Yes... Absolutely. Grab yourself a free account with New Zenler, and set up one of your courses to start with. As you record your content, you'll develop the skills you'll be teaching your students. 

You can document your journey and share it with your students and become your own case study. You will quickly develop the skills as you teach. In fact, you'll wonder why you left it until now to do this! 

Learning to implement content marketing effectively is something that's just as critical for you to do as for your customers. So make sure you go through the content yourself first.

Each course in the 'Content Marketing Essentials' collection targets a specific area of content marketing, so you'll be able to give your clients a comprehensive set of skills that build on each other. Here's a rundown of what sets each one apart:

How To Use Content Marketing to Build Your Brand: This course focuses on harnessing content marketing to enhance brand visibility and reputation. It emphasizes creating compelling, brand-consistent content that both educates your customer and makes you memorable.

Expressing Your Brand Voice: Here, the spotlight is on cultivating a distinctive brand voice that resonates with your target audience. This course helps your clients ensure their content reflects their brand's personality consistently across any and all content they (or anyone on their team) creates.

How to Create a Realistic Content Marketing Plan: This course delves into the strategizing part of content marketing, particularly for people who haven't had a lot of luck with content marketing in the past or who are strapped for time and are unlikely to implement something complex. It guides your clients on how to develop a practical and effective content marketing plan that aligns with their business objectives.

Content Design Essentials: Focusing on the aesthetics of content, this course teaches your clients to design content in a way that boosts reader engagement and increases conversions.

Live Video Marketing: This course emphasizes the power of live video in engaging audiences and driving sales. It equips your clients with the skills to effectively use live video in their content marketing strategy.

Content Management Bootcamp: Here, your clients learn to optimize their current and future content for maximum impact, so it's most useful for people who already have a lot of content. The course covers a variety of content management tactics that help achieve business goals.

Small Business SEO Master Class: This course introduces your clients to the world of Search Engine Optimization (SEO). They'll learn simple, ethical, effective, evergreen strategies to boost their website's ranking on search engines.

As you can see now, each course addresses a unique facet of content marketing. While there is always some overlap, that's a good thing since it helps reinforce students' learning. The courses can also be delivered as stand-alone programs, so you have the flexibility to teach them as and when you need each.

Remember, you can also visit any of the sales pages for the individual products to see more details.

Here at Content Sparks we've given you everything you need to run your courses online virtually. However, you'll find the content is easy to adapt to an in-person training with some simple replacement of the virtual logistics, group coaching, or live seminar.

Just break up your students into groups or pairs for the action steps sections and have them work together where it makes sense. Then reconvene your larger group and debrief by having everyone share what they learned.

The courses will take longer that way, but you'll have delivered an even more valuable live workshop or even a VIP weekend. Many of our clients do amazing in-person events with our course kits, and you will too! 

Totally!  Creating a low-ticket offer is a fabulous way to attract new clients or customers who may not be ready to invest in your higher-priced offerings. With the vast variety of white label content in our Content Marketing Essentials collection, you have plenty of options to create a valuable, low-cost product. Here are a few ideas:

Mini-course or Workshop: You could take a portion of one of the larger courses, such as a single module or a collection of related lessons, and turn it into a standalone, paid mini-course or workshop. Mini-courses are great for lead magnets too!

Ebook or Guide: The Course Book from any of our courses could be sold as an eBook in combination with the Action Guide as a low to mid-sized product. Then upsell a more media-rich version of the course that includes videos and Q&A sessions.

Webinar or Masterclass: Use the slideshow and speaker notes to host a low-cost introductory webinar or masterclass on a targeted topic from a course. You can then upsell participants to your full course or other services at the end. You could even use the entire 'Content Design Essentials" course as a workshop that leads into a larger curriculum.

Assessment or Quiz: Use the module quizzes in the Upgrade Packs or the assessment from the "Content Design Essentials - Expansion Pack" to create a low-ticket offer that helps clients evaluate their current skills and identify areas for improvement. That naturally leads into them wanting to learn about your other courses.

Remember, the key with a low-ticket offer is to provide eye-popping value while also giving clients a taste of what they could gain from your higher-priced courses or services.

YES! Creating a high-ticket offer involves providing substantial value, often through an in-depth program, personalized attention, or exclusive resources. With the white-label content in our Content Marketing Essentials collection, there are loads of ways to up the value so people are happy to pay a higher price. For example:

Comprehensive Training Academy: Bundle multiple courses together to create your own, unique online training series on content marketing. Think about what your audience needs most around the topic, and then fill in any gaps with other courses at Content Sparks (or your own content).

Group Coaching Program: Use any combination of the courses as the foundation for an extended group coaching program. Each course could serve as a phase in the program, lasting anywhere from 6 months to a year or more. Supplement the course content with live coaching calls, Q&A sessions, and personalized feedback to help members get the best results possible.

Exclusive Mastermind Group: Create a mastermind group for clients who purchase your high-ticket offer. In addition to the course content, your mastermind should include regular virtual meetups for discussions, networking, and peer feedback.

Done-With-You Services: Offer a package where you use the course material to guide clients through the process of creating and implementing their content marketing strategy, providing direct support and feedback along the way. Consider offering add-on services where it's more "done-for-you" than done-with you.

Customized Client Training: Use the content to create a personalized, in-depth training program tailored to a client's specific business and content marketing needs. This a popular and in-demand solution for mid-sized and larger companies.

VIP Weekend: You could even pick and choose a few courses to offer as part of an exclusive, in-person VIP retreat. Adjust some of the activities to partner and team work. Make yourself available for personal feedback. And don't forget to include networking and fun activities too.

Remember, with high-ticket offers, clients aren't just paying for information - they're paying for transformation. They want significant results, and they want your support and guidance to help them get there. So be sure to structure your high-ticket offer with that in mind. Just one high-ticket offer can boost your income by $10,000 or more per month!