivered as .doc, ppt and .xls. Images are .png, .pptx. eCovers are .png & .psd
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Want to see samples? Here's a section from “Identifying Your Personal Values”:
Since company values come largely from the personal values of its founder or leader, it's useful to first identify your own personal values. Once you know what's most important to you, you can use those values to help guide you in choosing your company's most important values.
Company Values Come from Personal Values
It's fairly easy to see how the values of the individual who heads a small business or start-up will have an impact on that business. But if you look closely at any large corporation, you'll find the same pattern.
A company's core values are not arbitrary and they're also not hypothetical. A company can't choose to value something that it doesn't already practice or believe in. Rather, the process of defining these values involves discovering what is already there underlying your thoughts and actions.
From Values to Profit
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